Dreamscape Marketing Capabilities

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ROI marketing agency methodology. Lead Generation. Technological and design capabilities. Core focuses and strategies of Dreamscape Marketing

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  • Today’s modern marketplace is overflowing with ineffective marketing and conflicting messages, and you can be certain that your potential customers are tuning it all out. It is time to work with a marketing agency that knows how to reach your customers both quickly and effectively, without costing you a fortune.
  • Today’s modern marketplace is overflowing with ineffective marketing and conflicting messages, and you can be certain that your potential customers are tuning it all out. It is time to work with a marketing agency that knows how to reach your customers both quickly and effectively, without costing you a fortune.
  • The Dreamscape Marketing team is enthusiastic about working with y our company to achieve its business and marketing goals.  Dreamscape offers a comprehensive support system to guarantee that your plan is a success, with a dedicated project manager and account rep for every client.  Whether you need full-scale support or just a helping hand, our team is dedicated to taking your business to new heights and forming a strong strategic partnership with y our company .
  • Marketing Mix
  • 7Ps of Marketing
  • In today’s digital age, the internet has become a market place to the world, a valued source of information, and a community where people meet and connect. As of 2008, there are over 1.5 Billion people using the internet worldwide (InternetWorldStatistics.com), and each individual has the potential to learn about what y our company can offer them. With such a wide reaching audience, it is important to make a memorable impression, and Dreamscape Marketing can help you do just that! With our experienced web development team we have the professional capabilities to make y our company ’s website stand out. Our unique approach to web development creates powerful web solutions that are tailored to your company’s specific needs. We have a three step process to website design that ensures your custom website solution fulfills all of your needs and expectations.
  • Use for Website Development Core Focuses
  • In any business environment, there comes a time when you need to look outside of your business for fresh ideas. At Dreamscape Marketing, we specialize in helping businesses tackle a variety of challenges both common and unique. Our Dream Team of consultants includes, MBAs, CPAs, Entrepreneurs, Brand Managers and Technology Professionals. No matter your need, we are here to provide you with a dedicated support team to develop a strategic solution focused on yielding a return on your investment.
  • It’s all about finding what combination works for you.
  • Today’s modern marketplace is overflowing with ineffective marketing and conflicting messages, and you can be certain that your potential customers are tuning it all out. It is time to work with a marketing agency that knows how to reach your customers both quickly and effectively, without costing you a fortune.
  • Dreamscape Marketing Capabilities

    1. 1. Who We Are… Fresh Campaign & Design Ideas R.O.I. Diverse Lead Capabilities & Generation & Expertise Analysis
    2. 2. Who We Are… Fresh Ideas Add our fresh ideas and creative vision to your team! At Dreamscape Marketing, we pride ourselves on the ability to give your Fresh business the necessary tools it needs to Campaign & compete and build its clientele. Design Ideas Gaining exposure can include a newly developed website equipped with the latest trends in technology. It may also mean gaining a better understanding of your customer base and your position in the market with thorough market research. R.O.I. Diverse Dreamscape offers these services and Lead Capabilities & much more! Maybe it’s time to go mobile? Generation & Expertise Analysis Our job is to keep up with the latest and greatest, and you can just keep up with us!
    3. 3. Who We Are… Diverse Experience…The Dream Team Our Dream Team of experienced marketing consultants, project managers, designers, web developers, interactive producers, e-commerce and search marketing specialists is here to help take on any and Fresh every challenge that you can throw our way! Campaign & Design Ideas The Dreamscape Marketing team includes  marketing, design, communications, sales, and financial professionals. This diverse crew has previously and proudly served some of today’s strongest brands:  • AT&T • SoBe/PepsiCo R.O.I. Diverse • eCity Interactive Lead • Campbell’s Capabilities & • JP Morgan Generation & Expertise Analysis • Ernst & Young • Deloitte & Touche • MTV • Several small businesses and start-ups
    4. 4. Who We Are… Our ‘Dream Team’ Resume : Executive Experience: 12 years Web & Mobile Development: 18 languages & experience on all enterprise platforms Fresh Software Expertise: Team members excelling Campaign & in nearly every small business or enterprise Design Ideas software solution available. Production: Video, 3D, animation, editing, for web, TV, trade show, etc Previous Employers: 3 Fortune 500’s, 6 agencies, 2 universities, and 5 start-ups R.O.I. Diverse Education/Degrees: CPA, MBA, MS(3), Lead Capabilities & BA(2), BS(6) – Finance, Comp. Sci, Comm, Generation & Expertise Marketing Analysis Languages Spoken: 8 (pretty fluent, our English is always a bit shaky) Interests: Wow-ing clients, Rock Band, Sports
    5. 5. Who We Are… R.O.I. – Leads – Analysis The Dreamscape team offers unique and customized investment opportunities in which we implement marketing techniques Fresh tailored to meet the performance and Campaign & budget needs of your company. Design Ideas At Dreamscape Marketing, LLC, we utilize our innovative insights in conjunction with your vision to produce the most effective campaign and buying experience geared towards your customers. R.O.I. Diverse We explore all solutions available to every Lead Capabilities & new marketing partner, and even deliver our Generation & Expertise marketing solutions Analysis on a pay-for- performance basis or as an equity partner at times.
