CeDEM, Krems, 3 May, 2012Axel Maireder,Julian Ausserhofer& Axel KittenbergerMapping the AustrianPolitical TwittersphereHow...
2CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
2Changing natureof pol. CommunicationCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterp...
2Changing natureof pol. Communication‣ Increased spectrum of possible  political activitiesCC BY-NC-SA 3.0 Julian Ausserho...
2Changing natureof pol. Communication‣ Increased spectrum of possible  political activities‣ „Fifth estate“               ...
2Changing natureof pol. Communication‣ Increased spectrum of possible  political activities‣ „Fifth estate“               ...
3CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
3Nature of Twitter communicationCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpoliti...
3Nature of Twitter communication‣ public by defaultCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger h...
3Nature of Twitter communication‣ public by default‣ low-tresholdCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel ...
3Nature of Twitter communication‣ public by default‣ low-treshold‣ open for participationCC BY-NC-SA 3.0 Julian Ausserhofe...
4    Research QuestionsCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
4    Research Questions    Structure of InteractionCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger h...
4    Research Questions    Structure of Interaction    ‣ btw. journalists, politicians, experts      and activists?CC BY-N...
4    Research Questions    Structure of Interaction    ‣ btw. journalists, politicians, experts      and activists?    ‣ b...
5    Research Questions        Does Twitter contibute to        a broadening of participation        in public debate?CC B...
5    Research Questions        Does Twitter contibute to        a broadening of participation        in public debate?    ...
Reseach DesignCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
7    Research DesignCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
7    Research Design    Methodological BackgroundCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger htt...
7    Research Design    Methodological Background    ‣ Researching the web with it‘s own means                  (Rogers, 2...
7    Research Design    Methodological Background    ‣ Researching the web with it‘s own means                  (Rogers, 2...
7    Research Design    Methodological Background    ‣ Researching the web with it‘s own means                  (Rogers, 2...
7    Research Design    Methodological Background    ‣ Researching the web with it‘s own means                  (Rogers, 2...
8    Research Design    #1 User identification                                                                            ...
8    Research Design    #1 User identification                                                                            ...
9    Research Design    #2 User classification                                                                            ...
9    Research Design    #2 User classification                                                                            ...
10                                                                                                           69 politcians...
11                                                                                                             28 no indiv...
12                                                                                                  6 other               ...
13     Research DesignCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
13     Research Design     #3 Data gatheringCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://t...
13     Research Design     #3 Data gathering     ‣ All Tweets of 374 users       and all Tweets mentioning themCC BY-NC-SA...
13     Research Design     #3 Data gathering     ‣ All Tweets of 374 users       and all Tweets mentioning them     ‣ Oct ...
13     Research Design     #3 Data gathering     ‣ All Tweets of 374 users       and all Tweets mentioning them     ‣ Oct ...
14                                                                                                              Simple ret...
14                                                                                                              Simple ret...
15     Research DesignCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
15     Research Design     #4 Tweet classificationCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger ht...
15     Research Design     #4 Tweet classification     ‣ Four sample weeks: 145.356 TweetsCC BY-NC-SA 3.0 Julian Ausserhof...
15     Research Design     #4 Tweet classification     ‣ Four sample weeks: 145.356 Tweets     ‣ Manual classification of ...
15     Research Design     #4 Tweet classification     ‣ Four sample weeks: 145.356 Tweets     ‣ Manual classification of ...
16     Research DesignCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
16     Research Design     #5 AnalysisCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitter...
16     Research Design     #5 Analysis     ‣ Overall @reply-network analysisCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maire...
16     Research Design     #5 Analysis     ‣ Overall @reply-network analysis     ‣ Topical @reply-network analysesCC BY-NC...
16     Research Design     #5 Analysis     ‣ Overall @reply-network analysis     ‣ Topical @reply-network analyses     ‣ A...
Overall Network AnalysisCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
18CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
18                                                                                                  politicians           ...
