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services marketing- ppt courier services

services marketing- ppt courier services

Published in: Business

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Transcript

  • 1. Welcome
  • 2. When the winds of change are blowing, you need to know which way and how fast.
  • 3. Dhirendra Singh Komal Devi Sanjeev Kumar Surendra Kumar Mishra
  • 4. Industry Exposure 1. First Flight Couriers Ltd. Mr. Karthigyan.(09894008806) Area Manager, Pondicherry. 2. DHL Mr. Jacob Mr. Shekhar Babu Area Manager (09940357929) Pondicherry Branch Head
  • 5. What is courier? A courier is a person or company employed to deliver messages, packages and mail.
  • 6. Features • Speed • Security • Tracking • Door to door • Re-routing • Specialization & individualization of service • Committed delivery time
  • 7. Customers • Corporate customers • Medium scale Customers • Individual Customers
  • 8. Out going operations Corporate client Collection Small and point medium scale customers Hub(source) Individual customers Collection point Retail outlet
  • 9. Modes of transportation Roadways Airways Source Destination Railways Ship
  • 10. Incoming operations Satellite area Others Hub Link city (Destination) Local Customer
  • 11. 7P’s of courier services Product University Express First Wheels Mango Express First Wings festival Express Emotional Bond
  • 12. PLACE • Own Branch • Own Collection Centre • Hub • Retail Shop • Dealership • Franchisee • e-booking
  • 13. Promotion • Advertisement • Tie-Ups – e.g Modi Xerox and Crocodile with First flight, Dell & Blue Dart, Gati & Haldiram. • Hoardings • Word of Mouth
  • 14. Price • Weight • Volume • Distance • Types of Service • Time
  • 15. People
  • 16. Physical Evidence • Receipt document
  • 17. Process Collection Packaging Unloading Sorting as dispatch/ Sorting of Loading area/Boy wise region Scanning & Transfer Delivery Coding shipment
  • 18. Courier service blueprint
  • 19. Physical Evidence Customer Line of Interaction Onstage Employee Line of Visibility Backstage Employee Line of Internal Interaction Support Processes
  • 20. Thank you