15 Powerful Ways To Promote Your Teleclass

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Teleclasses provide a platform for online service business owners to connect virtually with prospects around the world via a teleconference bridge line and share information with them. Many service professionals use paid or free teleseminars to grow their lists, establish their expertise, and deliver training and coaching programs. Here are 15 ways for you to promote your upcoming teleclass:

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15 Powerful Ways To Promote Your Teleclass

  1. 1. 15 Powerful Ways to Promote Your Teleclass www.TurbochargeYourOnlineMarketing.com
  2. 2. <ul><li>Teleclasses, teleseminars, teleconferences, and webinars provide: </li></ul><ul><li>A platform for online service business owners to connect virtually with prospects around the world </li></ul>www.TurbochargeYourOnlineMarketing.com
  3. 3. <ul><li>Teleclasses, teleseminars, teleconferences, and webinars provide: </li></ul><ul><li>A platform for online service business owners to connect virtually with prospects around the world </li></ul><ul><li>An inexpensive way to share valuable information with your target market. </li></ul>www.TurbochargeYourOnlineMarketing.com
  4. 4. <ul><li>How Can You Use Teleclasses? </li></ul><ul><li>To grow your lists </li></ul>www.TurbochargeYourOnlineMarketing.com
  5. 5. <ul><li>How Can You Use Teleclasses? </li></ul><ul><li>To grow your lists </li></ul><ul><li>Establish your expertise </li></ul>www.TurbochargeYourOnlineMarketing.com
  6. 6. <ul><li>How Can You Use Teleclasses? </li></ul><ul><li>To grow your lists </li></ul><ul><li>Establish your expertise </li></ul><ul><li>Deliver training and coaching programs </li></ul>www.TurbochargeYourOnlineMarketing.com
  7. 7. <ul><li>Advantages of Teleclasses for Attendees and Presenters </li></ul><ul><li>Can participate from the comfort of their home, office or car </li></ul>www.TurbochargeYourOnlineMarketing.com
  8. 8. <ul><li>Advantages of Teleclasses for Attendees and Presenters </li></ul><ul><li>Can participate from the comfort of their home, office or car </li></ul><ul><li>No travel required </li></ul>www.TurbochargeYourOnlineMarketing.com
  9. 9. <ul><li>Advantages of Teleclasses for Attendees and Presenters </li></ul><ul><li>Can participate from the comfort of their home, office or car </li></ul><ul><li>No travel required </li></ul><ul><li>Don’t have to get dressed up for a meeting </li></ul>www.TurbochargeYourOnlineMarketing.com
  10. 10. <ul><li>Advantages of Teleclasses for Attendees and Presenters </li></ul><ul><li>Can participate from the comfort of their home, office or car </li></ul><ul><li>No travel required </li></ul><ul><li>Don’t have to get dressed up for a meeting </li></ul><ul><li>No scrambling for a parking space and paying high parking fees </li></ul>www.TurbochargeYourOnlineMarketing.com
  11. 11. <ul><li>Advantages of Teleclasses for Attendees and Presenters </li></ul><ul><li>Can participate from the comfort of their home, office or car </li></ul><ul><li>No travel required </li></ul><ul><li>Don’t have to get dressed up for a meeting </li></ul><ul><li>No scrambling for a parking space and paying high parking fees </li></ul><ul><li>Can skip the rubber chicken meals </li></ul>www.TurbochargeYourOnlineMarketing.com
  12. 12. How do you promote your teleclass and find participants? Here are 15 ways for you to promote your upcoming teleclass: www.TurbochargeYourOnlineMarketing.com
