Your SlideShare is downloading. ×
Media Operations Group (Volunteers) Presentation November 2011
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×

Saving this for later?

Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime - even offline.

Text the download link to your phone

Standard text messaging rates apply

Media Operations Group (Volunteers) Presentation November 2011

776
views

Published on

My presentation to MOG (V) 18-20 November 2011

My presentation to MOG (V) 18-20 November 2011

Published in: Education, Technology, Business

0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
776
On Slideshare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
1
Comments
0
Likes
0
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1.
    • The views expressed by David during the following presentation DOES NOT IN ANY WAY reflect the views of the: United Kingdom, United Nations, any National Governments, NATO (SFOR, KFOR, ISAF) etc (the list is not exhaustive).
    www.sociallyinfluenced.com Media Operations Group (Volunteers) Presentation November 2011
  • 2. www.sociallyinfluenced.com Media Operations Group (Volunteers) Presentation November 2011
  • 3. Why Use Social Media www.sociallyinfluenced.com Media Operations Group (Volunteers) Presentation November 2011
  • 4. www.sociallyinfluenced.com Media Operations Group (Volunteers) Presentation November 2011
  • 5. Its all about starting the conversation www.sociallyinfluenced.com Media Operations Group (Volunteers) Presentation November 2011
  • 6. Why Social Media? www.sociallyinfluenced.com Media Operations Group (Volunteers) Presentation November 2011
  • 7. V. I .T .A .L www.sociallyinfluenced.com Media Operations Group (Volunteers) Presentation November 2011
  • 8. Video Images Text Audio Links www.sociallyinfluenced.com Media Operations Group (Volunteers) Presentation November 2011
  • 9. Twitter Facebook Youtube Flickr Instagram Gowalla / Foursquare www.sociallyinfluenced.com Media Operations Group (Volunteers) Presentation November 2011
  • 10. The value of the internet and mobile networks lies in their ability to connect people from diverse backgrounds, status and locations and cultures by giving them a common platform to share in conversations and ideas. www.sociallyinfluenced.com Media Operations Group (Volunteers) Presentation November 2011
  • 11. People x Opportunity = ROI www.sociallyinfluenced.com Media Operations Group (Volunteers) Presentation November 2011
  • 12. Return on Influence www.sociallyinfluenced.com Media Operations Group (Volunteers) Presentation November 2011
  • 13.
    • The Eternal Conflict Measures of Performance vs Measures of Effect
    www.sociallyinfluenced.com Media Operations Group (Volunteers) Presentation November 2011
  • 14. Messaging using social media www.sociallyinfluenced.com Media Operations Group (Volunteers) Presentation November 2011
  • 15. Transparency = Believability = Credibility www.sociallyinfluenced.com Media Operations Group (Volunteers) Presentation November 2011
  • 16. Bosnia Kosovo Afghanistan www.sociallyinfluenced.com Media Operations Group (Volunteers) Presentation November 2011
  • 17. Oksigen FM SMS interaction The first social media tool? www.sociallyinfluenced.com Media Operations Group (Volunteers) Presentation November 2011
  • 18. KFOR – Kosovo Facebook Youtube www.sociallyinfluenced.com Media Operations Group (Volunteers) Presentation November 2011
  • 19. www.sociallyinfluenced.com Media Operations Group (Volunteers) Presentation November 2011
  • 20. www.sociallyinfluenced.com Media Operations Group (Volunteers) Presentation November 2011
  • 21. www.sociallyinfluenced.com Media Operations Group (Volunteers) Presentation November 2011
  • 22. Lessons learned? www.sociallyinfluenced.com Media Operations Group (Volunteers) Presentation November 2011
  • 23. www.sociallyinfluenced.com Media Operations Group (Volunteers) Presentation November 2011
  • 24. www.sociallyinfluenced.com Media Operations Group (Volunteers) Presentation November 2011
  • 25. www.sociallyinfluenced.com Media Operations Group (Volunteers) Presentation November 2011
  • 26. ISAF Afghanistan twitter vs insurgents www.sociallyinfluenced.com Media Operations Group (Volunteers) Presentation November 2011
  • 27. www.sociallyinfluenced.com Media Operations Group (Volunteers) Presentation November 2011
  • 28. www.sociallyinfluenced.com Media Operations Group (Volunteers) Presentation November 2011
  • 29. www.sociallyinfluenced.com Media Operations Group (Volunteers) Presentation November 2011
  • 30. www.sociallyinfluenced.com Media Operations Group (Volunteers) Presentation November 2011
  • 31. www.sociallyinfluenced.com Media Operations Group (Volunteers) Presentation November 2011
  • 32. www.sociallyinfluenced.com Media Operations Group (Volunteers) Presentation November 2011
  • 33. www.sociallyinfluenced.com Media Operations Group (Volunteers) Presentation November 2011
  • 34. Effects based operations? The UNINTENDED consequences www.sociallyinfluenced.com Media Operations Group (Volunteers) Presentation November 2011
  • 35. www.sociallyinfluenced.com Media Operations Group (Volunteers) Presentation November 2011
  • 36. Wrong Target audience Wrong conversation style Unintended consequences My Opinion = FAIL www.sociallyinfluenced.com Media Operations Group (Volunteers) Presentation November 2011
  • 37. for the first time YOUR audience can check YOUR "facts" www.sociallyinfluenced.com Media Operations Group (Volunteers) Presentation November 2011
  • 38. The fear of losing control www.sociallyinfluenced.com Media Operations Group (Volunteers) Presentation November 2011
  • 39. A “Tweet” or a “Facebook Status Update” isn't a fact Its a “SPARK” www.sociallyinfluenced.com Media Operations Group (Volunteers) Presentation November 2011
  • 40. Why do you feel so insecure, exposed and scared of deploying your messaging and influence using social media platforms. www.sociallyinfluenced.com Media Operations Group (Volunteers) Presentation November 2011
  • 41. www.sociallyinfluenced.com “ The Arab Spring et al” Did Social Media really ….... Media Operations Group (Volunteers) Presentation November 2011
  • 42. Closing down the web? By passing (alive in) Surrogate SMS – Twitter IP cloaking www.sociallyinfluenced.com Media Operations Group (Volunteers) Presentation November 2011
  • 43. www.sociallyinfluenced.com Any questions? Media Operations Group (Volunteers) Presentation November 2011
  • 44. www.sociallyinfluenced.com [email_address] [email_address] We do social media courses, tailored for the military. www.sociallyinfluenced.com Media Operations Group (Volunteers) Presentation November 2011