Social Media: Time-Suck or Investment?
by Digital Book World on Mar 30, 2010
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People are reading more than ever, and many of them are sharing their opinions on blogs and social networking sites with friends and strangers, far removed from the traditional sources of reviews and ...
People are reading more than ever, and many of them are sharing their opinions on blogs and social networking sites with friends and strangers, far removed from the traditional sources of reviews and recommendations.
In this free Digital Book World WEBcast, “Social Media: Time-Suck or Investment?“, Ami Greko (Adaptive Blue), Angela James (Carina Press), Kate Rados (Chelsea Green) and Guy LeCharles Gonzalez (Digital Book World) will discuss their experiences and lessons learned in using social media to connect with readers and colleagues.
* An overview of book-related social networking platforms, including GoodReads, Glue and Amazon.
* How can book editors and marketers use social media to establish an influential platform and engage directly with readers?
* Is there a difference between the voice of a corporate brand and a personal brand?
This free WEBcast took place on Tuesday, March 30th @ 1pm EDT // 10am PDT.
To view the full archived presentation, visit http://digitalbookworld.com
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