  13. 13. <ul><li>Tip #1: On Your Web Site </li></ul><ul><ul><ul><li>Create a search-engine optimized landing page </li></ul></ul></ul>www.TurbochargeYourOnlineMarketing.com
  14. 14. <ul><li>Tip #1: On Your Web Site </li></ul><ul><ul><ul><li>Create a search-engine optimized landing page </li></ul></ul></ul><ul><ul><ul><li>Insert an opt-in box for signups </li></ul></ul></ul>www.TurbochargeYourOnlineMarketing.com
  15. 15. <ul><li>Tip #1: On Your Web Site </li></ul><ul><ul><ul><li>Create a search-engine optimized landing page </li></ul></ul></ul><ul><ul><ul><li>Insert an opt-in box for signups </li></ul></ul></ul><ul><ul><ul><li>Use hover ad or graphic popup for maximum results </li></ul></ul></ul>www.TurbochargeYourOnlineMarketing.com
  16. 16. <ul><li>Tip #2: On Your Ezine and Blog </li></ul><ul><ul><li>Include an invitation in your email newsletter </li></ul></ul>www.TurbochargeYourOnlineMarketing.com
  17. 17. <ul><li>Tip #2: On Your Ezine and Blog </li></ul><ul><ul><li>Include an invitation in your email newsletter </li></ul></ul><ul><ul><li>Write a blog post about your teleclass </li></ul></ul>www.TurbochargeYourOnlineMarketing.com
  18. 18. <ul><li>Tip #2: On Your Ezine and Blog </li></ul><ul><ul><li>Include an invitation in your email newsletter </li></ul></ul><ul><ul><li>Write a blog post about your teleclass </li></ul></ul><ul><ul><li>Make your post the featured post on your blog </li></ul></ul>www.TurbochargeYourOnlineMarketing.com
  19. 19. <ul><li>Tip #3: Social Networking Sites </li></ul><ul><ul><li>Create event on Linkedin </li></ul></ul>www.TurbochargeYourOnlineMarketing.com
  20. 20. <ul><li>Tip #3: Social Networking Sites </li></ul><ul><ul><li>Create event on Linkedin </li></ul></ul><ul><ul><li>Create event on Facebook </li></ul></ul>www.TurbochargeYourOnlineMarketing.com
  21. 21. <ul><li>Tip #3: Social Networking Sites </li></ul><ul><ul><li>Create event on Linkedin </li></ul></ul><ul><ul><li>Create event on Facebook </li></ul></ul><ul><ul><li>Invite contacts/friends to event. Invite contacts on niche-specific social networking sites </li></ul></ul>www.TurbochargeYourOnlineMarketing.com
  22. 22. <ul><li>Tip #4. Press releases </li></ul><ul><ul><li>Submit via a fee-based service like PRWeb.com </li></ul></ul>www.TurbochargeYourOnlineMarketing.com
  23. 23. <ul><li>Tip #4. Press releases </li></ul><ul><ul><li>Submit via a fee-based service like PRWeb.com </li></ul></ul><ul><ul><li>Send your release out to your local media list as well </li></ul></ul>www.TurbochargeYourOnlineMarketing.com
  24. 24. <ul><li>Tip #5. Affiliate Marketing </li></ul><ul><ul><li>Create a special promo materials that your affiliates can send out to their lists </li></ul></ul>www.TurbochargeYourOnlineMarketing.com
  25. 25. <ul><li>Tip #5. Affiliate Marketing </li></ul><ul><ul><li>Create a special promo materials that your affiliates can send out to their lists </li></ul></ul><ul><ul><li>Create a special affiliate link to teleclass registration page </li></ul></ul>www.TurbochargeYourOnlineMarketing.com
  26. 26. <ul><li>Tip #5. Affiliate Marketing </li></ul><ul><ul><li>Create a special promo materials that your affiliates can send out to their lists </li></ul></ul><ul><ul><li>Create a special affiliate link to teleclass registration page </li></ul></ul><ul><ul><li>Track those registrations and credit the affiliate for all purchases made from the upsell promotion on the teleclass. </li></ul></ul>www.TurbochargeYourOnlineMarketing.com
  27. 27. <ul><li>Tip #6. Article Marketing </li></ul><ul><ul><li>Begin writing articles on teleclass topic </li></ul></ul>www.TurbochargeYourOnlineMarketing.com
