Why Mobile & Responsive Websites?

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What is driving the need for all businesses to get a mobile website? What does mobile web really mean and how does it differ from Responsive, Adaptive & Fluid sites? Finally what about native apps vs. web apps (responsive sites)? When should you choose each?

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Why Mobile & Responsive Websites?

  1. 1. Source: Google. Sept. 2012
  2. 2. Source: IDC. Mar. 2011Are You Missing Out?
  3. 3. Source: Morgan Stanley. Apr. 2010Are You Missing Out?
  4. 4. Source: BIA Kelsey. Apr. 2012Are You Missing Out?
  5. 5. Source: Google. June. 2011N.B. the scales of the two lines are different and so volumes of searches are not proportional in this graph.They are aligned simply to highlight the differing trends between them
  6. 6. ••••–––Source: Irish Internet Association July 2012
  7. 7. Source: IDC March 2013
  8. 8. * Even If You Bought It Yesterday
  9. 9. ••••••••••
  10. 10. ––––––

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