Intranet 2.0 in 10 not so easy steps

Darren Gibbons, President of OpenRoad Communications Developer of ThoughtFarmer [email_address]

Top Down #

Bottom Up #

Silos #

Transparency #

Broadcast #

Conversation #

Friction #

Flow #

Blow up the old intranet. # 1

# rm -rf * # 1

Turn users into authors # 2

# 2

2 By turning users into authors: Intranet becomes self-healing No distortion in knowledge transfer Employees feel trusted, empowered No excessive burden on a few people Does it work?

Email-free Wednesdays. # 3

Source: http://wilsonml.wordpress.com/2008/04/08/email-versus-wiki-collaboration-graphic-a-big-hit/

Add signals. # 4

# 4

Provide scaffolding. # 5

Sample structure

Tools and Links

People

How-To

News

Projects

Offices

# 5

Departments

Corporate

Engineering

Finance

Human Resources

IT

Legal

Marketing

Sales

Hold a barnraising. # 6

6

Make them use it. Once. # 7

# 7

Lead by example. # 8

# 8

Expose the social context # 9

Each user’s Place includes: Contact information Manager & Direct Reports Pages she’s created Room for discussion Her list of “Favourites” And her recent contributions.

“ Games and humour and satire are pretty normal ways of working out how new forms of communication work, how they can add value. But soon they grow up.” — CIO of DrKW, European investment bank

Get the intranet “in the flow”. # 10

BTEAPHMLEG #

B low up the old intranet. T urn users into authors. E mail free Wednesdays. A dd signals. P rovide scaffolding. H old a barnraising. M ake them use it. Once. L ead by example. E xpose the social context. G et the intranet “in the flow”. #

How 2.0 is your intranet? #

Darren Gibbons [email_address] www.thoughtfarmer.com #