Think    YourWallet isObsolete
Smartphones have made a ton      of daily activities
But they’ve failed to reduce the amount        of junk we carry around             in our pockets
An unfortunate fact for fans of skinny jeans
That may be about t
Credit Cardshave replaced    Cash
If         has its way,our smartphones may be about to replace our wallets entirely
Now if they could    only replace   key chains
65 Bay area GAP stores have begun accepting          Google Wallet payments                                In fact, they’r...
To make one of these payments, you simply need aCiti PayPass eligible MasterCard or a Google prepaid card,                ...
You pay by simply tapping your phone at checkout,  enabling the NFC (Near Field Communication)                magic to hap...
You can also use it online.
Some of you are probably thinking about     what a huge security risk this     phone-wallet idea presents.
We agree it’shard to fully
Imagine you loseyour phone,what then?
Of course, Google tries tocalm those fears in its FAQ
The most important thing aboutGoogle Wallet isn’t the novelty factor
It’s the Google Wallet purchases       you’ll make online –       micropayments.
Google, along with Amazon, Apple, and Facebook,        are leveraging their ecosystems to           make it easy to pay fo...
Google Wallet payments are already beingaccepted by a number of online retailers.
Google Wallet will present          huge opportunities        for digital marketers –once they open it up to smaller playe...
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Your Wallet Is Obsolete Now

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What will the future of online payments be? Only the future will tell but see our full blog post about this at http://digitalmarketer.com/dmblog/the-gap-thinks-your-wallet-is-obselete/

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Transcript of "Your Wallet Is Obsolete Now"

  1. 1. Think YourWallet isObsolete
  2. 2. Smartphones have made a ton of daily activities
  3. 3. But they’ve failed to reduce the amount of junk we carry around in our pockets
  4. 4. An unfortunate fact for fans of skinny jeans
  5. 5. That may be about t
  6. 6. Credit Cardshave replaced Cash
  7. 7. If has its way,our smartphones may be about to replace our wallets entirely
  8. 8. Now if they could only replace key chains
  9. 9. 65 Bay area GAP stores have begun accepting Google Wallet payments In fact, they’re offering 15% off to those who use Google Wallet to make purchases through the end of February.
  10. 10. To make one of these payments, you simply need aCiti PayPass eligible MasterCard or a Google prepaid card, plus the Google Wallet app
  11. 11. You pay by simply tapping your phone at checkout, enabling the NFC (Near Field Communication) magic to happen.
  12. 12. You can also use it online.
  13. 13. Some of you are probably thinking about what a huge security risk this phone-wallet idea presents.
  14. 14. We agree it’shard to fully
  15. 15. Imagine you loseyour phone,what then?
  16. 16. Of course, Google tries tocalm those fears in its FAQ
  17. 17. The most important thing aboutGoogle Wallet isn’t the novelty factor
  18. 18. It’s the Google Wallet purchases you’ll make online – micropayments.
  19. 19. Google, along with Amazon, Apple, and Facebook, are leveraging their ecosystems to make it easy to pay for itemswithout ever having to set down our smartphones… with a tap, a click, credits, or whatever
  20. 20. Google Wallet payments are already beingaccepted by a number of online retailers.
  21. 21. Google Wallet will present huge opportunities for digital marketers –once they open it up to smaller players.
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