  28. 28. <ul><li>Tip #6. Article Marketing </li></ul><ul><ul><li>Begin writing articles on teleclass topic </li></ul></ul><ul><ul><li>Submit articles about your teleseminar at least 30 days prior to your event </li></ul></ul>www.TurbochargeYourOnlineMarketing.com
  29. 29. <ul><li>Tip #6. Article Marketing </li></ul><ul><ul><li>Begin writing articles on teleclass topic </li></ul></ul><ul><ul><li>Submit articles about your teleseminar at least 30 days prior to your event </li></ul></ul><ul><ul><li>Offer your free teleclass as your client attraction device </li></ul></ul>www.TurbochargeYourOnlineMarketing.com
  30. 30. <ul><li>Tip #6. Article Marketing </li></ul><ul><ul><li>Begin writing articles on teleclass topic </li></ul></ul><ul><ul><li>Submit articles about your teleseminar at least 30 days prior to your event </li></ul></ul><ul><ul><li>Offer your free teleclass as your client attraction device </li></ul></ul><ul><ul><li>Send readers to your opt-in page as your call to action </li></ul></ul>www.TurbochargeYourOnlineMarketing.com
  31. 31. <ul><li>Tip #7. Email signature </li></ul><ul><ul><li>Create an email signature in your email client that attaches automatically every time you send an email </li></ul></ul>www.TurbochargeYourOnlineMarketing.com
  32. 32. <ul><li>Tip #7. Email signature </li></ul><ul><ul><li>Create an email signature in your email client that attaches automatically every time you send an email </li></ul></ul><ul><ul><li>Create an email signature for all discussion lists/forums to which you belong </li></ul></ul>www.TurbochargeYourOnlineMarketing.com
  33. 33. <ul><li>Tip #7. Email signature </li></ul><ul><ul><li>Create an email signature in your email client that attaches automatically every time you send an email </li></ul></ul><ul><ul><li>Create an email signature for all discussion lists/forums to which you belong </li></ul></ul><ul><ul><li>Make sure your email signature sends recipients to your opt-in page </li></ul></ul>www.TurbochargeYourOnlineMarketing.com
  34. 34. <ul><li>Tip #8. Viral report </li></ul><ul><ul><li>Write a special PDF report or white paper about the topic of the teleseminar </li></ul></ul>www.TurbochargeYourOnlineMarketing.com
  35. 35. <ul><li>Tip #8. Viral report </li></ul><ul><ul><li>Write a special PDF report or white paper about the topic of the teleseminar </li></ul></ul><ul><ul><li>Offer the list members and followers the opportunity to give it away by using a viral report brander. </li></ul></ul>www.TurbochargeYourOnlineMarketing.com
  36. 36. <ul><li>Tip #8. Viral report </li></ul><ul><ul><li>Write a special PDF report or white paper about the topic of the teleseminar </li></ul></ul><ul><ul><li>Offer the list members and followers the opportunity to give it away by using a viral report brander. </li></ul></ul><ul><ul><li>Be sure that the report links back to your teleseminar opt-in page. </li></ul></ul>www.TurbochargeYourOnlineMarketing.com
  37. 37. <ul><li>Tip #9. Discussion lists and forums </li></ul><ul><ul><li>Post your teleclass to any lists and forums permitting promotional posts </li></ul></ul>www.TurbochargeYourOnlineMarketing.com
  38. 38. <ul><li>Tip #9. Discussion lists and forums </li></ul><ul><ul><li>Post your teleclass to any lists and forums permitting promotional posts </li></ul></ul><ul><ul><li>Be sure you know the rules of the list before sending a promotional post </li></ul></ul>www.TurbochargeYourOnlineMarketing.com
