Digaworks Company Profile

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Digaworks Company Profile

  1. 1. DIGAWORKS A DIGITAL CREATIVE AGENCY www.digaworks.com
  2. 2. WE HELP BRIDGE THE GAP BETWEEN BRANDS & CONSUMERS ONLINE. www.digaworks.com
  3. 3. WE TRANSFER BRANDS AND BUSINESS PROCESSES TO WEB SITES, WEB APPS, MOBILE DEVICES AND DIGITAL DEVICES www.digaworks.com
  4. 4. A BRAND IS NOT DEFINED BY ITS LOGO, NAME, OR MESSAGE www.digaworks.com
  5. 5. BUT BY PEOPLE www.digaworks.com
  6. 6. THEIR FEELINGS OR EMOTIONS TOWARDS A BRAND www.digaworks.com
  7. 7. THE DIGITAL MARKETPLACE ALLOWS FOR A UNIQUE OPPORTUNITY FOR BRANDS: TO REACH LARGE AUDIENCES ON A PERSONAL LEVEL , GIVE CONSUMERS THE POWER TO INTERACT WITH THE BRAND, AND ALLOW CONSUMERS TO EXPERIENCE THE BRAND AS NO OTHER MARKETING MEDIUM CAN. www.digaworks.com
  8. 8. OUR GOAL IS TO CREATE A DIGITAL EXPERIENCE THAT LEAVES A MEMORABLE IMPRESSION ON THE CONSUMER. www.digaworks.com
  9. 9. www.digaworks.com AN ONLINE COOKING EXPERIENCE IN YOUR KITCHEN Case Study
  10. 10. www.digaworks.com IN YOUR KITCHEN WANTED TO TAKE THE ONLINE COOKING EXPERIENCE A GIANT STEP FURTHER
  11. 11. www.digaworks.com NO NEED FOR GUESSING WITH PIXELATED LOW-QUALITY VIDEOS
  12. 12. www.digaworks.com THEY UPPED THE ANTE HD VIDEO FOR EVERY COOKING SEGMENT ON THE SITE.
  13. 13. www.digaworks.com THE CHALLENGE Case Study
  14. 14. www.digaworks.com THE RAW, HD VIDEOS WERE BEAUTIFUL... BUT HUGE.
  15. 15. www.digaworks.com THE SOLUTION Case Study
  16. 16. www.digaworks.com WE BUILT A CUSTOM VIDEO PLAYER SEAMLESS STREAMING GREAT QUALITY
  17. 17. THE SITE ALSO INCLUDES: <ul><li>chef interviews </li></ul><ul><li>industry expert advice </li></ul><ul><li>tutorials </li></ul><ul><li>social networking features </li></ul><ul><ul><li>users can upload videos, recipes, and photos </li></ul></ul><ul><ul><li>build a profile </li></ul></ul><ul><ul><li>save recipes </li></ul></ul><ul><ul><li>send recipes to their mobile devices </li></ul></ul><ul><ul><li>rate and comment on recipes </li></ul></ul><ul><ul><li>interact with other cooks </li></ul></ul>www.digaworks.com
  18. 18. www.digaworks.com THE SITE WENT ON TO WIN ADOBE SITE OF THE DAY & GOLD DAVEY AWARD
  19. 19. www.digaworks.com ANTHEM BLUE CROSS HEALTHY WOMAN A culture of health for women Case Study
  20. 20. www.digaworks.com ANTHEM BLUE CROSS WANTED TO BUILD A CULTURE OF HEALTH FOR WOMEN ONLINE.
  21. 21. www.digaworks.com THE CHALLENGE A culture of health for women Case Study
  22. 22. www.digaworks.com THEY WANTED TO BRING WOMEN AND THEIR FAMILIES EXPERT RESOURCES GUIDANCE HEALTH COVERAGE
  23. 23. www.digaworks.com BY FACILITATING CONNECTIONS AMONG WOMEN IN THE: MEDICAL COMMUNITY BENEFITS COMMUNITY EMPLOYER COMMUNITY AND THE MEDIA
  24. 24. www.digaworks.com THE SOLUTION A culture of health for women Case Study
  25. 25. <ul><li>find a health benefits plan that’s right for their company and their family </li></ul><ul><li>find doctors and facilities for treating specifically women’s health issues </li></ul><ul><li>get the information they want about how to improve their health and wellness </li></ul><ul><li>serve as a way for women to connect with each other </li></ul>www.digaworks.com WE CREATED AN EXPERIENTAL DESTINATION PORTAL FOR WOMEN TO:
  26. 26. <ul><li>FROM “WHAT YOGA CAN TEACH YOU ABOUT LOVE“, </li></ul><ul><li>TO “WHEN TO TAKE YOUR CHILD TO THE EMERGENCY ROOM&quot;, </li></ul><ul><li>TO EVERYTHING IN BETWEEN </li></ul>www.digaworks.com THE SITE ALSO CONTAINS OVER 10,000 WELLNESS ARTICLES
  27. 27. www.digaworks.com OVERALL THE SITE HELPED CREATE A POSITIVE PUBLIC PERCEPTION AND WORD OF MOUTH AMONG ANTHEM BLUE CROSS’S AUDIENCE
  28. 28. WE BELIEVE IN CREATING ENGAGING, DIGITAL EXPERIENCES www.digaworks.com
  29. 29. WE DESIGN BRAND EXPERIENCES THAT NOT ONLY REACH BUSINESS GOALS... www.digaworks.com
  30. 30. BUT CREATE A LASTING CONNECTION THAT FURTHERS THE BRAND’S REACH & STRENGTHENS ITS CORE MESSAGE www.digaworks.com

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