2012 MW BOW Ceremony final
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2012 MW BOW Ceremony final

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Presentation from the Best of the Web Ceremony at the Museums and the Web Conference 2012 - San Diego.

Presentation from the Best of the Web Ceremony at the Museums and the Web Conference 2012 - San Diego.

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    2012 MW BOW Ceremony final 2012 MW BOW Ceremony final Presentation Transcript

    • 2012 Best of the Web Awards Best of the Web Awards
    • Best of the Web Awards Douglas Hegley Minneapolis Institute of Arts Welcome and Introduction
    • Best of the Web Awards Co-Chairs • Douglas Hegley, Minneapolis Institute of Arts • Kajsa Hartig, Nordiska Museet, Sweden Panelists • Matthew Andress, North Carolina State University, USA • Steven Beasley, Museum of Science and Industry, Chicago, USA • Titus Bicknell, Discovery Communications, USA • Luigina Ciolfi, University of Limerick, Ireland • Brad Larson, Brad Larson Media, Inc., USA • Pepijn Lemmens, Netherlands Architecture Institute, The Netherlands • Maurizio Ortolani, National Arts Centre, Canada • Robin White Owen, MediaCombo, Inc., USA • Jon Pratty, Arts Council England, UK • Conxa Roda, Museu Nacional d'Art de Catalunya (MNAC), Spain • Koven Smith, Denver Art Museum, USA • Corey Timpson, Canadian Museum for Human Rights, Canada BoW Panel
    • Best of the Web Awards This is a Celebration Community • Aspirations • Online excellence Congratulate the winners, learn from their work, but then make it your priority to take us even farther next year
    • Best of the Web Awards Best of the Web: Process Sites are nominated by the community in an open call Nominated sites are assigned to members of the panel •All Judges are volunteers • No conflicts of interest •All sites are explored in-depth, tested, reviewed/rated
    • Best of the Web Awards Process, continued Disagreements are expressed and debated Every site is evaluated in the context of the other sites nominated Finalists rise to the top, then are re-evaluated to decide winners Together, the panel selects winners in each category and overall
    • Best of the Web Awards Recognizing Excellence A snapshot of recent work that has caught our attention Not every nominated site can win (obviously) Competition drives innovation and change Awards provide a hearty “Well done!” Be inspired!
    • Best of the Web Awards Introducing my co-presenter Koven Smith, Denver Art Museum We represent all of the judges
    • Best of the Web Awards And the winners are …
    • Best of the Web Awards Category: Audio / Visual / Podcast
    • Best of the Web Awards Characteristics include: •use narrative, audio, or video to share museum content •content is original, appropriate, perhaps evocative •effective use of sound, video, images And the winner is … Audio / Visual / Podcast
    • Best of the Web Awards Winner: The Vlog Project Institution: Whitney Museum of American Art Designer: Name http://whitney.org/Vlogs Audio / Visual / Podcast – WINNER
    • “Making content accessible to deaf visitors makes it accessible to all”
    • “ … successful because the interpreters are thoroughly knowledgeable and seem quite passionate about their subjects …” “well done, engaging and informative”
    • “The look and feel is completely adequate to the task but not aesthetically outstanding” “Could improve interactivity and functionalities, such as a comment option, to make it more participatory”
    • Best of the Web Awards The Vlog Project Congratulations Audio / Visual / Podcast – WINNER
    • Best of the Web Awards Category: Education
    • Best of the Web Awards Characteristics include: •teach a specific audience on a particular subject •present material in an effective and relevant manner •for schools, teachers, and students of any age •support lifelong learning activities •easily-identified target audience, clear pedagogical strategy First, we have an honorable mention … Education
    • Best of the Web Awards Honorable Mention: Wondermind Institution: Tate Designers: Tate, Preloaded, Martin Percy, supported by the Wellcome Trust http://wondermind.tate.org.uk/ Education – Honorable Mention
    • “It‟s a combination of beautiful design and engaging content”
    • “I like the contextual messages displayed while the main window loaded … nice way of learning when I least expected it”
    • “I had initial trouble getting oriented to the goals of the site. Perhaps the (excellent) introductory video could be auto-loaded, or made more prominent”
    • Best of the Web Awards Wondermind Congratulations Education – Honorable Mention
    • Best of the Web Awards Education And the winner is …
    • Best of the Web Awards Winner: Beyond the Chalkboard Institution: Boston Children‟s Museum Designer: Almighty http://www.beyondthechalkboard.com/ Education – WINNER
    • “This site is fantastic! Beautifully designed, well executed, and filled to the brim with fascinating activities” “The site makes a very tight connection with its audience, and provides resources for after-school activities that are spot on target”