    6. 6. Why Dreamscape? Agency Agency Model Model Dreamscape differentiates itself from the competition by providing the expertise to businesses of any size with the... •Team •Technology •Tactics  Long Term ...that any full-service agency provides at Performance Partnership substantially lower costs, focused on ROI. Model Dreamscape develops custom tailored and well rounded marketing solutions for every client, no matter what market they serve or resources dedicated to a specific marketing goal. Not only do we offer a fresh Adaptive perspective and share the latest trends in Management marketing and technology to increase your Approach market share, but we often engage in performance marketing partnerships as well.
    7. 7. Why Dreamscape? Performance Marketing Model So you’re a skeptic when it comes to the magic of marketing huh? Agency Are you wary about the benefits, or confused Model about the technologies behind modern design and online marketing? Want us to put our money where our methods are?  NO PROBLEM! When it comes to Long Term Performance return-on-investment focused solutions, Partnership the proof is in the pudding. Dreamscape Model Marketing engages in several performance- based campaign models, including search engine marketing, where a portion or all of our compensation comes in the form of bonuses for attaining mutually agreed upon benchmarks for our clients. Adaptive Management Approach
    8. 8. Why Dreamscape? Agency Model Adaptive Management Approach Dreamscape Marketing, LLC follows a ‘New Millenium’ business model.  Our agency utilizes as many virtual office solutions as possible including a dedicated online work collaboration and file Long Term Performance sharing space for every client to streamline Partnership Model project management. Every client is assigned a dedicated project manager to guide them through every detail of their strategy development, campaign, or design project. From the water cooler to printer ink, we also strive to Adaptive implement ‘green‘ and cost-saving technology Management wherever possible to do our part for the Approach environment, and to enhance our own ROI.   
    9. 9. Why Dreamscape? Long Term Partnership Agency Whether you are another marketing or media Model agency, for-profit or non-profit corporation, or small business, Dreamscape wants to help Awaken Your Potential as a partner and is in it for the long haul! Building new sources of revenue through marketing requires effective budgeting and Long Term strategy. True efficiency in marketing Performance Partnership Model spend is a long-term goal. Our custom solutions will not only fit your budget but provide such a successful plan and tools that once you begin working with us, you won’t look anywhere else again for your marketing needs! Adaptive Management Approach
    10. 10. Our Strategy Consultation SWOT Planning Implement Performance Strategic Analysis Solutions Analysis Partnership Consultation • Our experienced consultants will meet one-on-one with you in order to gain a full understanding of your business and marketing needs. • We will discuss your company’s past and present business plans, and determine how the Dreamscape Marketing team can help your company create and reach new goals.
    11. 11. Our Strategy Consultation SWOT Planning Implement Performance Strategic Analysis Solutions Analysis Partnership SWOT Analysis • We will conduct an in-depth analysis of your business and/or marketing strategy in order to identify all strengths and weaknesses.   • We then work together to identify any potential opportunities and threats which may be present.  • Successful marketing plans are a science, backed by proven strategies, and can be measured by very real and specific success metrics.  A professionally conducted SWOT analysis can redefine a firm’s entire marketing mindset.
    12. 12. Our Strategy Consultation SWOT Planning Implement Performance Strategic Analysis Solutions Analysis Partnership Developing Your Best Approach • After establishing your goals and an understanding for your business and its marketplace, our team will develop a plan to put these goals into action. • Our experienced team will make sure your plan is specialized, cost-effective, and user-friendly. • We will include timelines and detailed descriptions of how to go about implementing this new approach, and define goals as part of a strategy for measuring your success.