  39. 39. <ul><li>Tip #9. Discussion lists and forums </li></ul><ul><ul><li>Post your teleclass to any lists and forums permitting promotional posts </li></ul></ul><ul><ul><li>Be sure you know the rules of the list before sending a promotional post </li></ul></ul><ul><ul><li>Post helpful comments to the list/forum and use your email signature to help you promote your teleclass as (described in Tip #7) </li></ul></ul>www.TurbochargeYourOnlineMarketing.com
  40. 40. <ul><li>Tip #10. Strategic alliance partners </li></ul><ul><ul><li>Ask colleagues who publish ezines and blogs to pass along your teleclass information. </li></ul></ul>www.TurbochargeYourOnlineMarketing.com
  41. 41. <ul><li>Tip #10. Strategic alliance partners </li></ul><ul><ul><li>Ask colleagues who publish ezines and blogs to pass along your teleclass information. </li></ul></ul><ul><ul><li>Use DirectoryofEzines.com to help to identify ezines that reach your target market </li></ul></ul>www.TurbochargeYourOnlineMarketing.com
  42. 42. <ul><li>Tip #10. Strategic alliance partners </li></ul><ul><ul><li>Ask colleagues who publish ezines and blogs to pass along your teleclass information. </li></ul></ul><ul><ul><li>Use DirectoryofEzines.com to help to identify ezines that reach your target market </li></ul></ul><ul><ul><li>Send request to ezine publishers to let their readers know about your upcoming teleclass </li></ul></ul>www.TurbochargeYourOnlineMarketing.com
  43. 43. <ul><li>Tip #10. Strategic alliance partners </li></ul><ul><ul><li>Ask colleagues who publish ezines and blogs to pass along your teleclass information. </li></ul></ul><ul><ul><li>Use DirectoryofEzines.com to help to identify ezines that reach your target market </li></ul></ul><ul><ul><li>Send request to ezine publishers to let their readers know about your upcoming teleclass </li></ul></ul><ul><ul><li>Offer the opportunity to become an affiliate and outline the commission structure if they promote your program. </li></ul></ul>
  44. 44. <ul><li>Tip #11. Speaking </li></ul><ul><ul><li>If you regularly speak to groups and organizations, mention your teleclass to them at your next speaking gig </li></ul></ul>www.TurbochargeYourOnlineMarketing.com
  45. 45. <ul><li>Tip #11. Speaking </li></ul><ul><ul><li>If you regularly speak to groups and organizations, mention your teleclass to them at your next speaking gig </li></ul></ul><ul><ul><li>Ask colleagues if they will sponsor you as a special guest to their list to offer your teleseminar </li></ul></ul>www.TurbochargeYourOnlineMarketing.com
  46. 46. <ul><li>Tip #11. Speaking </li></ul><ul><ul><li>If you regularly speak to groups and organizations, mention your teleclass to them at your next speaking gig </li></ul></ul><ul><ul><li>Ask colleagues if they will sponsor you as a special guest to their list to offer your teleseminar </li></ul></ul><ul><ul><li>Research radio talk shows on BlogTalkRadio.com or podcasts on iTunes.com and contact the host to interview you about the topic of your teleclass </li></ul></ul>www.TurbochargeYourOnlineMarketing.com
  47. 47. <ul><li>Tip #12. Purchased advertising </li></ul><ul><ul><li>Buy classified ads in ezines. </li></ul></ul>www.TurbochargeYourOnlineMarketing.com
  48. 48. <ul><li>Tip #12. Purchased advertising </li></ul><ul><ul><li>Buy classified ads in ezines. </li></ul></ul><ul><ul><li>Create a pay-per-click (PPC) campaign on Google, Yahoo, or MSN. </li></ul></ul>www.TurbochargeYourOnlineMarketing.com
  49. 49. <ul><li>Tip #12. Purchased advertising </li></ul><ul><ul><li>Buy classified ads in ezines. </li></ul></ul><ul><ul><li>Create a pay-per-click (PPC) campaign on Google, Yahoo, or MSN. </li></ul></ul><ul><ul><li>Set a daily/weekly/monthly budget </li></ul></ul>www.TurbochargeYourOnlineMarketing.com