    • “The comments regarding the activities are really positive, which validates that the content actually worked in the classroom, at home, or elsewhere” “The site goes further, suggesting an integrative process – make it matter, make it happen, make it click, make it better”
    • “The interface was less successful for me. I found the design contemporary and hip, but the color contrast caused me to have to squint at the screen at times. It might be a good idea to add an accessibility button or some alternative style sheets”
    • Best of the Web Awards Beyond the Chalkboard Congratulations Education – WINNER
    • Best of the Web Awards Category: Exhibition
    • Best of the Web Awards Characteristics include: •present and interpret museum collections and themes •provide a rich and meaningful digital experience •complement physical exhibitions or provide digital experience •innovative, imaginative, can be “born digital” collections •engage different categories of ‘visitors’ And the winner is … Exhibition
    • Best of the Web Awards Winner: Split Second Institution: Brooklyn Museum Designer: In-house http://www.brooklynmuseum.org/splitsecond/ Exhibition – WINNER
    • “ … truly innovative!” “The results were used to curate a physical exhibition of paintings at the Museum, and the findings were presented in the galleries”
    • “Great idea, well executed, with lots of data left behind for visitors to play with that still encourages users to explore a fairly decent catalog online. Win! “Another brilliant idea from the Brooklyn Museum. Can‟t quite grasp *why* people would participate, the „what‟s in it for me‟ question”
    • “As with most Brooklyn Museum web/app activities, the interface is bare bones and functional – not a lot of graphic design to speak of.”
    • Best of the Web Awards Split Second Congratulations Exhibition – WINNER
    • Best of the Web Awards Category: Innovative / Experimental
    • Best of the Web Awards Characteristics include: •creative, new, innovative uses of the web •demonstrate originality and potential for development •apply new web concepts to museum goals •experimental and creative uses of emerging technology And the winner is … Innovative / Experimental
    • Best of the Web Awards Winner: Walker Art Center Website Institution: Walker Art Center Designer: In-house http://www.walkerart.org/ Innovative / Experimental – WINNER
    • “… really cool … welcoming other voices in, being open to provocation, allowing criticism and comment by people who may not even be professional art critics.”
    • “Bonus points for thinking outside of their silo and including art news from other museum‟s communications departments” “Notice how seamlessly and consistently the different content feeds are shown visually. That‟s really hard to do”
    • “Accessibility-wise, there are some issues with alt-tags and anchors, some missing page tags and descriptions caused fails. They can work on that though.” “ (perhaps) … allow the Editor to have a backchannel for feedback and comment about the site itself (and the process) … “
    • Best of the Web Awards Walker Art Center Congratulations Innovative / Experimental – WINNER
    • Best of the Web Awards Category: Long-lived
    • Best of the Web Awards Characteristics include: •long-term commitment to excellent online presence •year-over-year, these sites deliver quality and serve communities •continued growth in available resources •sustained use and engagement by site visitors •alignment with vision and strategy of the institution And the winner is … Long-lived
    • Best of the Web Awards Winner: National Galleries of Scotland Website Institution: National Galleries of Scotland Designer: Keepthinking (London) http://www.nationalgalleries.org/ Long-lived – WINNER
    • “A complete museum website … with a good search function”
    • “The collection interface is excellent, giving several ways to explore”
    • “I wanted to see the Connect section be more integrated”
    • Best of the Web Awards National Galleries of Scotland Congratulations Long-lived – WINNER
    • Best of the Web Awards Category: Mobile
    • Best of the Web Awards Characteristics include: •sites or apps created to function best on a mobile device •accessible on multiple platforms •use of mobile interaction possibilities •creative ways of presenting content •ease of use for both experienced and novice users First, we have an Honorable Mention … Mobile
    • Best of the Web Awards Honorable Mention: MuseumApp Institution: Amsterdam Museum Designers: 7scenes, Waag Society and Amsterdam Museum http://www.museumapp.nl/home.php?language=en Mobile – Honorable Mention
    • “The idea of a multi-institutional app is terrific and the design is clean and to the point”
    • “Users can comment on the content of each tour stop, rate and share them with others … a very good feature”
    • “I‟ve already bought the app, so why do I need to login? And why a unique login? Perhaps the next version could use OAuth or a similar method.”
