Sales Lab Resumes Handout


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Dick Davies' "how to"on the 5 key areas of effective resumes, three everyone gets and two they don't. A very fast way to build a resume that works.

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  • I recommend this format to job seekers all the time - and it gets them interviews! Mission accomplished for the resume.
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Sales Lab Resumes Handout

  1. 1. Other Thoughts A one-page resumé shows you understand what you are selling. Getting the right material on one page is difficult DICK DAVIES and requires thought. Experienced buyers SALES LAB INCORPORATED appreciate the effort. More than one page THROUGHTHEBROWSER.BLOGSPOT.COM indicates your ego may be more important than your message. Or it may indicate a lack of focus. More than one page risks boring or confusing the reader. Make it easy on your buyer! Times 12 is the best typeface for resumés. Use italic or bold, but sparingly. If you need more space, shrink the side, bottom, and finally the top margins before you reduce the type size. As you get older, your arms get shorter, so small type is Sales Lab Resumés harder to read. If you need to write “resumé,” “objective,” “work history,” and “education,” to identify your “resumé,” Easier, “objective”, “work history,” and “education,” write it better! Faster, Applying Your Resumé Better! The best cover for a resumé is a thumb and forefinger. You consistently get your best results using your resumé in person. Dick Davies If you see a great advertisement that does not name the company, find the three best suspects and go talk to them all. Your chances are better at the two companies that didn't run the ad, because they aren't swamped with 500 resumés they have to read before they can hire someone. This work is licensed under the Creative Commons Attribution-Noncommercial 3.0 United States License.
  2. 2. What Most People Include What Most People Miss Sample Positionings Contact Information - Name, address Stories - Spewing facts and capabilities at Each of these was used on a successful and telephone. Recruiters find that many people makes their eyes glaze. Tell them a resumé. (Second lines italicized) resumés have bad contact information. story and they will see new applications Marketing/Enrollment/Fund-raising Tip-The telephone number on the resumé for your skills. The bad news is that no should call your best voicemail. matter how precise your story, people will General Management Executive not hear what you said. The good news is Marketing/Operations/Finance Chronology demonstrates you can stick that they hear what they want to buy. Hospitality Management Executive with an assignment. Develop two to three stories that show Assistant to a Senior Executive A second, minor benefit is showing where your best wins and use them over, and you developed your skills. Information Systems Management over, and over. The chronology line is: Dates Title Marketing/Finance/Computing Strategy Organization Positioning - Taking a position at the top of your resumé helps the reader identify Applied Research-Product/Process Dates - Just use years. Most recent date Development where you fit. Paragraphs with words like includes "present" if you write the resumé "challenge," "diversified" and "energetic" Sales/ Marketing Management while you have any connection with your don't get it. I consider three models for Direct Sales/Advertising/Promotion employer (including severance). developing an effective positioning. Title - Since you can only use one title for Account Development/Training/ 1. Management Function - The four line Promotion each chronology entry (I say so), use the functions are Research & Development, Administrative Management / Assistant best one. Production, Marketing and Finance. There To A Senior Executive Organization - I once consolidated three are three staff functions, Human Resource short positions over an18 month period Development, Secretarial and Legal Sales/Marketing Operations when I discovered the person had stayed (that's Corporate Secretary, not word Direct Sales/Training/Administrative to complete one project which had been processing), and External Affairs. In my Systems passed on to three different contractors. experience, the best resumés have a Technology Management Organize your resumé to your advantage. functional positioning. Assessment/Application/Commercializati 2. Skills and Experience - I once built a on Tickets - Pick the degrees, certificates, memberships and personal information resumé for an "Orchestra Conductor." I A top telemarketer and award winning that are most likely to interest your reader. also built a functional resumé for him that programmer ...I use telephones and Use these to fill up the little space left at was positioned for computers to uncover competitive the bottom of the only page of your Marketing/Fundraising/Public Relations. information, feed reseller networks, and resumé. The Marketing resumé got him the job as close key accounts better than direct an orchestra conductor. sales forces. 3. Industry experience - Computer COLLEGE ACE TURNS PROFESSIONAL programmers, wildcatters, soldiers, and Deadline-Proven Writer/Editor Seeks pilots (staying in their field) can use an Assignment industry experience positioning.