  50. 50. <ul><li>Tip #13. Audio and video marketing </li></ul><ul><ul><li>Create videos about the topic of teleclass using webcam, video camera or screencast software. </li></ul></ul>www.TurbochargeYourOnlineMarketing.com
  51. 51. <ul><li>Tip #13. Audio and video marketing </li></ul><ul><ul><li>Create videos about the topic of teleclass using webcam, video camera or screencast software. </li></ul></ul><ul><ul><li>Post to the major video sites via TubeMogul or TrafficGeyser. </li></ul></ul>www.TurbochargeYourOnlineMarketing.com
  52. 52. <ul><li>Tip #13. Audio and video marketing </li></ul><ul><ul><li>Create videos about the topic of teleclass using webcam, video camera or screencast software. </li></ul></ul><ul><ul><li>Post to the major video sites via TubeMogul or TrafficGeyser. </li></ul></ul><ul><ul><li>Create a Powerpoint presentation about teleclass and upload it to Slideshare.com. </li></ul></ul>www.TurbochargeYourOnlineMarketing.com
  53. 53. <ul><li>Tip #13. Audio and video marketing </li></ul><ul><ul><li>Create videos about the topic of teleclass using webcam, video camera or screencast software. </li></ul></ul><ul><ul><li>Post to the major video sites via TubeMogul or TrafficGeyser. </li></ul></ul><ul><ul><li>Create a Powerpoint presentation about teleclass and upload it to Slideshare.com. </li></ul></ul><ul><ul><li>Create a viral video or movie about teleclass topic. </li></ul></ul>www.TurbochargeYourOnlineMarketing.com
  54. 54. <ul><li>Tip #14. Teleclass promotion sites </li></ul><ul><li>Fee based-sites </li></ul><ul><ul><li>Teleclass.com </li></ul></ul>www.TurbochargeYourOnlineMarketing.com
  55. 55. <ul><li>Tip #14. Teleclass promotion sites </li></ul><ul><li>Fee based-sites </li></ul><ul><ul><li>Teleclass.com </li></ul></ul>www.TurbochargeYourOnlineMarketing.com
  56. 56. <ul><li>Tip #14. Teleclass promotion sites </li></ul><ul><li>Fee based-sites </li></ul><ul><ul><li>Teleclass.com </li></ul></ul><ul><ul><li>FullCalendar.com </li></ul></ul>www.TurbochargeYourOnlineMarketing.com
  57. 57. <ul><li>Tip #14. Teleclass promotion sites </li></ul><ul><li>Fee based-sites </li></ul><ul><ul><li>Teleclass.com </li></ul></ul><ul><ul><li>FullCalendar.com </li></ul></ul><ul><ul><li>Solo -E.c om (must be a paid member) </li></ul></ul>www.TurbochargeYourOnlineMarketing.com
  58. 58. <ul><li>Tip #14. Teleclass promotion sites </li></ul><ul><li>Fee based-sites </li></ul><ul><ul><li>Teleclass.com </li></ul></ul><ul><ul><li>FullCalendar.com </li></ul></ul><ul><ul><li>Solo -E.c om (must be a paid member) </li></ul></ul><ul><ul><li>PlanetTeleclass.com </li></ul></ul>www.TurbochargeYourOnlineMarketing.com
  59. 59. <ul><li>Free listing sites include: </li></ul><ul><ul><li>SeminarAnnouncer.com </li></ul></ul>www.TurbochargeYourOnlineMarketing.com
  60. 60. <ul><li>Free listing sites include: </li></ul><ul><ul><li>SeminarAnnouncer.com </li></ul></ul><ul><ul><li>SeeYouontheCall.com </li></ul></ul>www.TurbochargeYourOnlineMarketing.com
  61. 61. <ul><li>Free listing sites include: </li></ul><ul><ul><li>SeminarAnnouncer.com </li></ul></ul><ul><ul><li>SeeYouontheCall.com </li></ul></ul><ul><ul><li>EventBrite.com (they handle your registrations) </li></ul></ul>www.TurbochargeYourOnlineMarketing.com