    • Best of the Web Awards MuseumApp Congratulations Mobile – Honorable Mention
    • Best of the Web Awards Mobile And the winner is …
    • Best of the Web Awards Winner: ArtClix Institution: High Museum of Art Designer: Second Story Interactive Studios http://www.high.org/moma.aspx#/Picasso-to-Warhol/artclix Mobile – WINNER
    • “This app gets to the heart of what visitors want to do – snap their own photos of the art, capture their own experience, and then share with friends”
    • “ … try out the image recognition software … it works really well”
    • “Adding a search function could reduce potential frustration, users would not need to scroll and scroll to find an artist (if they are not onsite and using the image recognition capability)”
    • Best of the Web Awards ArtClix Congratulations Mobile – WINNER
    • Best of the Web Awards Category: Museum Professional
    • Best of the Web Awards Characteristics include: •serve museum professionals and their requirements •administration, exhibitions, education, PR, registration, collections management, development •contribute to institution, or to museum profession as a whole •provide software, guidelines, templates and packages for museum professionals And the winner is … Museum Professional
    • Best of the Web Awards Winner: Museum Analytics Designer: INTK (The Netherlands) http://www.museum-analytics.org/ Museum Professional – WINNER
    • “ … great because it points the way toward transparency, toward the use of open audience benchmarking data, toward a more instantaneous appraisal of statistical tracking”
    • “ … this new tool is addressing a very concrete need for museum professionals” “This is a very nice idea, to aid the monitoring of social media activity around heritage institutions”
    • “Perhaps they could add a statement about the limits of the conclusions that can be drawn. Even with this said, it‟s a fascinating site all the same.” “As a research tool into comparative statistics, the problem is that the overall sample of museums is incomplete. Of course, it could grow over time.”
    • Best of the Web Awards Museum Analytics Congratulations Museum Professional – WINNER
    • Best of the Web Awards Category: Research / Online Collection
    • Best of the Web Awards Characteristics include: •support research on museum collections •provide resources for researchers from any discipline •content is accurate, deep, consistent, current •provide extensive links and references to other related resources and sites •creative use of APIs, mashups, integrations of multiple sources First, we have an Honorable Mention … Research / Online Collection
    • Best of the Web Awards Honorable Mention: Museum Metadata Exchange Institution: Powerhouse Museum Designer: In-house http://museumex.org/ Research / Online Collection – Honorable Mention
    • “A monumental task, and overall a very useful mashup. Powerhouse‟s staff is taking the spaghetti model out of collection recollection and enabling researchers to uncover forgotten resources”
    • “I think we’ll see more sites like this – if funds allow – building the infrastructure to link digital public spaces together” “It‟s not glamorous or very flashy, but that‟s the nature of the site: putting digital infrastructure in place so that others can make use of it”
    • “The platform could use further development … more interaction, sharing, commenting, more visual presentation tools such as maps or timelines”
    • Best of the Web Awards Museum Metadata Exchange Congratulations Research / Online Collection – Honorable Mention
    • Best of the Web Awards Research / Online Collection And the winner is …
    • Best of the Web Awards Winner: Collections at the Met Institution: The Metropolitan Museum of Art Designer: In-house and Cogapp http://metmuseum.org/collections Research / Online Collection – WINNER
    • “A superb addition to the Met‟s web offering, the new Collections section is full of surprises and deep, deep content that one can just get lost in”
    • “I want to spend hours browsing this collection online” “The Who, What, When, Where structure is inherently understood with me, and I think this is stellar implementation of collection browsing”
