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Detroiter Sales Sheets
Detroiter Sales Sheets
Detroiter Sales Sheets
Detroiter Sales Sheets
Detroiter Sales Sheets
Detroiter Sales Sheets
Detroiter Sales Sheets
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Detroiter Sales Sheets

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  • 1. 2009 - 2010 Advertising Rates Intriguing sections, compelling columns and valuable opportunities for members to gain exposure and market their businesses. Continuing our 100 year tradition Save on Advertising Companies purchasing a six-issue schedule for the Detroiter can receive a discount on advertising in the Mackinac Policy Conference Special Edition issue and the Detroit Regional Business Book. Ask your advertising account representative for details.
  • 2. A Publication of the Detroit Regional Chamber Distribution & Demographics The Detroit Regional Chamber is the largest metropolitan chamber of commerce in the United States. The chamber publishes its Detroiter magazine six times a year to communicate timely, relevant business information to its members. Editorial content includes updates on public policy and economic development initiatives as well as information on chamber events, discounts and services. Readers will find business information and data from regional and national experts and advice, best practices for human resources, marketing, technology, health care and more. The Detroiter is delivered to chamber members with 89% of its readers at the manager level or above. No other publication in Southeast Michigan can boast this type of business decision maker penetration. The Detroiter has been recognized for its excellence in editorial content and design by the American Chamber of Commerce Executives (ACCE) organization. ACCE conducts an annual awards program for publications around the United States. Where is the Detroiter distributed? Chamber members’ businesses Local, State and Federal legislators’ offices Municipal and educational libraries throughout the 10-county Detroit region Business events throughout the Detroit region Professional office lobbies Distribution 19,000 Average Pass-Along Rate Per Magazine 5 Readership 95,000 Chamber Members by Title Chamber Members by County President/CEO 28% Oakland 41% Vice President/Director/Manager 45% Wayne 36% Owner 16% Macomb 15% Other 11% Other 8%
  • 3. A Publication of the Detroit Regional Chamber 2009 Editorial Calendar What you will find in each Detroiter Up-to-date regional economic data Insight on state and federal policy that will affect your business Interesting facts about your fellow members’ products & services Up & Coming regional events calendar Features on new business investment, companies and jobs coming to the region “Day in the Life” spotlights on companies using nontraditional best practices or in unique industries Celebrate 100 Years of Business with the Detroiter 2009 is the Detroiter’s 100th anniversary of delivering business information to Southeast Michigan. We’ll kick off our centennial year in January with a new special section looking at Detroiter coverage then and now. The section will run throughout the year and culminate in November with a future forecast for the Detroiter and business in the Detroit Region. June/July 2009 January 2010 Ad Close: June 5 Ad Close: November 16 Art Due: June 12 Art Due: November 23 Publish Date: June 30 Publish Date: December 21 Feature: Retail/Commercial Real Estate & Development Feature: Automotive Industry Small Biz Beat: Human Resources Small Biz Beat: Marketing Special Section: Higher Education Bonus Distribution: North American International Bonus Distribution: Downtown summer events Auto Show (press, industry & public days) September 2009 2010 Detroit Regional Ad Close: July 27 Business Book and Art Due: August 3 Publish Date: September 1 Membership Directory Ad Close: October 23 Feature: Year in Review Art Due: October 30 Small Biz Beat: Finance Publish Date: January 2010 Bonus Distribution: Detroit Regional Chamber Annual Report to Members November 2009 Ad Close: September 14 Art Due: September 21 Publish Date: October 19 Feature: Small Business Small Biz Beat: Health Care Special Section: Centennial Year Wrap Up: Future Business Forecast Bonus Distribution: Chamber’s Business InSight 2009 Conference Dates may be subject to change due to Chamber event scheduling and programming. Revised July 2009
  • 4. A Publication of the Detroit Regional Chamber 2010 Editorial Calendar What you will find in each Detroiter Up-to-date regional economic data Insight on state and federal policy that will affect your business Interesting facts about your fellow members’ products & services Up & Coming regional events calendar Features on new business investment, companies, and jobs coming to the region “Day in the Life” spotlights on companies using nontraditional best practices or in unique industries January 2010 September 2010 Ad Close: November 16, 2009 Ad Close: July 30 Art Due: November 26, 2009 Art Due: August 6 Publish Date: Decemeber 21, 2009 Publish Date: September 6 Bonus Distribution: North American International Feature: Year in Review Auto Show (press, industry & public days) Small Biz Beat: Finance Bonus Distribution: Detroit Regional Chamber March 2010 Annual Report to Members Ad Close: January 18 Art Due: January 25 Publish Date: February 22 November 2010 Ad Close: September 17 Feature: Talent / Education Art Due: September 24 Small Biz Beat: Accounting Publish Date: October 22 Feature: Emerging technology April 2010 Small Biz Beat: Health Care Ad Close: March 1 Art Due: March 8 Publish Date: April 5 January 2011 Ad Close: November 19, 2010 Feature: Health Care Art Due: November 26, 2010 Feature: World Trade Publish Date: December 21, 2010 Small Biz Beat: Technology Feature: Automotive Industry Bonus Distribution: Health Care Forum Small Biz Beat: Marketing and World Trade Breakfast Bonus Distribution: North American International Auto Show (press, industry & public days) June / Mackinac Policy Conference 2010 2011 Detroit Regional Special Edition Business Book and Ad Close: April 26 Membership Directory Art Due: May 3 Ad Close: October 21 Publish Date: May 27 Art Due: October 28 Bonus Distribution: Mackinac Policy Conference Publish Date: January 2011 Dates may be subject to change due to Chamber event scheduling and programming.
