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© 2013 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.© 2013 Adobe Systems Incorporated. All Rights R...
© 2013 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. 2
© 2013 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
TABLETS
+72%YOY
$188B
n
ONLINE MEDIA
BUYING
8 ...
© 2013 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. 4
LISTE
N
LISTE
N
PREDIC
T
PREDIC
T
ASSEMB
LE
...
© 2013 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. 5
ADOBE ANALYTICSADOBE ANALYTICS
ADOBE EXPERIE...
© 2013 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
SOCIALSOCIALSOCIAL
TESTINGTESTINGTESTING
OPTIM...
© 2013 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. 7
© 2013 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
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Adobe

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Выступление Nick Morley - Adobe на Саммите Digital Branding - Best Practice Guide, 5-6 июня 2013

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Transcript of "Adobe"

  1. 1. © 2013 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.© 2013 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. Adobe Digital Marketing Cloud Nick Morley – Managing Director, EMEA, Media./Social/Russia 1
  2. 2. © 2013 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. 2
  3. 3. © 2013 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. TABLETS +72%YOY $188B n ONLINE MEDIA BUYING 8 zeta bytes BIG DATA +50%VIDEO STREAMS 62% MOBILE APP REVENU $327Bn eCommerce
  4. 4. © 2013 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. 4 LISTE N LISTE N PREDIC T PREDIC T ASSEMB LE ASSEMB LE DELIV ER DELIV ER
  5. 5. © 2013 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. 5 ADOBE ANALYTICSADOBE ANALYTICS ADOBE EXPERIENCE MANAGERADOBE EXPERIENCE MANAGER ADOBE TARGETADOBE TARGET ADOBE SOCIALADOBE SOCIAL ADOBE MEDIA OPTIMIZERADOBE MEDIA OPTIMIZER AdobeAdobe MarketingMarketing CloudCloud
  6. 6. © 2013 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. SOCIALSOCIALSOCIAL TESTINGTESTINGTESTING OPTIMIZINGOPTIMIZINGOPTIMIZING EXPERIENCEEXPERIENCEEXPERIENCE ANALYTICSANALYTICSANALYTICS 6
  7. 7. © 2013 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. 7
  8. 8. © 2013 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
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