The AppExchange for Developers


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It's an App-centric world, and the Salesforce AppExchange is the destination for platform apps. Join us for an overview of what you, the developer, need to know about the AppExchange. This webinar will help developers understand how to work with apps, and it will also help entrepreneurs understand how to publish on the AppExchange.

Watch this webinar to learn about:

:: which types of apps you can find on the AppExchange
:: the three different kinds of packages you can install in your org
:: how to create a managed package
:: what the Security requirements are for publishing an app
:: how to extend an app
:: what additional resources there are about AppExchange.

Learn more:

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  • The AppExchange for Developers

    1. 1. The AppExchange for DevelopersMonetize Your App In The Cloud
    2. 2. Safe harbor Safe harbor statement under the Private Securities Litigation Reform Act of 1995: This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize or if any of the assumptions proves incorrect, the results of, inc. could differ materially from the results expressed or implied by the forward-looking statements we make. All statements other than statements of historical fact could be deemed forward-looking, including any projections of product or service availability, subscriber growth, earnings, revenues, or other financial items and any statements regarding strategies or plans of management for future operations, statements of belief, any statements concerning new, planned, or upgraded services or technology developments and customer contracts or use of our services. The risks and uncertainties referred to above include – but are not limited to – risks associated with developing and delivering new functionality for our service, new products and services, our new business model, our past operating losses, possible fluctuations in our operating results and rate of growth, interruptions or delays in our Web hosting, breach of our security measures, the outcome of intellectual property and other litigation, risks associated with possible mergers and acquisitions, the immature market in which we operate, our relatively limited operating history, our ability to expand, retain, and motivate our employees and manage our growth, new releases of our service and successful customer deployment, our limited history reselling products, and utilization and selling to larger enterprise customers. Further information on potential factors that could affect the financial results of, inc. is included in our annual report on Form 10-Q for the most recent fiscal quarter ended July 31, 2012. This documents and others containing important disclosures are available on the SEC Filings section of the Investor Information section of our Web site. Any unreleased services or features referenced in this or other presentations, press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase our services should make the purchase decisions based upon features that are currently available., inc. assumes no obligation and does not intend to update these forward- looking statements.Tweet it up! @ReidCarlberg @AppExchange
    3. 3. Follow Developer Force for the latest news @forcedotcom / #forcewebinar Developer Force – Community +Developer Force – Community Developer Force Developer Force groupTweet it up! @ReidCarlberg @AppExchange
    4. 4. Agenda • Basics • Security • Partnership • Considerations • AppExchange Checkout • ResourcesTweet it up! @ReidCarlberg @AppExchange
    5. 5. What Can You Find on the AppExchange? • 1765+ Apps • Apps • Composite Apps • Mobile Apps • Heroku AppsTweet it up! @ReidCarlberg @AppExchange
    6. 6. What’s An App?Tweet it up! @ReidCarlberg @AppExchange
    7. 7. Two Key Things Packages ListingsTweet it up! @ReidCarlberg @AppExchange
    8. 8. Three Kinds of Packages Managed Unmanaged Extension • This is an app • Starter kit • Managed only • Code hidden • Code visible • Package dependent • Upgradable • Not upgradable • Adds functionality • No org limits • Org limits • FlexibleTweet it up! @ReidCarlberg @AppExchange
    9. 9. Banner Details Get It Now Reviews VideoTweet it up! @ReidCarlberg @AppExchange
    10. 10. SOQL/SQL Sharing Injection CSRF XSSTweet it up! @ReidCarlberg @AppExchange
    11. 11. Security Review • Trust is #1 • Security conscious ecosystem • Automated scans • • Manual testing • Important: Be prepared • it up! @ReidCarlberg @AppExchange
    12. 12. Tweet it up! @ReidCarlberg @AppExchange
    13. 13. Partnership • Required for listing • Join: • Apps need a contract • Checkout • ISVForce • OEMTweet it up! @ReidCarlberg @AppExchange
    14. 14. Additional Considerations • Edition capabilities • Org dependent fields • Record Type • Person Accounts • Trigger execution order Source: ISVForce Guide • Governor limits • Install Handler InterfaceTweet it up! @ReidCarlberg @AppExchange
    15. 15. Introducing AppExchange Checkout • Credit Card Easy • Automated Billing • LMA Synchronization • 85/15 Rev ShareTweet it up! @ReidCarlberg @AppExchange
    16. 16. If You Like to Read… it up! @ReidCarlberg @AppExchange
    17. 17. If You Really Like to Read… • Great Tips • Chapter 10: Designing for PackagesTweet it up! @ReidCarlberg @AppExchange
    18. 18. If You Really Really Like to Read & You Want to Maybe Start a Business Selling Your Apps Email Reid: labs@salesforce.comTweet it up! @ReidCarlberg @AppExchange
    19. 19. Q&A @ReidCarlberg labs@salesforce.comJoin the conversation: #forcewebinar