    13. 13. Our Strategy Consultation SWOT Planning Implement Performance Strategic Analysis Solutions Analysis Partnership Implementation • Once a plan is established, the Dreamscape Marketing team will provide the tools and information needed to implement it.  • Our team will be there to guide your business through the inception of your plan  and to ensure that the strategy is working as intended.  • If minor adjustments are needed, our team will work with your business to make the right decisions and put them into place quickly and effectively.
    14. 14. Our Strategy Consultation SWOT Planning Implement Performance Strategic Analysis Solutions Analysis Partnership Performance Review • Dreamscape Marketing performs periodic performance reviews to monitor both short and long-term goals. • This allows our team to make recommendations and changes as needed to ensure that your plan continues to be successful. • This commitment to success is an important step in the marketing process. It ensures that your business continues to strengthen its brand and generate the largest market share possible.
    15. 15. Our Strategy Consultation SWOT Planning Implement Performance Strategic Analysis Solutions Analysis Partnership Strategic Partnership • As your business grows and market conditions change, you can rely on Dreamscape Marketing to guide your company in making the necessary changes to remain competitive.  • Our experts study the latest trends and innovations in marketing and web development so that your company has the advantage in today’s competitive marketplace.
    16. 16. Marketing Mix Market Missing Anything? Stakeholder Relations Research • Overlooking even one of these categories means that your company could be overlooking large Print segments of your market. Events • Take back your market Marketing share from competitors with a diverse and targeted Mix marketing campaign. Online Branding Direct Lead Marketing Generation
    17. 17. The Seven P’s… …of Marketing Place Product Promotion Process Target Market Price People Physical Environment
    18. 18. Service Lines DIGITAL STRATEGIC TRADITIONAL Web & Mobile App Business/Product SEO/PPC Campaigns Market Research Print Media/Design Development Development Corporate Identity Promotional Web Hosting/IT Social Media Strategic Planning & Branding Campaigns Technology Trade Show/Event Online Marketing Flash/Logo Design Campaign Design Integration Planning
    19. 19. Web & Mobile App Development Long Term Success! A website from Dreamscape Marketing will provide long term success & ROI for your business. Each website we Step 3: Maintain & Support build is fully scalable. As your Long Term With the experience and resources of a business grows, your website will too! full marketing agency supporting your Success company’s website, you can be assured your site will stay current with the latest content and technologies. Step 2: Implement Design Maintain & Our experienced web development team uses the latest web design tools Support to construct a website that exceeds all of your expectations. We also offer innovative web hosting solutions that ensure that your site will always be up and Step 1: Website Analysis of days. running on even the busiest Implement We work with your company to develop a Design comprehensive listing of the different needs you have for your website. We alsoprovide different design concepts that willensure that your new website looks as professional as the company it Website represents. Analysis
    20. 20. Web & Mobile App DevelopmentCore Focuses Looks are Important • Draw customers in Rich Call To Content • Call to action within imagery Action Easy Function & Optimized Modern Visual Stylish Navigation Usability Layout Layout Appeal Design Function = Success • Visual appeal is step 1… Clear Seamless Message • Tools for customers and Branding boost search engine rankings
    21. 21. Service Lines DIGITAL STRATEGIC TRADITIONAL Web & Mobile App Business/Product SEO/PPC Campaigns Market Research Print Media/Design Development Development Corporate Identity Promotional Web Hosting Social Media Strategic Planning & Branding Campaigns Technology Trade Show/Event Online Marketing E-Commerce Campaign Design Integration Planning
    22. 22. SEO & Paid Search (PPC) Lead Gen. Search Engine Optimization • SEO drives more relevant traffic to your website SEO • Capture ALL branded traffic • Increase Search Engine Rank • Increase online brand exposure • On-site programming & linking • In-bound linking • Content Development & Copywriting • Keyword Research & Targeting e! bsit r we • Tracking, Reporting & Analysis you s to tomer • Box out competitors cus ANT LEV e RE ill driv Cw an d PP SEO tion of Pay Per Click Campaigns bina A com • Immediate results • Easily tracked ROI PPC • Gain visibility online • Offer special incentives • Advanced Tracking & Analytics • Optimized spend month-to-month • Keyword Research • Ad Copywriting
    23. 23. Social Media & Networking Lead Gen. Online Media Campaigns Media Buy • Visually attractive branding & messaging • Offer special incentives effectively to broad audience • Cost-Per-Thousand Views (CPM) with pre-set spending limits • Targeted audience & site selection for ad hosting • View & click-through tracking & reporting • Engage in Affiliate Advertising online • Easily manage campaign duration ne ! onli mers usto your c ates a ctiv ng orki lN etw ocia Network ia &S Med n l i ne of O Social Networking Campaigns tion m bina •Build a stronger web presence & database A co • Maintain frequent client communication • Gain visibility online & with email blasts • Offer special incentives • Attract repeat & first time buyers • Increase traffic to your website & blog • Add valuable inbound links for SEO • Expand beyond LinkedIn, Facebook, etc.