  • 5. A Publication of the Detroit Regional Chamber 2009-2010 Rates Covers Regular Editions Special Edition Trim: 8 3/8” x 10 7/8” Back Cover $7,365 Back Cover $8,838 Live Area: 7 5/16” x 9 13/16” Inside Front Cover $6,230 Inside Front Cover $7,476 Bleed: 8 5/8” x 11 1/8” Inside Back Cover $4,825 Inside Back Cover $5,790 Full Page 1 time 4 times 6 times Special Edition Trim: 8 3/8” x 10 7/8” 4C $3,345 $3,000 $2,675 $3,999 Live Area: 7 5/16” x 9 13/16” BW $2,335 $2,100 $1,870 $2,805 Bleed: 8 5/8” x 11 1/8” 2/3 Page 1 time 4 times 6 times Special Edition 4 13/16” x 9 13/16” 4C $2,500 $2,250 $2,021 $2,875 BW $1,750 $1,570 $1,400 $2,015 1/2 Page Horizontal 1 time 4 times 6 times Special Edition 7 5/16” x 4 13/16” 4C $1,870 $1,685 $1,495 $2,150 BW $1,310 $1,180 $1,060 $1,510 1/3 Page Square 1 time 4 times 6 times Special Edition 4 13/16” x 4 13/16” 4C $1,500 $1,230 $1,225 $1,730 BW $1,050 $940 $840 $1,210 1/6 Page 1 time 4 times 6 times Special Edition Horizontal 4 13/16” x 2 5/16” 4C $910 $815 $735 $1,045 Vertical 2 5/16” x 4 13/16” BW $560 $500 $455 $645 Save on Advertising Companies purchasing a six-issue schedule for the Detroiter can receive a discount on advertising in the Mackinac Policy Conference Special Edition issue and the Detroit Regional Business Book. Ask your advertising account representative for details.
  • 6. A Publication of the Detroit Regional Chamber Special Edition: Mackinac Policy Conference 2010 Over 1,700 business and political leaders will gather This is a great opportunity to show your support for the state’s premier public-policy event of the for the conference mission and communicate what year and the Detroiter will be there as the official your company is doing to improve the economy and publication for the conference. quality of life in Southeast Michigan. The special conference edition will serve as the must- Where is the Detroiter distributed? read for conference attendees and chamber members Chamber members’ businesses back home. Local, State and Federal legislators’ offices Municipal offices and educational libraries The edition will be filled with articles written by throughout the 10-county Detroit Region the conference speakers on issues of importance to Professional office lobbies Southeast Michigan’s business community. Conference committee members, legislators and attendees will Regular Circulation 19,000 also contribute to this exciting publication. Increased Distribution at Conference 3,000* *The Mackinac Policy Conference Special Edition will This special edition of the Detroiter will be circulated be distributed during the conference throughout the to chamber members and have expanded distribution Grand Hotel. Additional copies will be distributed during the conference to attendees at the Grand Hotel by all hotels on Mackinac Island in their lobbies and in other island hotels and popular meeting spots. and guest rooms. A limited amount of space is available in this issue for 2010 Conference dates: June 2 - June 5, 2010 advertising. Some placements will include access to Ad close date: April 26 one reservation for a room in the Grand Hotel - at the expense of the advertiser. For more information, contact your advertising account executive.
  • 7. Production Details How to Submit Your Ad… Ad files MUST be a HIGH RESOLUTION (300 dpi or above) PDF. Send files to your account representative via email. Upon e-mailing your art, please call your account representative to verify receipt. Files should be no larger than 2 MB. If files are larger than 2MB they can not be e-mailed. To make special FTP arrangements, call your account representative. NO Microsoft files will be accepted. Inserts/Bind-Ins Advertising inserts and special bind-ins are accepted pending approval. Please contact your account representative for more information. Contact Us: Please contact your assigned Advertising Representative: Melaney LaGrone 313-596-0309 mlagrone@detroitchamber.com Laurie Scotese 313-596-0487 lscotese@detroitchamber.com Director of Sales Jim Connarn 313-596-0391 jconnarn@detroitchamber.com One Woodward Avenue | Suite 1900 | P.O. Box 33840 Detroit, MI 48232-0840 | detroitchamber.com

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