    • “The look feels a bit old-fashioned and authoritative … does it need to look subdued and grey? Some added color would only increase the elegance”
    • Best of the Web Awards Collections at the Met Congratulations Research / Online Collection – WINNER
    • Best of the Web Awards Category: Social Media
    • Best of the Web Awards Characteristics include: •use social media to engage & involve communities •coordinated strategy that evolves based on user needs •maintain voice and identity across platforms •robust online participation And the winner is … Social Media
    • Best of the Web Awards Winner: Kermadec Expedition Blog Institution: Auckland Museum Designer: Zest Media LTD http://kermadec.aucklandmuseum.com/ Social Media – WINNER
    • “Very nicely produced … capitalizes on the inherent interest in this grand adventure”
    • “Brings the progress and research to the audience directly and almost in real time. Blog posts, videos, and an agile Q & A interaction provided a compelling and engaging chronicle of the expedition”
    • “Would have been helpful for me to have a listing of blog posts by category. For example, “New Discoveries”, “Daily Life Onboard”, etc. Would make the site more browsable, especially now that the expedition is over”
    • Best of the Web Awards Kermadec Expedition Blog Congratulations Social Media – WINNER
    • Best of the Web Awards Category: Small
    • Best of the Web Awards Characteristics include: •created in-house or with volunteer effort •mounted by small institutions (5 for fewer professional staff) •created with very limited budgets (sometimes no budget) And the winner is … Small
    • Best of the Web Awards Winner: It‟s Elemental Institution: Chemical Heritage Foundation Designer: The Berndt Group http://www.chemheritage.org/ElementalVideos Small – WINNER
    • “Good work on a low budget!” “… it‟s student work, and there is a lot of humor and creativity in evidence”
    • “Oh my … is this a good site, or a site that is so bad that it’s good?”
    • “… some of the videos are so bookish and nerdy that I‟m rooting for the heroic creators (to survive high school!) …” “I‟d like to have been able to browse to the more notable entries, and/or quickly get to the videos where it‟s obvious that the students had fun”
    • Best of the Web Awards It‟s Elemental Congratulations Small – WINNER
    • Best of the Web Awards Category: People’s Choice
    • Best of the Web Awards Characteristics include: •each registrant at http://conference.archimuse.com may cast one vote And the winner is … People’s Choice
    • Best of the Web Awards Winner: Museum Analytics Designer: INTK (The Netherlands) http://www.museum-analytics.org/ People‟s Choice – WINNER
    • “… opens the door to audience tracking and content performance in a new way”
    • Best of the Web Awards Museum Analytics Congratulations People’s Choice – WINNER
    • Best of the Web Awards Category: BEST OVERALL
    • Best of the Web Awards Characteristics include: •together, the Panel chooses the "Best of the Web" •recognizes the outstanding nature of a site and its contribution •considerations: quality of content, ease of use, accessibility, stability •sites are not nominated for Best Overall, the choice is made by the Panel from among the sites nominated in all categories And the winner is … Overall
    • Best of the Web Awards Winner: Walker Art Center Website Institution: Walker Art Center Designer: In-house http://www.walkerart.org/ Best Overall – WINNER
    • “This points to a new model … getting away from the ‘silo-ization’ and myopia of your institution … a new way for museums to excel” “… a real case of by the community for the community” “OMG! They built this in-house!”
    • Best of the Web Awards Walker Art Center Congratulations Best Overall – WINNER
    • Best of the Web Awards For Next Year… Best of the Web – we want to reflect the CURRENT and BEST online presence • Do we have the right categories? • Do we have the right criteria? • Is the process effective and appropriate? We’d love to hear your suggestions
    • Best of the Web Awards Challenges, revisited Corey Timpson, Canadian Museum of Human Rights
    • Best of the Web Awards Congratulations To all of the nominees, finalists, And award winners! Everyone: keep creating, keep innovating, and submit more great sites next year!