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Essential seo strategies for an effective e commerce site
Essential seo strategies for an effective e commerce site
Essential seo strategies for an effective e commerce site
Essential seo strategies for an effective e commerce site
Essential seo strategies for an effective e commerce site
Essential seo strategies for an effective e commerce site
Essential seo strategies for an effective e commerce site
Essential seo strategies for an effective e commerce site
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Essential seo strategies for an effective e commerce site

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An ecommerce site that implements good SEO practices stands a better chance of ranking high in search engines

An ecommerce site that implements good SEO practices stands a better chance of ranking high in search engines

Published in: Internet, Technology, Design
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  • 1. Essential SEO Strategies for an effective e-commerce site Designz Plaza
  • 2. Ecommerce SEO Optimizing an ecommerce website requires a good effort as it is different compared to other type of static websites. SEO plays an important role in promoting an ecommerce website for both new and established brands. An ecommerce site that implements good SEO practices stands a better chance of ranking high in search engines. So, it pays to know some effective SEO strategies for the ecommerce site.
  • 3. Ecommerce SEO • Search-engine Friendly URLs This is a very important tactic that many Ecommerce websites still do not pay attention to. Best practices for SEO-friendly URLs include avoiding query parameters that lead to bulky URLs as well as duplication issues. Also be consistent with either upper or lower case. Switching between the both can cause more than one version of a given page and also “404” errors. Naturally rewriting and giving URLS some structure makes it easier for search engines to crawl.
  • 4. Ecommerce SEO • Internal linking Ecommerce websites have thousands of pages and navigating or searching through them can be a clash. Therefore, it is essential to create internal links. Great site architecture can certainly affect your site usability and rankings. Not only it helps users easily find your products but will provide search engines a logical path from home page to product pages. Additionally the keywords you use as anchor texts will help you rank higher.
  • 5. Ecommerce SEO • Optimizing product pages Ranking a number of products on top of search engine result pages is an important part of the ecommerce SEO. It is essential to ensure that you do not use description and specifications straight from product manufacturer. This will cause the duplicate or copied content problems. Make fresh content and try to give a clear idea of the product, without excessive promotion. Use targeted key phrases for the anchor text. Also you need to make sure that product pages are highlighted with unique and catchy Meta titles and descriptions that target various key phrases. It is also possible to optimize the images. The way to do this is to include the targeted keywords in the image attributes. This helps improve the relevance value of the product pages.
  • 6. Ecommerce SEO • Reviews and Feedback Make it easy for visitors to leave feedback and product reviews. Every product page should have an option for user’s to enter in their reviews and rate the products. User-generated content, usually in the form of ratings and reviews, provides social hints to products and helps users make better shopping decisions. In terms of SEO, user comments on product page mean even more fresh content to illustrate the product, which is of highest importance for an ecommerce site.
  • 7. Ecommerce SEO • Structured data In terms of ecommerce SEO, using schema.org and other types of structured data is of foremost importance. Structured data allows site owners provide exact ecommerce data to search engines. As a result rating, price and other important information appear in search results in the form of rich snippets. SEO for ecommerce has to be considered as a consistent and progressive process. If you want to boost SEO for your ecommerce website take advantage of every strategy mentioned above.
  • 8. Ecommerce SEO • To Conclude Choosing the right SEO Company helps you implement right SEO strategies that will certainly bring in sustainable growth for your ecommerce site in terms of search engine rankings and generating sales. Designz Plaza offers effective and affordable Search Engine Optimization services. We implement professional and advanced link building strategies to drive targeted traffic to your business.

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