18                                                                                                                journali...
18  experts & activists                                                                                                   ...
18  experts & activists                                                                                                   ...
18  experts & activists                                                                                                   ...
18  experts & activists                                                                                                   ...
18  experts & activists                                                                                                   ...
19CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
19                                                                                                  Political             ...
19                                                                                                  Political             ...
19                                                                                                  Political             ...
19                                                                                                  Political             ...
20CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
20                                                                              dense network                             ...
21CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
21CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
21CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
21CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
21CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
21CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
21CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
22                               „bridges“ btw. different                                 parts of the networkCC BY-NC-SA ...
22CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
23CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
24CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
24CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
24CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
24CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
24CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
24CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
24CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
25CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
25CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
25CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
25CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
25CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
25CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
25CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
26CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
26CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
26CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
26CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
26CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
27CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
27CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
27CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
27CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
27CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
27CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
27CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
27CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
28                                                                                                  57,2   journalists    ...
29                       High interaction btw.                    citizens and professionalsCC BY-NC-SA 3.0 Julian Ausserh...
29CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
30                                                                                                  57,2   journalists    ...
30                                                                                                                57,2    ...
31                                                                                                                57,2    ...
31                                                                                                                  57,2  ...
32                                       politicians                                                 journalists          ...
32                                       politicians                                                 journalists          ...
33                                                                            @arminwolf                             @cori...
34300      Number of @mentions vs.      number of users mentioning200                             People are in contact   ...
34300      Number of @mentions vs.      number of users mentioning200                                                     ...
35Number of @mentions vs.number of users mentioningcategory                                                              r...
Issue Network AnalysisCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
37                                                                                  145.356 TweetsCC BY-NC-SA 3.0 Julian A...
37                                                                                  145.356 Tweets                        ...
38                                                                                                        education       ...
38                                                                                                        education       ...
38                                                                                                        education       ...
38                                                                                                        education       ...
38                                                                                                        education       ...
38                                                                                                        education       ...
38                                                                                                        education       ...
38                                                                                                        education       ...
38                                                                                                        education       ...
38                                                                                                        education       ...
38                                                                                                        education       ...
38                                                                                                        education       ...
38                                                                                                        education       ...
38                                                                                                        education       ...
38                                                                                                        education       ...
38                                                                                                        education       ...
38                                                                                                        education       ...
38                                                                                                        education       ...
38                                                                                                        education       ...
38                                                                                                        education       ...
39                                                                   Specific topics,                                      ...
39Financial Crisis in AustriaCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
39Financial Crisis in AustriaCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
40       But: Central hubs remain     central, whatever the topic isEducationCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Mair...
40EducationCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
40EducationCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
40EducationCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
40EducationCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
40EducationCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
40EducationCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
40EducationCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
41CorruptionCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
41CorruptionCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
41CorruptionCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
41CorruptionCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
41CorruptionCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
42WKR-BallCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
42WKR-BallCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
42WKR-BallCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
43           Political issues only:           Less interaction btw.        politicians and journalists,      more btw. pol...
43Domestic Politics allCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
43Domestic Politics allCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
43Domestic Politics allCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
43Domestic Politics allCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
ConclusionCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
45CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
45     ‣ New approaches to study                  politics on the webCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & A...
45     ‣ New approaches to study       politics on the web     ‣ Dense political TwittersphereCC BY-NC-SA 3.0 Julian Ausse...
45     ‣ New approaches to study       politics on the web     ‣ Dense political Twittersphere     ‣ Clear-cut clustersCC ...
45     ‣ New approaches to study       politics on the web     ‣ Dense political Twittersphere     ‣ Clear-cut clusters   ...
46CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
46     ‣ High involvement of „citizens“CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitte...
46     ‣ High involvement of „citizens“     ‣ High interaction with users                  outside the networkCC BY-NC-SA ...
46     ‣ High involvement of „citizens“     ‣ High interaction with users       outside the network     ‣ Sphere is open f...
47CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
47     ‣ Another arena for already established                  actors, but not exclusivelyCC BY-NC-SA 3.0 Julian Ausserho...
47     ‣ Another arena for already established       actors, but not exclusively     ‣ Chances for citizens to get in touc...
47     ‣ Another arena for already established       actors, but not exclusively     ‣ Chances for citizens to get in touc...
Thanks!    http://twitterpolitik.net    mail@twitterpolitik.net                  axelmaireder                  boomblitz  ...
Upcoming SlideShare
Loading in …5
×

Mapping the Austrian political Twittersphere

600 views
583 views

Published on

3.5.12, E-Politics and E-Campaigning, SE 1.5: Mapping the Austrian political Twittersphere (Axel Maireder, Julian Ausserhofer, Axel Kittenberger) #CeDEM12

Published in: Technology
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
600
On SlideShare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
2
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Mapping the Austrian political Twittersphere

  1. 1. CeDEM, Krems, 3 May, 2012Axel Maireder,Julian Ausserhofer& Axel KittenbergerMapping the AustrianPolitical TwittersphereHow politicians, journalistsand political strategists(inter-)act on TwitterCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  2. 2. 2CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  3. 3. 2Changing natureof pol. CommunicationCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  4. 4. 2Changing natureof pol. Communication‣ Increased spectrum of possible political activitiesCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  5. 5. 2Changing natureof pol. Communication‣ Increased spectrum of possible political activities‣ „Fifth estate“ Dutton, 2010CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  6. 6. 2Changing natureof pol. Communication‣ Increased spectrum of possible political activities‣ „Fifth estate“ Dutton, 2010‣ denser, wider, more pluralistic Politics for those already engaged and inclusive Davis, 2010CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  7. 7. 3CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  8. 8. 3Nature of Twitter communicationCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  9. 9. 3Nature of Twitter communication‣ public by defaultCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  10. 10. 3Nature of Twitter communication‣ public by default‣ low-tresholdCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  11. 11. 3Nature of Twitter communication‣ public by default‣ low-treshold‣ open for participationCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  12. 12. 4 Research QuestionsCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  13. 13. 4 Research Questions Structure of InteractionCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  14. 14. 4 Research Questions Structure of Interaction ‣ btw. journalists, politicians, experts and activists?CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  15. 15. 4 Research Questions Structure of Interaction ‣ btw. journalists, politicians, experts and activists? ‣ btw. political professionals and „casual“ users?CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  16. 16. 5 Research Questions Does Twitter contibute to a broadening of participation in public debate?CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  17. 17. 5 Research Questions Does Twitter contibute to a broadening of participation in public debate? and to what extend does it merely serve „as yet another arena for already established actors“?) Larsson & Moe, 2011CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  18. 18. Reseach DesignCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  19. 19. 7 Research DesignCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  20. 20. 7 Research Design Methodological BackgroundCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  21. 21. 7 Research Design Methodological Background ‣ Researching the web with it‘s own means (Rogers, 2009, 2010)CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  22. 22. 7 Research Design Methodological Background ‣ Researching the web with it‘s own means (Rogers, 2009, 2010) ‣ Networked Conversations (#Hashtags)CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  23. 23. 7 Research Design Methodological Background ‣ Researching the web with it‘s own means (Rogers, 2009, 2010) ‣ Networked Conversations (#Hashtags) ‣ Network visualization and analysis based on @replies (Bruns, 2011; Hightfield et al., 2011)CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  24. 24. 