Salesforce Media


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Salesforce Media

  1. 1. On-Demand Media and Communications Services CRM - Page 1 of 3 The AppExchange Applications Platform Services Customers Partners Events Company Foundation Customer Login International Sites 5/6/2008
  2. 2. On-Demand Media and Communications Services CRM - Page 2 of 3 Search Financial Services Public Sector High Tech Media and Communications NEXT STEPS Free Trial View Demo Screenshots Contact Me Resource Center Media and Communications Industry Leaders Rely on the Power of On-Demand Media and communications companies around the globe are going on demand with With world-class applications tailored to address the day-to-day challenges facing sales organizations in print and publishing, digital and interactive, entertainment, advertising, wireless, wireline, cable and satellite, Salesforce has become the trusted on-demand standard industry-wide. No wonder Salesforce is already at work for industry leaders like Charter Communications, DoubleClick, Genesys Conferencing, InfoWorld, Sprint Nextel, and Time Warner Cable Business Class. All the CRM Features You Need for Success With the award-winning Salesforce CRM solution, media and communications professionals are able to manage critical client information—from contact details to activity history—all in one place. Salesforce wins rave reviews from analysts, the media, and customers for its ease-of-use and its point-and-click customization capabilities, so you can be confident that your users will embrace Salesforce like no other application. That’s why customers like Sprint Nextel, for example, confidently rolled out Salesforce to 5,000 sales professionals across the organization. AppExchange The most customizable CRM application MediaTrak & The ultimate integration of client and agency information, campaign objectives, and MediaTrakLIVE syndicated research PR Manager The most trusted on-demand solution for availability, performance, and security YouTube Mashup 1.1 A selection of pre-integrated media and communications apps in the AppExchange Effective Client Relationships Have Never Been More Datasheets Important in Media and Communications Sales Force Automation Shifts in the media and communications landscape, such as advertising on the Internet and other alternative media strategies, Marketing Automation require sales teams to optimize their client relationships more than ever. Salesforce benefits all members of the organization by providing a comprehensive view of the customer and the Customer Success business—including accurate forecasting—to everyone from sales reps to management. For example, Dow Jones Newswires realized Alltel early on that they needed tools that would give them real-time Charter Communications access to any account information that could help their salespeople and customer support group. By using Salesforce, Dow Jones now has a single, customized view Dow Jones Newswires of customers' real-time sales, financial, and support information. With its award-winning user interface, Salesforce enables account managers to focus on the primary objective—winning new DoubleClick business. All your customer information is available in a single repository for client campaigns, InfoWorld RFPs, pricing, proposals, correspondence, activities, and contacts. That’s how the Time Warner Cable Business Class team increased productivity by 10 percent after implementing Salesforce. InterActiveCorp Going Digital to Sell Beyond Print Sprint To get onboard with the digital era, media professionals must sharpen their own selling Time Warner Cable techniques with collaborative sales solutions that provide fast access to data. Salesforce Business Class facilitates cross-platform marketing programs and integrated proposals to leverage all of your brand assets, allowing sales team to compete more effectively for client business. Additionally, More... production teams and management can provision insertion orders and positioning schedules more effectively. Analyst Research Collaborate With Your Clients and Agencies Leaders in the media industry, from the largest publishing houses to independent websites, are Forrester's Trends 2007: choosing to grow their books of business. With Salesforce, media organizations Customer Relationship can manage relationships with clients, agencies, and sister properties using a single, user-friendly Management application. 2007 Sales Performance Propel Corporate Selling Across All Your Media Assets Optimization Report In an increasingly competitive environment, media organizations need to be able to leverage all of their brand assets. Publishing houses require client visibility to cross-sell sister publications, Sets Its websites, television and radio properties, and other media assets. Salesforce enables corporate Sights High with Apex sales teams to collaborate with the respective sales managers of their company’s various properties. 5/6/2008
  3. 3. On-Demand Media and Communications Services CRM - Page 3 of 3 1-800-NO-SOFTWARE | Privacy Statement | Security Statement | Site Map CRM Applications Service and Support Marketing Automation PRM Content Management Sales Force Automation Call Center Management Google Adwords Channel Management Enterprise Collaboration Sales Management Customer Service Automation Campaign Management Channel Strategy Content Analytics Lead Management Call Center Analytics Marketing Analytics Channel Marketing Collaboration Workspaces Contact Management CTI Integration Marketing Dashboards Channel Sales Content Publishing Sales Analytics Industries Training and Education Compare Editions About Dashboards Financial Services CRM CRM Success Stories Salesforce Demo Salesforce Customer Support Sales Reports High Tech CRM CRM Case Studies Free CRM Trial News Custom Reporting Public Sector CRM CRM Services Small Business CRM Careers Data Management Media & Communications CRM Training Salesforce Partners Events USA | Latin America | France | Germany | Europe | Italy | Spain | UK | Japan | Australia © Copyright 2000-2008, inc. Customer Relationship Management (CRM) All rights reserved Various trademarks held by their respective owners., inc. The Landmark @ One Market, Suite 300, San Francisco, CA, 94105, United States General Enquiries: 415-901-7000 | Fax: 415-901-7040 | Sales: 1-800-NO-SOFTWARE 5/6/2008