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Personal Branding Through Blog

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Diana Rikasari offers you basic tips on how to utilize your blog as a means of personal branding based on her 3 years experience of blogging.

Diana Rikasari offers you basic tips on how to utilize your blog as a means of personal branding based on her 3 years experience of blogging.

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  • 1. By Diana Rikasari © July 2010 My Top 10 Tips : Personal Branding Through Blog
  • 2. BLOG. 1. DIANA RIKASARI. 2010.
  • 3. B log (a contraction of the term "web log") is a type of website, usually maintained by an individual with regular entries of commentary, descriptions of events, or other material such as graphics or video. Source: Wikipedia DIANA RIKASARI. 2010.
  • 4. Blog is a way to create the perception you want people to have about you, worldwide, at no cost. DIANA RIKASARI. 2010.
  • 5. You = Brand Your blog is a means of personal branding. DIANA RIKASARI. 2010.
  • 6. ? DIANA RIKASARI. 2010. HOW
  • 7. Who
    • Introduce yourself
    • Use a strong, distinctive name
    • Give readers the feeling what kind of person you are
    1. ? are you DIANA RIKASARI. 2010.
  • 8.
    • Define the purpose of your blog
    • Establish an objective
    • How will your blog benefit your readers?
    2. DIANA RIKASARI. 2010. What do you want ?
  • 9.
    • Content is king!
    • Have knowledge on what you’re talking about
    • Relate your content to the current
    Know your core 3. co mpetency DIANA RIKASARI. 2010.
  • 10. Know y our
    • Create a relevant ambience
    • Control your use of language
    • Customize your layout
    4. a udience DIANA RIKASARI. 2010.
  • 11. Add a
    • Provide personal opinions
    • Put a picture of yourself
    • Inject jargons that is so “you”
    • Insert humor
    5. personal touch LOL DIANA RIKASARI. 2010.
  • 12. Create positive vibe 6. Because p eople want to be happy & inspired DIANA RIKASARI. 2010.
  • 13. Cultivate
    • Use stories - ours and theirs
    • Let them have their say
    • Build trust
    7. Thanks! interaction What do you think? DIANA RIKASARI. 2010.
  • 14. Often u se words that people usually google up when searching for a topic you’re blogging about 10. K eyword s are key. 8. DIANA RIKASARI. 2010.
  • 15. Ensure easy access 9.
    • Share your blog link in other social media applications
    • Use friendly layouts that can be opened through computers, laptop and smartphones
    • Have your own business card!
    DIANA RIKASARI. 2010.
  • 16. consistent! 10. Be
    • Stick with your purpose and objective
    • Blog frequently because people like the idea of having something to consume regularly
    DIANA RIKASARI. 2010.
  • 17. Happy blogging ! DIANA RIKASARI. 2010.