7 Research Design Methodological Background ‣ Researching the web with it‘s own means (Rogers, 2009, 2010) ‣ Networked Conversations (#Hashtags) ‣ Network visualization and analysis based on @replies (Bruns, 2011; Hightfield et al., 2011) ➡User-centered approachCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  25. 25. 8 Research Design #1 User identification Bucher Faymann ÖVP Strache SPÖ SPÖ FPÖ Glawischnig #sg11 Scheuch Spindelegger SommergesprächeCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  26. 26. 8 Research Design #1 User identification Bucher Faymann ÖVP Strache SPÖ 374 users SPÖ FPÖ Glawischnig #sg11 Scheuch Spindelegger SommergesprächeCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  27. 27. 9 Research Design #2 User classification Bucher Faymann ÖVP Strache SPÖ SPÖ FPÖ Glawischnig #sg11 Scheuch Spindelegger SommergesprächeCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  28. 28. 9 Research Design #2 User classification Bucher Faymann ÖVP Strache SPÖ SPÖ FPÖ Glawischnig #sg11 Scheuch Profession Sommergespräche Spindelegger Pol. Affiliation SexCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  29. 29. 10 69 politcians 194 citizens / non-professionals 83 journalists N=374 28 experts & activistsCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  30. 30. 11 28 no individuals 68 female 10 not clear N=374 268 maleCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  31. 31. 12 6 other 6 Alliance for the Future (right wing) 17 Social Democrats 7 People‘s Party (conservative) 2 Freedom Party (right wing) 31 Green Party N=69CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  32. 32. 13 Research DesignCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  33. 33. 13 Research Design #3 Data gatheringCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  34. 34. 13 Research Design #3 Data gathering ‣ All Tweets of 374 users and all Tweets mentioning themCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  35. 35. 13 Research Design #3 Data gathering ‣ All Tweets of 374 users and all Tweets mentioning them ‣ Oct 8, 2011 - Feb 7, 2012CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  36. 36. 13 Research Design #3 Data gathering ‣ All Tweets of 374 users and all Tweets mentioning them ‣ Oct 8, 2011 - Feb 7, 2012 ‣ Four sample weeksCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  37. 37. 14 Simple retweet 13.984 direct adressing 27.601 Commented Retweet N Tweets = 87.466 N Characteristics = 97.779 14.288 Mention within text 14.364 Simple Tweet without @-mention 27.542CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  38. 38. 14 Simple retweet 13.984 direct adressing high interaction 27.601 Commented Retweet N Tweets = 87.466 N Characteristics = 97.779 14.288 Mention within text 14.364 Simple Tweet without @-mention 27.542CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  39. 39. 15 Research DesignCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  40. 40. 15 Research Design #4 Tweet classificationCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  41. 41. 15 Research Design #4 Tweet classification ‣ Four sample weeks: 145.356 TweetsCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  42. 42. 15 Research Design #4 Tweet classification ‣ Four sample weeks: 145.356 Tweets ‣ Manual classification of Tweets as political / non politicalCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  43. 43. 15 Research Design #4 Tweet classification ‣ Four sample weeks: 145.356 Tweets ‣ Manual classification of Tweets as political / non political ‣ Classification by political topicsCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  44. 44. 16 Research DesignCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  45. 45. 16 Research Design #5 AnalysisCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  46. 46. 16 Research Design #5 Analysis ‣ Overall @reply-network analysisCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  47. 47. 16 Research Design #5 Analysis ‣ Overall @reply-network analysis ‣ Topical @reply-network analysesCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  48. 48. 16 Research Design #5 Analysis ‣ Overall @reply-network analysis ‣ Topical @reply-network analyses ‣ Additional analyses: user activity / time, number of users mentioned, ...CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  49. 49. Overall Network AnalysisCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  50. 50. 18CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  51. 51. 18 politicians (pink)CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  52. 52. 18 journalists (green) politicians (pink)CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  53. 53. 