Build Mobile Apps That Deliver
Salesforce To Your Employees
Mattt Thompson, Heroku, Mobile Lead
@mattt
Safe harbor
Safe harbor statement under the Private Securities Litigation Reform Act of 1995:
This presentation may contai...
Mattt Thompson
Mobile Lead, Heroku

@mattt
Audience Survey
In This Session
• Review Mobile Basics
• Introduce Heroku1
• Build a Salesforce1 Mobile App
Mobile
Mobile Apps are 

Cloud Apps
a reliable, scalable, secure
platform that allows you to
iterate quickly and work efficiently
The best way to
develop, deploy, and scale
cloud applications
$ heroku create

$ git push heroku master
$ heroku ps:scale web=8
Polyglot Platform
• Java
• Node.js
• Ruby
• Python
• Go
• php

• C / C++
• .NET / Mono
• Dart
• Perl
• Erlang
• Rust
100+ Addons
Data Stores, Mobile, Search, Logging, Email & SMS, 

Analytics, Caching, Monitoring, Media, Utilities, & Payme...
$ heroku addons:add newrelic
Heroku1
Creating apps for your customers has never been more important. Or simple.
force CLI
The fastest, most efficient way to
interact with Salesforce
Usage: force <command> [<args>]
!

Available commands:
login
Log in to force.com
logout
Log out from force.com
accounts Li...
force.com REST APIs
• DESCRIBE sobject
• Create sobject
• UPDATE sobject
• UPSERT sobject
• DELETE sobject


• SEARCH with...
force.com API Libraries

force.rb

force.js

Ruby

Node.js
$ force login
client = Force.new
!

client.find 'Account', '001D000000INjVe'
!

client.update 'Account',
Id: '0016000000MRatd',
Name: 'W...
Heroku Connect
Automatically synchronize data
between Force.com & PostgreSQL
Mobile Considerations
Mobile Considerations
• Interface with Specialized Backend Service
• Integration with third-party services like 

Twitter ...
Social APIs
Multimedia
Processing
Advanced
Geospatial
Demo
In This Session
• Review Mobile Basics
• Introduce Heroku1
• Build a Salesforce1 Mobile App
Further Information
• http://force.com
• http://heroku.com/1
• http://github.com/heroku/force
• http://github.com/heroku/f...
Mattt Thompson
Mobile Lead,
@mattt
Build Mobile Apps That Deliver
Salesforce To Your Employees

Mattt Thompson	

Mobile Lead, Heroku	

mattt@heroku.com
Building Mobile Apps That Deliver Salesforce to Your Employees
Building Mobile Apps That Deliver Salesforce to Your Employees
Building Mobile Apps That Deliver Salesforce to Your Employees
Building Mobile Apps That Deliver Salesforce to Your Employees
Building Mobile Apps That Deliver Salesforce to Your Employees
Building Mobile Apps That Deliver Salesforce to Your Employees
Building Mobile Apps That Deliver Salesforce to Your Employees
Building Mobile Apps That Deliver Salesforce to Your Employees
Building Mobile Apps That Deliver Salesforce to Your Employees
Building Mobile Apps That Deliver Salesforce to Your Employees
Building Mobile Apps That Deliver Salesforce to Your Employees
Building Mobile Apps That Deliver Salesforce to Your Employees
Building Mobile Apps That Deliver Salesforce to Your Employees
Building Mobile Apps That Deliver Salesforce to Your Employees
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Building Mobile Apps That Deliver Salesforce to Your Employees

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Join us as we demonstrate how to take advantage of the latest, just announced platform features in your mobile apps using Heroku and Force.com together. We will be talking through use cases, as well as walking through the code you need to know for your own development.

