The Future of Mobility: A Virtual Roundtable
by Digital Insights Group on Dec 12, 2013
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The Future of Mobility, Multi-screen and Cross Screen Engagement ...
The Future of Mobility, Multi-screen and Cross Screen Engagement
A Virtual Roundtable Discussion with Industry Thought Leaders
Mark Bard — Founder at Digital Insights Group
Craig DeLarge — Global Leader, Multichannel Marketing Strategy & Innovation at Merck
Erik Hawkinson — Global Head of Strategic Marketing at Roche Diagnostics
Lisa Flaiz — Group Product Director, Digital Marketing at Janssen
Kim Levy — Vice President, Strategic Solutions at Epocrates
Bob MacAvoy — Senior Vice President at Doximity
Over the past 10 years there has been a tidal wave of innovation specific to the market of devices we use to access digital content, services, and to conduct transactions. We were introduced to the iPhone in 2007, the iPad in 2010 and although we’re not sure what the next “big thing” will be (from Apple or a competitor) — we are all sure we’ll be using more digital devices in the near future – not less. This roundtable with a diverse group of pharmaceutical, device, publisher, and technology executives will review the multi-platform shifts and trends specific to a physician audience and what that means over the next year — and next decade.
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