18 experts & activists journalists (yellow) (green) politicians (pink)CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  54. 54. 18 experts & activists journalists (yellow) (green) politicians (pink) citizensCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  55. 55. 18 experts & activists journalists (yellow) (green) politicians (pink) Other (outside sample) citizensCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  56. 56. 18 experts & activists journalists (yellow) (green) politicians (pink) network position Other (outside sample) citizensCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  57. 57. 18 experts & activists journalists (yellow) (green) politicians (pink) network position node size Other (outside sample) citizensCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  58. 58. 19CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  59. 59. 19 Political professionalsCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  60. 60. 19 Political professionals Early AdoptersCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  61. 61. 19 Political professionals Early Adopters Political activismCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  62. 62. 19 Political professionals Marketing Early Adopters Political activismCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  63. 63. 20CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  64. 64. 20 dense network of professionalsCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  65. 65. 21CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  66. 66. 21CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  67. 67. 21CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  68. 68. 21CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  69. 69. 21CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  70. 70. 21CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  71. 71. 21CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  72. 72. 22 „bridges“ btw. different parts of the networkCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  73. 73. 22CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  74. 74. 23CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  75. 75. 24CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  76. 76. 24CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  77. 77. 24CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  78. 78. 24CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  79. 79. 24CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  80. 80. 24CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  81. 81. 24CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  82. 82. 25CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  83. 83. 25CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  84. 84. 25CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  85. 85. 25CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  86. 86. 25CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  87. 87. 25CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  88. 88. 25CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  89. 89. 26CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  90. 90. 26CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  91. 91. 26CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  92. 92. 26CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  93. 93. 26CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  94. 94. 27CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  95. 95. 27CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  96. 96. 27CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  97. 97. 27CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  98. 98. 27CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  99. 99. 27CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  100. 100. 27CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  101. 101. 27CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  102. 102. 28 57,2 journalists 19,5 4,8 4,0 13,8 17,7 politicians 17,4 43,9 7,1 12,8 9,1 experts 49,3 and activists 9,5CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  103. 103. 29 High interaction btw. citizens and professionalsCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  104. 104. 29CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  105. 105. 30 57,2 journalists 19,5 4,8 4,0 13,8 17,7 politicians 17,4 43,9 7,1 12,8 9,1 experts 49,3 and activists 9,5CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  106. 106. 30 57,2 journalists 19,5 14,5 4,8 4,0 21,3 13,8 4,7 3,4 citizens 17,7 politicians 17,4 68,3 43,9 7,1 2,2 12,8 19,2 9,1 experts 49,3 and activists 9,5CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  107. 