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5 Tips on Using Twitter for Link Building and Social Signals - SMX Toronto 2011 by Dev Basu
 

5 Tips on Using Twitter for Link Building and Social Signals - SMX Toronto 2011 by Dev Basu

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Delivered by Dev Basu at SMX Toronto, on April 28 2011. ...

Delivered by Dev Basu at SMX Toronto, on April 28 2011.

With Social Signals being one of the fastest growing factors in Search Ranking algorithms, I offer up 5 tips on using Twitter to enhance your link building efforts, and send the search engines the right social signals.

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    5 Tips on Using Twitter for Link Building and Social Signals - SMX Toronto 2011 by Dev Basu 5 Tips on Using Twitter for Link Building and Social Signals - SMX Toronto 2011 by Dev Basu Presentation Transcript

    • 5 Tips on Using Twitter for Link Building and Social Signals Dev Basu | President @ Powered by Search Inc.dev@poweredbysearch.com and @devbasu.
    • Who is Powered by Search?
      Powered by Search is a full service, award winning Canadian Internet Marketing agency.
      Enterprise Results with Boutique 1:1 Service.
      SEO, Local Search, Paid Search Solutions.
      In 2011, Ranked Amongst Canada’s Top Local Search Firms by TopSEOs Canada.
    • Why Should I Care About Twitter?
    • Why Should I Care About Twitter?Because These Guys Do.
    • 132 SEO’s Think So Too.
      Most Important Social Media-Based Factors
    • Understanding Possible Twitter Authority Metrics
      Overall Twitter Authority for Social Ranking Signals
    • Tip #1 : Your Twitter Profile Needs Some Juice – Link to It.
    • Tip #2 : Setup Separate Accounts for Different Business Units
    • Tip #3 : Use a Friendly URL Shortener (Passes Link Juice)
    • Tip #4 : Follow Influential Users. @Reply and Ask for RTs.
      Use Klout.com To Figure Out Who You’re Influenced By
      Tweet Reply Them With
      Great Content.
      Ask Them For a RT to
      Spread The News
      Watch Them Do It and
      <3 You Back.
    • Tip #5 : UpdateAccounts Using RSS Feeds of Your Content
    • Social is Going to Change the Face of Search. Let’s Get Rollin’
      What Do SEOs Believe Will Happen w/ Google’s Use of Ranking Features in the Future?
    • Thank you
    • Tweet Me Your Questions
      dev@poweredbysearch.com
      @devbasu and @poweredbysearch