Your SlideShare is downloading. ×
Retail Design Trends
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×
Saving this for later? Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime – even offline.
Text the download link to your phone
Standard text messaging rates apply

Retail Design Trends

2,970
views

Published on

A review of design trend history, latest trends and strategies

A review of design trend history, latest trends and strategies

Published in: Design, Business, Education

0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
2,970
On Slideshare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
0
Comments
0
Likes
0
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1.  
  • 2. How can Retail Design be strategic? Control the Touchpoints
  • 3. Control Exterior Touchpoint: Outdoor Ads
  • 4. Control Exterior Touchpoint 2: Branded Shopping bags
  • 5. Exterior Touchpoint 3: facade
  • 6. Interior Touchpoint 1: overall store interior
  • 7. Interior Touchpoint 2: merchandise display
  • 8. Interior Touchpoint 3: Customer Service
  • 9. Retail Design 1. Sights on sidewalk: shopping bags, T’s 2. Print: billboards, mags 3. Online sites 3. Store Exterior, Interior 4. Merchandise Display 5. Customer service
  • 10. Retail Design is a strategy and part of Retail Strategic Plan: 1. Consumer Targets 2. Business Model 3. Merch-Services Mix 4. Touchpoints: Design
  • 11. Touchpoints are every contact a customer has with your store and your brand in the store or outside the store, whether bricks and mortar or on-line
  • 12. Touchpoints = customer contact points that influence customer thinking about the store and it’s offerings, that help make the sale
  • 13. Influentials outside: conversations w/friends, teachers, role models, sights on the sidewalk, print media & online sites, social media chat
  • 14. Influentials inside: store environment (exterior, interior), store clerks, clerk training (service, info), managers, merchandise, services, partners, stockroom
  • 15. Controlable Influential: Retail Design Elements 1. Sights on sidewalk: shopping bags, T’s 2. Print: billboards, mags 3. Online sites 3. Store Exterior, Interior 4. Merchandise Display 5. Customer service
  • 16. The more control over the context the more control over the Influential, and the more influence to make the sale
  • 17. Context: ambience, background, connection, environment Most controllable context: the Store Environment Control is why there will always be brick and mortar stores
  • 18. How to plan Retail Design Strategy , control the Context and Influence the sale
  • 19. Merchandising Analysis Datapoints
  • 20.  
  • 21.  
  • 22.  
  • 23. Historical Retail Design Trends: Wall and floor displays
  • 24.  
  • 25.  
  • 26.  
  • 27. Historical Retail Design Trends: The 1 st dept. Store
  • 28. Historical Retail Design Trends: Staircase as statement
  • 29. Historical Retail Design Trends: Staircase as statement
  • 30.  
  • 31.  
  • 32. Historical Retail Design Trends: Tall Displays
  • 33.  
  • 34. Material exploration for meaning
  • 35. Tech Accessory Niches
  • 36. Online/Instore Hybrid
  • 37. Shabby Chic Displays
  • 38. Neverending Creativity of Display Design
  • 39. Vending Machine Evolution
  • 40. Shopper Phone Apps
  • 41. Shopper Phone Apps
  • 42. Reading Shopper Behavior Future Technology
  • 43. Reading Shopper Behavior New Technology
  • 44. Reading Shopper Behavior New Technology: Kinect
  • 45. Leading U.S. Store Designs
  • 46. Substance of Style by Virgina Postrel Why We Buy by Paco Underhill Business Model Generation by Osterwalder & Pigneur
  • 47. businessweek.com fastcompany.com contractdesign.com    vmsd.com