107. 31 57,2 journalists 19,5 14,5 4,8 4,0 21,3 13,8 4,7 3,4 17,7 politicians 17,4 68,3 43,9 7,1 2,2 12,8 19,2 9,1 experts 49,3 and activists 9,5CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  108. 108. 31 57,2 journalists 19,5 14,5 4,8 4,0 21,3 13,8 4,7 3,4 citizens 17,7 politicians 17,4 68,3 43,9 7,1 2,2usersoutside 12,8sample 19,2 9,1 experts 49,3 and activists 9,5 CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  109. 109. 32 politicians journalists 15,6 27,1 3,0 7,7 in 53,0 3,5 in Professional network N=18819 5,1 N=7967 4,5 70,2 politicians quite open for participation 10,4 journalists experts from outside citizens 17,8 14,5 other 4,0 7,1 outN=4756 44,0 19,5 out N=7428 13,8 57,2 17,4 4,8CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  110. 110. 32 politicians journalists 15,6 27,1 3,0 7,7 in 53,0 3,5 in N=18819 5,1 N=7967 4,5 70,2 politicians 10,4 journalists experts citizens 17,8 14,5 other 4,0 7,1 outN=4756 44,0 19,5 out N=7428 13,8 57,2 17,4 4,8CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  111. 111. 33 @arminwolf @corinnamilborn in out in out N=5581 N=362 N=729 N=125 @stefan_petzner @leoszem in out in out N=759 N=513 N=160 N=142 @hubertsickinger in out N=1071 N=706CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  112. 112. 34300 Number of @mentions vs. number of users mentioning200 People are in contact ion atio n tat ent with a lot of different users &Q ien ori -or at- ch F100 0 0 100 200 300 CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net 400 500 600 700 800 900 1000
  113. 113. 34300 Number of @mentions vs. number of users mentioning200 n ion atio tat ent ien ori -or at- F &Q ch100 0 0 100 200 300 CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net 400 500 600 700 800 900 1000
  114. 114. 35Number of @mentions vs.number of users mentioningcategory ratio 100 mentions from...politicians 2,02 : 1 50 different usersjournalists 2,00 : 1 50 different usersexperts, activists 2,15 : 1 47 different userscitizens 3,18 : 1 31 different usersCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  115. 115. Issue Network AnalysisCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  116. 116. 37 145.356 TweetsCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  117. 117. 37 145.356 Tweets 18,9% domestic politicsCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  118. 118. 38 education FaymannWoche 1 social media14. - 20.OktN=5477Woche 2 domestic politics other occupy Austria, #epizentrum2. - 8.NovN=5717 Finance crisis and AustriaWoche 3 media scandals SPÖ27.12. - 2.1.N=3833 specified weeklyWoche 4 corruption bis 1251425.-31.JanN=12514 0 1000 2000 3000 4000 5000 6000 CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  119. 119. 38 education FaymannWoche 1 social media14. - 20.OktN=5477Woche 2 domestic politics other occupy Austria, #epizentrum2. - 8.NovN=5717 Finance crisis and AustriaWoche 3 media scandals SPÖ27.12. - 2.1.N=3833 specified weeklyWoche 4 corruption bis 1251425.-31.JanN=12514 0 1000 2000 3000 4000 5000 6000 CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  120. 120. 38 education FaymannWoche 1 social media14. - 20.OktN=5477Woche 2 domestic politics other occupy Austria, #epizentrum2. - 8.NovN=5717 Finance crisis and AustriaWoche 3 media scandals SPÖ27.12. - 2.1.N=3833 specified weeklyWoche 4 corruption bis 1251425.-31.JanN=12514 0 1000 2000 3000 4000 5000 6000 CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  121. 121. 38 education FaymannWoche 1 social media14. - 20.OktN=5477Woche 2 domestic politics other occupy Austria, #epizentrum2. - 8.NovN=5717 Finance crisis and AustriaWoche 3 media scandals SPÖ27.12. - 2.1.N=3833 specified weeklyWoche 4 corruption bis 1251425.-31.JanN=12514 0 1000 2000 3000 4000 5000 6000 CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  122. 122. 38 education FaymannWoche 1 social media14. - 20.OktN=5477Woche 2 domestic politics other occupy Austria, #epizentrum2. - 8.NovN=5717 Finance crisis and AustriaWoche 3 media scandals SPÖ27.12. - 2.1.N=3833 specified weeklyWoche 4 corruption bis 1251425.-31.JanN=12514 0 1000 2000 3000 4000 5000 6000 CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  123. 123. 38 education FaymannWoche 1 social media14. - 20.OktN=5477Woche 2 domestic politics other occupy Austria, #epizentrum2. - 8.NovN=5717 Finance crisis and AustriaWoche 3 media scandals SPÖ27.12. - 2.1.N=3833 specified weeklyWoche 4 corruption bis 1251425.-31.JanN=12514 0 1000 2000 3000 4000 5000 6000 CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  124. 124. 