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Building Mobile Apps That Deliver Salesforce to Your Employees

  1. 1. Build Mobile Apps That Deliver Salesforce To Your Employees Mattt Thompson, Heroku, Mobile Lead @mattt
  2. 2. Safe harbor Safe harbor statement under the Private Securities Litigation Reform Act of 1995: This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize or if any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results expressed or implied by the forward-looking statements we make. All statements other than statements of historical fact could be deemed forward-looking, including any projections of product or service availability, subscriber growth, earnings, revenues, or other financial items and any statements regarding strategies or plans of management for future operations, statements of belief, any statements concerning new, planned, or upgraded services or technology developments and customer contracts or use of our services. The risks and uncertainties referred to above include – but are not limited to – risks associated with developing and delivering new functionality for our service, new products and services, our new business model, our past operating losses, possible fluctuations in our operating results and rate of growth, interruptions or delays in our Web hosting, breach of our security measures, the outcome of any litigation, risks associated with completed and any possible mergers and acquisitions, the immature market in which we operate, our relatively limited operating history, our ability to expand, retain, and motivate our employees and manage our growth, new releases of our service and successful customer deployment, our limited history reselling non-salesforce.com products, and utilization and selling to larger enterprise customers. Further information on potential factors that could affect the financial results of salesforce.com, inc. is included in our annual report on Form 10-K for the most recent fiscal year and in our quarterly report on Form 10-Q for the most recent fiscal quarter. These documents and others containing important disclosures are available on the SEC Filings section of the Investor Information section of our Web site. Any unreleased services or features referenced in this or other presentations, press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase our services should make the purchase decisions 
 based upon features that are currently available. Salesforce.com, inc. assumes no obligation and does not intend to update these forwardlooking statements.
  3. 3. Mattt Thompson Mobile Lead, Heroku
 @mattt
  4. 4. Audience Survey
  5. 5. In This Session • Review Mobile Basics • Introduce Heroku1 • Build a Salesforce1 Mobile App
  6. 6. Mobile
  7. 7. Mobile Apps are 
 Cloud Apps
  8. 8. a reliable, scalable, secure platform that allows you to iterate quickly and work efficiently
  9. 9. The best way to develop, deploy, and scale cloud applications
  10. 10. $ heroku create
 $ git push heroku master
  11. 11. $ heroku ps:scale web=8
  12. 12. Polyglot Platform • Java • Node.js • Ruby • Python • Go • php • C / C++ • .NET / Mono • Dart • Perl • Erlang • Rust
  13. 13. 100+ Addons Data Stores, Mobile, Search, Logging, Email & SMS, 
 Analytics, Caching, Monitoring, Media, Utilities, & Payment
  14. 14. $ heroku addons:add newrelic
  15. 15. Heroku1 Creating apps for your customers has never been more important. Or simple.
  16. 16. force CLI The fastest, most efficient way to interact with Salesforce
  17. 17. Usage: force <command> [<args>] ! Available commands: login Log in to force.com logout Log out from force.com accounts List force.com accounts active Show or set the active force.com account whoami Show information about the active account sobject Manage custom objects field Manage custom fields record Create, modify, or view records export Export metadata to a local directory import Import metadata from a local directory select Execute a SOQL select apex Execute anonymous Apex code version Display current version update Update to the latest version help Show this help
  18. 18. force.com REST APIs • DESCRIBE sobject • Create sobject • UPDATE sobject • UPSERT sobject • DELETE sobject
 • SEARCH with SOSL • QUERY with SOQL
  19. 19. force.com API Libraries force.rb force.js Ruby Node.js
  20. 20. $ force login
  21. 21. client = Force.new ! client.find 'Account', '001D000000INjVe' ! client.update 'Account', Id: '0016000000MRatd', Name: 'Whizbang Corp'
  22. 22. Heroku Connect Automatically synchronize data between Force.com & PostgreSQL
  23. 23. Mobile Considerations
  24. 24. Mobile Considerations • Interface with Specialized Backend Service • Integration with third-party services like 
 Twitter or Facebook • Salesforce integration with existing mobile product • Extend Salesforce Platform with Heroku
  25. 25. Social APIs Multimedia Processing Advanced Geospatial
  26. 26. Demo
  27. 27. In This Session • Review Mobile Basics • Introduce Heroku1 • Build a Salesforce1 Mobile App
  28. 28. Further Information • http://force.com • http://heroku.com/1 • http://github.com/heroku/force • http://github.com/heroku/force.rb Mattt Thompson Mobile Lead, Heroku mattt@heroku.com
  29. 29. Mattt Thompson Mobile Lead, @mattt
  30. 30. Build Mobile Apps That Deliver Salesforce To Your Employees Mattt Thompson Mobile Lead, Heroku mattt@heroku.com

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