0
Seven Rules for Kick-Ass
   Market Positioning
                    g



                Chris Roon
                    Par...
Today’s Agenda

    Introduction
    When to re-position?
    New Positioning Model
    7 New Rules: Winning Positioning S...
Introduction
    Chris Roon: Seasoned Sales  Marketing Veteran:
    23 years sales  marketing
    Marketing Arts – 15 year...
Our Positioning Clients
              g
Seven Rules for Kick-Ass Market Positioning
Seven Rules for Kick-Ass Market Positioning
Seven Rules for Kick-Ass Market Positioning
Seven Rules for Kick-Ass Market Positioning
Seven Rules for Kick-Ass Market Positioning
Seven Rules for Kick-Ass Market Positioning
Seven Rules for Kick-Ass Market Positioning
Seven Rules for Kick-Ass Market Positioning
Seven Rules for Kick-Ass Market Positioning
Seven Rules for Kick-Ass Market Positioning
Seven Rules for Kick-Ass Market Positioning
Seven Rules for Kick-Ass Market Positioning
Seven Rules for Kick-Ass Market Positioning
Seven Rules for Kick-Ass Market Positioning
Seven Rules for Kick-Ass Market Positioning
Upcoming SlideShare
Loading in...5
×

Seven Rules for Kick-Ass Market Positioning

1,154

Published on

The valuations of market category leaders are 10x that of their competitors. Yet, building a leadership position in established and emerging market categories remains elusive for most enterprise technology companies. Learn a new approach to company positioning that has proven to drive leadership positions and serve as a catalyst for revenue stimulus and category changing buying criteria.

Published in: Economy & Finance
0 Comments
2 Likes
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total Views
1,154
On Slideshare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
62
Comments
0
Likes
2
Embeds 0
No embeds

No notes for slide

Transcript of "Seven Rules for Kick-Ass Market Positioning"

  1. 1. Seven Rules for Kick-Ass Market Positioning g Chris Roon Partner
  2. 2. Today’s Agenda Introduction When to re-position? New Positioning Model 7 New Rules: Winning Positioning Strategies Conclusion C l i
  3. 3. Introduction Chris Roon: Seasoned Sales Marketing Veteran: 23 years sales marketing Marketing Arts – 15 years and 180 clients Breadth of services: – Market Validation > Positioning > Launch > Field Enablement Positioning – 6 step process – Highlights today
  4. 4. Our Positioning Clients g
  1. A particular slide catching your eye?

    Clipping is a handy way to collect important slides you want to go back to later.

×