The Incoming Trends of End-user driven Service Creation - Digibiz 2009

The Incoming Trends of End-user driven Service Creation
Zhenzhen ZHAO
June 17-19, London, Digibiz 09 Conference

Outline
Background
1
Concept breakdown
2
Current Work
3
Future Trends
4

Background
OpenMashups
Yahoo
Pipes
Microsoft
Popfly
Collective Intelligence
Communication
Web 2.0
Collaboration
Social Interaction
User Generated Content
(UGC)
User Generated Service
(UGS)
Blogs
YouTube
Wikipedia

Concept breakdown
The end-user service creation process is based on the concept of [service composition], which allows creating/assembling a new service from existing services or a set of basic piece of services.
Principle: Do half work. Let users do the other half. The [half work] should be done is to provide the intelligent sub-services that allow for the creation and orchestration of enhanced services in a personal, dynamic and multi-domain environment.

Current Work (1)
One Mash-up example: Yahoo Pipes!

Current Work (2)
MashMaker
OPUSE
SPICE
MARMITE
Microsoft
Popfly
Open Mashups

Future Trends
Trust
&
Privacy
Context aware
Personal Profile
Social Profile
Social service co creation
Web
Telco
Personal Service Creation
Semantic
Revenue
Sharing
Social Service Co-creation

Semantic
Interface
Design
Linguistic
Telco
Automatic Input-Output Matching
Natural Language Composition
Self-learning

Context-aware
user identity
preferences
location
previous interaction
device
browser
presence status
time preference
Intelligent Service Selection
Adaptive Interface Creation
Adaptive Notification
Context

Personal Content Privacy Control
Shared Content Access Control
Privacy
Preferences of Shared Content
Service Identification
User Authentication
Personal Data Privacy Control
Session Access Control
Session Transfer Control
Search and Receive Advert
Retrieve and Send Advert
Trust and Privacy
Session
Identity
Advert
Profile
Content
Service publishing control

Social Service Creation
Create a Community
Interact with the Community
Multi-service database
Contact List Control
Unified Social Profile
Profile Synchronization
Social-aware Service Creation
Interaction with Current
Social Networks
Intelligent Calendar Widgets

Revenue Sharing
Revenue
Sharing
QoS
Charging
SLA
Business Concern

Future Work
Context
Semantic
SocialCommunity
UGS
Privacy
QoS
RevenueSharing
Brainstorming!

Thank You !
Zhenzhen.zhao@it-sudparis.eu