38 education FaymannWoche 1 social media14. - 20.OktN=5477Woche 2 domestic politics other occupy Austria, #epizentrum2. - 8.NovN=5717 Finance crisis and AustriaWoche 3 media scandals SPÖ27.12. - 2.1.N=3833 specified weeklyWoche 4 corruption bis 1251425.-31.JanN=12514 0 1000 2000 3000 4000 5000 6000 CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  125. 125. 38 education FaymannWoche 1 social media14. - 20.OktN=5477Woche 2 domestic politics other occupy Austria, #epizentrum2. - 8.NovN=5717 Finance crisis and AustriaWoche 3 media scandals SPÖ27.12. - 2.1.N=3833 specified weeklyWoche 4 corruption bis 1251425.-31.JanN=12514 0 1000 2000 3000 4000 5000 6000 CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  126. 126. 38 education FaymannWoche 1 social media14. - 20.OktN=5477Woche 2 domestic politics other occupy Austria, #epizentrum2. - 8.NovN=5717 Finance crisis and AustriaWoche 3 media scandals SPÖ27.12. - 2.1.N=3833 specified weeklyWoche 4 corruption bis 1251425.-31.JanN=12514 0 1000 2000 3000 4000 5000 6000 CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  127. 127. 38 education FaymannWoche 1 social media14. - 20.OktN=5477Woche 2 domestic politics other occupy Austria, #epizentrum2. - 8.NovN=5717 Finance crisis and AustriaWoche 3 media scandals SPÖ27.12. - 2.1.N=3833 specified weeklyWoche 4 corruption bis 1251425.-31.JanN=12514 0 1000 2000 3000 4000 5000 6000 CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  128. 128. 38 education FaymannWoche 1 social media14. - 20.OktN=5477Woche 2 domestic politics other occupy Austria, #epizentrum2. - 8.NovN=5717 Finance crisis and AustriaWoche 3 media scandals SPÖ27.12. - 2.1.N=3833 specified weeklyWoche 4 corruption bis 1251425.-31.JanN=12514 0 1000 2000 3000 4000 5000 6000 CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  129. 129. 38 education FaymannWoche 1 social media14. - 20.OktN=5477Woche 2 domestic politics other occupy Austria, #epizentrum2. - 8.NovN=5717 Finance crisis and AustriaWoche 3 media scandals SPÖ27.12. - 2.1.N=3833 specified weeklyWoche 4 corruption bis 1251425.-31.JanN=12514 0 1000 2000 3000 4000 5000 6000 CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  130. 130. 38 education FaymannWoche 1 social media14. - 20.OktN=5477Woche 2 domestic politics other occupy Austria, #epizentrum2. - 8.NovN=5717 Finance crisis and AustriaWoche 3 media scandals SPÖ27.12. - 2.1.N=3833 specified weeklyWoche 4 corruption bis 1251425.-31.JanN=12514 0 1000 2000 3000 4000 5000 6000 CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  131. 131. 38 education FaymannWoche 1 social media14. - 20.OktN=5477Woche 2 domestic politics other occupy Austria, #epizentrum2. - 8.NovN=5717 Finance crisis and AustriaWoche 3 media scandals SPÖ27.12. - 2.1.N=3833 specified weeklyWoche 4 corruption bis 1251425.-31.JanN=12514 0 1000 2000 3000 4000 5000 6000 CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  132. 132. 38 education FaymannWoche 1 social media14. - 20.OktN=5477Woche 2 domestic politics other occupy Austria, #epizentrum2. - 8.NovN=5717 Finance crisis and AustriaWoche 3 media scandals SPÖ27.12. - 2.1.N=3833 specified weeklyWoche 4 corruption bis 1251425.-31.JanN=12514 0 1000 2000 3000 4000 5000 6000 CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  133. 133. 38 education FaymannWoche 1 social media14. - 20.OktN=5477Woche 2 domestic politics other occupy Austria, #epizentrum2. - 8.NovN=5717 Finance crisis and AustriaWoche 3 media scandals SPÖ27.12. - 2.1.N=3833 specified weeklyWoche 4 corruption bis 1251425.-31.JanN=12514 0 1000 2000 3000 4000 5000 6000 CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  134. 134. 38 education FaymannWoche 1 social media14. - 20.OktN=5477Woche 2 domestic politics other occupy Austria, #epizentrum2. - 8.NovN=5717 Finance crisis and AustriaWoche 3 media scandals SPÖ27.12. - 2.1.N=3833 specified weeklyWoche 4 corruption bis 1251425.-31.JanN=12514 0 1000 2000 3000 4000 5000 6000 CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  135. 135. 38 education FaymannWoche 1 social media14. - 20.OktN=5477Woche 2 domestic politics other occupy Austria, #epizentrum2. - 8.NovN=5717 Finance crisis and AustriaWoche 3 media scandals SPÖ27.12. - 2.1.N=3833 specified weeklyWoche 4 corruption bis 1251425.-31.JanN=12514 0 1000 2000 3000 4000 5000 6000 CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  136. 136. 38 education FaymannWoche 1 social media14. - 20.OktN=5477Woche 2 domestic politics other occupy Austria, #epizentrum2. - 8.NovN=5717 Finance crisis and AustriaWoche 3 media scandals SPÖ27.12. - 2.1.N=3833 specified weeklyWoche 4 corruption bis 1251425.-31.JanN=12514 0 1000 2000 3000 4000 5000 6000 CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  137. 137. 