Team Vision Statement At Baldwin, our vision is to be the best cost leader sensor company in the world through the eyes of customers, shareholders and people
Team Mission Statement The mission of Baldwin is to provide the highest technological sensors at the best prices in the market at no specific segment. We strive to exceed our customers expectations in quality, delivery, and cost through continuous improvement . We provide work environments where our employees can meet their potential and thrive in an atmosphere of excellence. We are committed to build in our history of product excellence and technology innovation to provide the highest quality and more reliable products that will lead a substantial profit to our shareholders.
Market Segment Strategies Generic Strategy: Cost leadership High reliability Invest more in promotion and sales Increase automation Ensure to have enough capital to pay investments
Strongest Competitors by Segments Traditional: Andrews and ChesterLow-End: ChesterHigh-End: AndrewsPerformance: AndrewsSize: Andrews and Chester
Strongest Competitors by Segments Overall: Andrews were the strongest competitorsbecause of their continuous price leadership andhigh profits.
Functional StrategiesR&D Round 1:Tried to hit ideal positionRound 2: Tried to hit ideal position/rise MTBFRound 3: Tried to hit ideal position/rise MTBFRound 4: Tried to hit ideal position /TQMRound 5: Tried to hit ideal position
Functional StrategiesProduction Round 1: Sell capacity/Increase automationRound 2: Increase automationRound 3: Increase automation for Baker, Bead and BidRound 4: Keep automation the sameRound 5: Sell capacity
Functional StrategiesFinance Round 1: Issue stockRound 2: Issue stock and long term debtRound 3: Issue stockRound 4: No changesRound 5: Pay dividends /retire stock/retire long term debt
Group Processes Teamwork split between members R&D- Maricruz and Teresa Marketing- Luis Production- Daniel Finance- Jessica HR and TQM worked on as a group Revised decisions as a group Went Back to Performas section Focused on balance scorecard All decisions submitted as group Made within time limit
Group Processes Vision and mission statement not factors High product prices High investment Made own decision round 1-3 Followed the market round 4-5 Critical incident faced round 4-5 Big Al visit Getting to ideal spot and date Predicting market; avoid stockouts Issue stock to finance decisions