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Google Analytics Premium Webinar

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As a Google Analytics Certified Partner and Google Analytics Premium Authorized Reseller, our highly experienced analysts will help you measure and evaluate your traffic whether it is; web, social, …

As a Google Analytics Certified Partner and Google Analytics Premium Authorized Reseller, our highly experienced analysts will help you measure and evaluate your traffic whether it is; web, social, mobile, display or search. And then maximize what really counts; conversions.


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  • 1. Enterprise Analytics
  • 2. Agenda• Quick Intro of Google Analytics• What is Google Analytics Premium? 30 Minutes or your• Who should use Premium? money back!• Q&A
  • 3. Your Questions• During the webinar, use the GoToWebinar panel to submit questions.• We will answer them at the end.
  • 4. About Vertical Nerve• Help businesses connect with their audience online• Help them convert that audience into customers Web Design & Mobile Web Search Engine Analytics Development Development Marketing Consulting
  • 5. What is Standard GA?• Free, easy-to-use web analytics solution• Enables accurately reporting for data-driven decision making (no HIPPO decisions)• GA used on more than 50% of global websites
  • 6. GA Consulting Services• Google Analytics Account Audit• Installation & Setup• Issue Support & Consulting• Group or Individual Training• Executive Dashboards• Conversion Rate Optimization
  • 7. Google Analytics Premium?• Everything you know & love about GA, with…
  • 8. Phases Feature Standard GA Premium Data Freshness 24-48 hours max 4 hours Max. Visits Read for Reports 500k 50M (before sampling)Processing Power Rows Available in UI 50k 1M Rows Available for Export 500 2M Max. Monthly Hits 300M 1B Dedicated Account Mgmt. no Implementation Services noService and Support Ongoing Technical Support no Training online resources fully custom and ongoing Data Collection noSLAs Reporting Uptime no Data Freshness no
  • 9. Premium Features: More Power!50 Custom Variables• Supplement existing GA data with additional visitor information for extreme segmentation! Age Gender Product Zip Code Plan Type Visitor ID Signup Date Section Sale % Order Count
  • 10. Premium Features: More Power!Unsampled Reports• Download large, custom reports without sampling!
  • 11. Premium Features: More Power!Attribution Modeling• Give proper credit to each channel based on several advanced attribution models In this scenario, which channel gets credit for the purchase? Paid Banner Ad Email Blast Purchase 2 days 5 days Search 100% Most Tools
  • 12. Premium Features: More Power!Attribution Modeling• Give proper credit to each channel based on several advanced attribution models In this scenario, which channel gets credit for the purchase? Paid Banner Ad Email Blast Purchase 2 days 5 days Search 100% Google Analytics Premium
  • 13. Premium Features: More Power!Attribution Modeling• Give proper credit to each channel based on several advanced attribution models In this scenario, which channel gets credit for the purchase? Paid Banner Ad Email Blast Purchase 2 days 5 days Search 33% 33% 33% Google Analytics Premium
  • 14. Premium Features: More Power!Attribution Modeling• Give proper credit to each channel based on several advanced attribution models In this scenario, which channel gets credit for the purchase? Paid Banner Ad Email Blast Purchase 2 days 5 days Search 20% 30% 50% Google Analytics Premium
  • 15. Premium Features: More Power!Attribution Modeling• Give proper credit to each channel based on several advanced attribution models In this scenario, which channel gets credit for the purchase? Paid Banner Ad Email Blast Purchase 2 days 5 days Search 40% 20% 40% Google Analytics Premium
  • 16. Premium Features: Better Support!Dedicated Support• Dedicated Support from a Certified Analyst• Implementation Guides• In-person Training• Custom Report Creation• Issue Support
  • 17. Premium Features: SLAsEnterprise-level Guarantees• Fresher Data – Processed within 4 hours• Faster Infrastructure means Quicker Insights• Data Collection & Uptime Guarantees GA Standard GA Premium 0 10M 50M 100M 1B Hits per Month
  • 18. Who should use Premium?
  • 19. Premium Prospects• Fully utilizing Google Analytics Standard & need more: • Hits • Variables • Support• Currently using an alternative web analytics system andwant a system that is: • Easy to Implement • User-friendly • Cost-effective
  • 20. Costs• $150k / year (unlimited hits up to 1B / month) – Fixed costs means no penalty for higher traffic! – Significant savings for high volume sites – One license per company (can be used on multiple domains)• Price Includes Services! Implementation On-site & Web-based Ongoing Assistance Assistance & Audit Training & Real Support
  • 21. Q&A
  • 22. Thank you for attending! Contact Us analytics@verticalnerve.com 1-800-330-9450 www.VerticalNerve.com Watch a video! See a Fact Sheet!

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