38 education FaymannWoche 1 social media14. - 20.OktN=5477Woche 2 domestic politics other occupy Austria, #epizentrum2. - 8.NovN=5717 Finance crisis and AustriaWoche 3 media scandals SPÖ27.12. - 2.1.N=3833 specified weeklyWoche 4 corruption bis 1251425.-31.JanN=12514 0 1000 2000 3000 4000 5000 6000 CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  138. 138. 39 Specific topics, specific networksFinancial Crisis in AustriaCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  139. 139. 39Financial Crisis in AustriaCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  140. 140. 39Financial Crisis in AustriaCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  141. 141. 40 But: Central hubs remain central, whatever the topic isEducationCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  142. 142. 40EducationCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  143. 143. 40EducationCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  144. 144. 40EducationCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  145. 145. 40EducationCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  146. 146. 40EducationCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  147. 147. 40EducationCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  148. 148. 40EducationCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  149. 149. 41CorruptionCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  150. 150. 41CorruptionCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  151. 151. 41CorruptionCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  152. 152. 41CorruptionCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  153. 153. 41CorruptionCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  154. 154. 42WKR-BallCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  155. 155. 42WKR-BallCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  156. 156. 42WKR-BallCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  157. 157. 43 Political issues only: Less interaction btw. politicians and journalists, more btw. politicans and citizensDomestic Politics allCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  158. 158. 43Domestic Politics allCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  159. 159. 43Domestic Politics allCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  160. 160. 43Domestic Politics allCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  161. 161. 43Domestic Politics allCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  162. 162. ConclusionCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  163. 163. 45CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  164. 164. 45 ‣ New approaches to study politics on the webCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  165. 165. 45 ‣ New approaches to study politics on the web ‣ Dense political TwittersphereCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  166. 166. 45 ‣ New approaches to study politics on the web ‣ Dense political Twittersphere ‣ Clear-cut clustersCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  167. 167. 45 ‣ New approaches to study politics on the web ‣ Dense political Twittersphere ‣ Clear-cut clusters ‣ „bridges“, „hubs“CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  168. 168. 46CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  169. 169. 46 ‣ High involvement of „citizens“CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  170. 170. 46 ‣ High involvement of „citizens“ ‣ High interaction with users outside the networkCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  171. 171. 46 ‣ High involvement of „citizens“ ‣ High interaction with users outside the network ‣ Sphere is open for participationCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  172. 172. 47CC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  173. 173. 47 ‣ Another arena for already established actors, but not exclusivelyCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  174. 174. 47 ‣ Another arena for already established actors, but not exclusively ‣ Chances for citizens to get in touch with politicians and journalists are higher than in traditional contextsCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  175. 175. 47 ‣ Another arena for already established actors, but not exclusively ‣ Chances for citizens to get in touch with politicians and journalists are higher than in traditional contexts ‣ Twitter helps broadening public debateCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net
  176. 176. Thanks! http://twitterpolitik.net mail@twitterpolitik.net axelmaireder boomblitz axkibe Social Media RankingCC BY-NC-SA 3.0 Julian Ausserhofer, Axel Maireder & Axel Kittenberger http://twitterpolitik.net

×