  62. 62. <ul><li>Free listing sites include: </li></ul><ul><ul><li>SeminarAnnouncer.com </li></ul></ul><ul><ul><li>SeeYouontheCall.com </li></ul></ul><ul><ul><li>EventBrite.com (they handle your registrations) </li></ul></ul><ul><ul><li>CraigsList.org: (can only post in one city without being penalized and removed from the listings) </li></ul></ul>www.TurbochargeYourOnlineMarketing.com
  63. 63. <ul><li>Free listing sites include: </li></ul><ul><ul><li>SeminarAnnouncer.com </li></ul></ul><ul><ul><li>SeeYouontheCall.com </li></ul></ul><ul><ul><li>EventBrite.com (they handle your registrations) </li></ul></ul><ul><ul><li>CraigsList.org: (can only post in one city without being penalized and removed from the listings) </li></ul></ul><ul><ul><li>Conference Call University: (You do have to place a link to their site on your event page) </li></ul></ul>www.TurbochargeYourOnlineMarketing.com
  64. 64. <ul><li>Free listing sites include: </li></ul><ul><ul><li>SeminarAnnouncer.com </li></ul></ul><ul><ul><li>SeeYouontheCall.com </li></ul></ul><ul><ul><li>EventBrite.com (they handle your registrations) </li></ul></ul><ul><ul><li>CraigsList.org: (can only post in one city without being penalized and removed from the listings) </li></ul></ul><ul><ul><li>Conference Call University: (You do have to place a link to their site on your event page) </li></ul></ul><ul><ul><li>FindFreeSeminars.com </li></ul></ul>www.TurbochargeYourOnlineMarketing.com
  65. 65. <ul><li>Free listing sites include: </li></ul><ul><ul><li>SeminarAnnouncer.com </li></ul></ul><ul><ul><li>SeeYouontheCall.com </li></ul></ul><ul><ul><li>EventBrite.com (they handle your registrations) </li></ul></ul><ul><ul><li>CraigsList.org: (can only post in one city without being penalized and removed from the listings) </li></ul></ul><ul><ul><li>Conference Call University: (You do have to place a link to their site on your event page) </li></ul></ul><ul><ul><li>FindFreeSeminars.com </li></ul></ul><ul><ul><li>AllConferences.com </li></ul></ul>www.TurbochargeYourOnlineMarketing.com
  66. 66. <ul><li>Free listing sites include: </li></ul><ul><ul><li>SeminarAnnouncer.com </li></ul></ul><ul><ul><li>SeeYouontheCall.com </li></ul></ul><ul><ul><li>EventBrite.com (they handle your registrations) </li></ul></ul><ul><ul><li>CraigsList.org: (can only post in one city without being penalized and removed from the listings) </li></ul></ul><ul><ul><li>Conference Call University: (You do have to place a link to their site on your event page) </li></ul></ul><ul><ul><li>FindFreeSeminars.com </li></ul></ul><ul><ul><li>AllConferences.com </li></ul></ul><ul><ul><li>Also search Yahoo Groups and Google Groups for any teleclass announcement lists. </li></ul></ul>
  67. 67. <ul><li>Tips #15. Track your results </li></ul><ul><ul><li>Create a specific URL where you can track the click-throughs on any promotion </li></ul></ul>www.TurbochargeYourOnlineMarketing.com
  68. 68. <ul><li>Tips #15. Track your results </li></ul><ul><ul><li>Create a specific URL where you can track the click-throughs on any promotion </li></ul></ul><ul><ul><li>Use a tracking service like Hypertracker.com to track your results </li></ul></ul>www.TurbochargeYourOnlineMarketing.com
  69. 69. Add teleclasses to your marketing mix. Watch your business gain credibility and see how quickly your list grows! www.TurbochargeYourOnlineMarketing.com
  70. 70. Learn the 7 Internet Marketing Secrets That Separate the Top 1% of Online Businesses from the Rest www.TurbochargeYourOnlineMarketing.com If you’re frustrated, confused, and looking for help in how to market and promote your service business online, you need to download this free ebook.

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