    24. 24. Service Lines DIGITAL STRATEGIC TRADITIONAL Web & Mobile App Business/Product SEO/PPC Campaigns Market Research Print Media/Design Development Development Corporate Identity Promotional Web Hosting Social Media Social Media Strategic Planning & Branding Campaigns Technology Trade Show/Event Online Marketing E-Commerce Campaign Design Integration Planning
    25. 25. Consulting Strategic Planning Unlock Customer Strategies • Making assumptions about your current and potential client base is risky and costly for your business.  • Dreamscape Marketing can provide the in-depth, thorough research you need to guide your business to the right course of action. Targeted Technology Market Research & Analysis Consulting Integration Solutions Services include: - Product/Service Analysis - Consumer Surveys - Market Positioning Business Services - Demographics
    26. 26. Consulting Technology Integration Think Outside the Box.• There comes a time when you need to look outside of yourbusiness for fresh ideas.• Our Dream Team of consultants includes MBAs, CPAs,Entrepreneurs, Brand Managers and Technology Professionals.• No matter your need, we will provide you with an expert teamto develop a strategic solution to maximize return on yourinvestment. Targeted Business Strategic Planning Consulting Services Solutions Services include: - Marketing/Business Plans - Product Launches - SWOT Analysis & Analysis - Advertising Research - Strategic Partnerships Market
    27. 27. Consulting Business Services Call in an Expert• Technology is changing rapidly and sometimes there isn’tenough time to keep up while still focusing on yourbusiness.• If you are researching a new form of technology for yourbusiness but want to make an informed decision that is inline with your business’ goals and budget, let us help! Targeted Market Technology Integration Consulting Research Solutions & Analysis Expertise Areas include: - Operating Systems - Servers & VOIP Systems - Databases - Hosting Options Strategic Planning - CRM Sales Systems & more!
    28. 28. Consulting & Analysis Research Market Let’s Work Together• Our Dream Team of experienced marketing consultants, projectmanagers, designers, web developers, interactive producers,e-commerce and search marketing specialists is here to helptake on any and every challenge that you can throw our way! •We strive every day (and often nights and weekends!) to helpeach and every one of our valued clients to Awaken Your Potential Targeted Strategic Business Services Consulting Planning Solutions Expertise Areas include: - Explore new revenue streams - New Product Development - Reseller Relationships Technology Integration - IT Support
    29. 29. Service Lines DIGITAL STRATEGIC TRADITIONAL Web & Mobile App Business/Product SEO/PPC Campaigns Market Research Print Media/Design Development Development Corporate Identity Promotional Web Hosting Social Media Strategic Planning & Branding Campaigns Technology Trade Show/Event Online Marketing Flash/Logo Design Campaign Design Implementations Planning
    30. 30. TraditionalMarketing Corporate Branding • Is your brand generating the right response from your consumers? Business ROI Signage Naming • Dreamscape will work with you to provide fitting logos, fonts, symbols, ideas, and much more!  Print Product Event • We want to ensure that your consumers not only Media Surveys Planning have a positive response to the image of your brand, but also an understanding of its credibility, motivation, and commitment level. Logo Corporate Campaign Design Branding Design Campaign Services Campaign Services • A successful marketing campaign means Trade effectively activating your customers through Product Promo. Show Sampling various levels of communication.  Naming Planning • This communication process can include print formats, advertising, and industry events. Public Direct Relations Consumer ROI •With a focused message, you will generate a Services Testing competitive advantage in your marketplace. This involves an extensive amount of planning and research to ensure campaign success.
    31. 31. Awaken YourPotential… Where does your lead generation come from Your now? Business Are you prepared for today’s digital market place? How are you Today competing with direct and indirect competitors in all aspects of your business services? Consult Consult Plan Plan Implement Implement Test Test Analyze Analyze Return On Investment Awaken Your Potential… Take advantage of our Free Consultation to develop an ROI strategy and targeted marketing tools now!
    32. 32. • Build your brand impact…• Go digital…• Go mobile…• Enhance your search presence…• Activate new markets…• Increase your marketing ROI…

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