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Jason Rosoff, Learning to love data as a designer, Khan Academy
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Jason Rosoff, Learning to love data as a designer, Khan Academy

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  • 1. Designer + DATA = LOVEFriday, March 2, 12
  • 2. Our Data Set 25 Problems Every Second Feb ‘12 70,000,000 6,000 Problems By the end of this talk 72 Million Problems Dec ‘10 - Jan ‘12 By The end of the 330,000,000 Month 400 Million TotalFriday, March 2, 12
  • 3. Know Your MetricsFriday, March 2, 12
  • 4. Validate Design AssumptionsFriday, March 2, 12
  • 5. Example - Suggested Activity Hypothesis : Showing Suggested Activity would improve Key Metrics Proficiencies Earned Videos completedFriday, March 2, 12
  • 6. Use DATA to Do Less workFriday, March 2, 12
  • 7. A/b Test Results Videos completed +7,000 Suggestions Shown Proficiencies Earned + 17,000Friday, March 2, 12
  • 8. Local Maxima & MinimaFriday, March 2, 12
  • 9. Trust (But Verify) Your InstinctsFriday, March 2, 12
  • 10. Thanks! @jasonrr shipordie.comFriday, March 2, 12