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User Research and Scenarios
 

User Research and Scenarios

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Students will learn about the importance of ...

Students will learn about the importance of
developing a clear understanding of the
characteristics of an interaction design
product:
-Understand their users;
-The tasks users perform;
-The user requirement document.

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    User Research and Scenarios User Research and Scenarios Presentation Transcript

    • welcome toUSER INTERACTION DESIGN USER RESEARCH & SCENARIOSLecturer Itamar Medeiros (Brazil) BA in Industrial Design; PgDip in Information Design; 1 /46 USER INTERACTION DESIGNExpertise Multimedia/Web Design, Photography, Information Design and Human-Computer Interaction.
    • CLASSROOM RULESitamar medeiros USER RESEARCH & SCENARIOSAnswer to commands promptly;No food, no drinks, no games in class;Always keep your mobile in silent mode; 2 /46No electronic devices during class-time; USER INTERACTION DESIGNBring only class related material to class;
    • LESSON 03:USER RESEARCH & SCENARIOSlearning outcome USER RESEARCH & SCENARIOSStudents will learn about the importance of developing a clear understanding of the characteristics of an interaction design 3 /46 product: USER INTERACTION DESIGN-Understand their users;-The tasks users perform;-The user requirement document.
    • LESSON 03:USER RESEARCH & SCENARIOScontent USER RESEARCH & SCENARIOSAn introduction on the procedure of conducting user research; 4 /46A tutorial on writing scenarios; USER INTERACTION DESIGNAn overview on the process of writing an USER REQUIREMENTS DOCUMENT;
    • USER RESEARCH & SCENARIOSscenarios | 特定情节 USER RESEARCH & SCENARIOSA scenario is a description of a persons interaction with a system.个人与系统或产品之间的互动描 述。 5 /46 USER INTERACTION DESIGN
    • USER RESEARCH & SCENARIOSscenarios | 特定情节 USER RESEARCH & SCENARIOSA scenario is used to communicate an idea for a product or experience involving interactivity.用于沟通互动活动产品或体验的一 6 /46 个理念。 USER INTERACTION DESIGN
    • SCENARIOSunderstanding what users do USER RESEARCH & SCENARIOSTo write a scenario, you need a basic understanding of the tasks* to be supported by the system. You also need to have an understanding of the users and the context of use. 7 /46 USER INTERACTION DESIGNIn order to have this understanding of the tasks to be supported by the system, one must perform a task analysis* before designing that system.
    • SCENARIOStask | 任务 USER RESEARCH & SCENARIOSThe smallest essential part of a job. A unit of work activity that is a logical and necessary action in the performance of a job. 8 /46工作中最小的基本部分。工作执行 USER INTERACTION DESIGN进程中具有逻辑性和必要性的工作活动单元。
    • SCENARIOStask | 任务 USER RESEARCH & SCENARIOSIn terms of user interaction, involves the steps that users take while they are interacting with a system/product.就用户交互性而言,任务指用户与 9 /46系统或产品互动时所涉及的各项步 USER INTERACTION DESIGN骤。
    • SCENARIOStask analysis | 任务分析 USER RESEARCH & SCENARIOSThe process of investigating a problem by breaking down the tasks that potential users of a system would do. 10/46指通过分析有 系统的潜在用户 USER INTERACTION DESIGN 所执行的各项任务来调查某一 问题的过程
    • SCENARIOStask analysis | 任务分析 USER RESEARCH & SCENARIOSThis provides information about improving the design of tools or procedures that aid in performing the task and how features should be provided. 11/46 USER INTERACTION DESIGN提供改善相 工具设计或步骤的 信息,有助于执行任务和如何 提供必要的功能或特征
    • TASK ANALYSIS USER RESEARCH & SCENARIOSOnce designers have an understanding of the tasks to be supported by the system, they must concentrate on how to make those task easy to perform. 12/46 USER INTERACTION DESIGNDesigners must ensure the system/ product have a high level of usability*.
    • TASK ANALYSISusability | 用户可用性 USER RESEARCH & SCENARIOSAccording to the ISO 9241, usability measures the effectiveness*, efficiency*, and satisfaction* with which specified users can achieve specified goals in a particular environment. Synonymous with 13/46 "ease of use". USER INTERACTION DESIGN即具体用户在某一特点环境中可达到 的具体目标的有效性,功效性和满 意度;同义词:“使用的便利性。”
    • USABILITYeffectiveness | 有效性 USER RESEARCH & SCENARIOSAbility to achieve stated goals or objectives, judged in terms of both output and impact.以输出和影响为标准来判断达到各项 14/46 既定目标或目的的能力。 USER INTERACTION DESIGN
    • USABILITYefficiency | 功效度 USER RESEARCH & SCENARIOSSkillfulness in avoiding wasted time and effort; "she did the work with great efficiency".避免浪费时间和精力的技能;例如: 15/46 做事十分具有效率。 USER INTERACTION DESIGN
    • USABILITYsatisfaction | 满意度 USER RESEARCH & SCENARIOSThe human experience of being filled and enriched by their experience.人类在体验过程中所获得收获和满足 感的程度。 16/46 USER INTERACTION DESIGN
    • USABILITY MEASURESiso 9241 USER RESEARCH & SCENARIOSFor practical evaluation:Time to learn;Speed of performance; 17/46Rate of errors by users; USER INTERACTION DESIGNRetention over time;Subjective satisfaction.
    • USABILITY MEASUREStime to learn USER RESEARCH & SCENARIOSHow long does it take for typical members of the user community to learn how to use the actions relevant to a set of tasks? 18/46 USER INTERACTION DESIGN
    • USABILITY MEASURESspeed of performance USER RESEARCH & SCENARIOSHow long does it take to carry out the benchmark* tasks? 19/46 USER INTERACTION DESIGN
    • USABILITY MEASURESbenchmark | 基准 USER RESEARCH & SCENARIOSA standard set by the best existing practice, product or service. A standard by which something can be measured or judged. 20/46由最好的现行做法、产品或服务而设 USER INTERACTION DESIGN 定的某一标准。标准可用来衡量或 判断某项事物。
    • USABILITY MEASURESbenchmark | 基准 USER RESEARCH & SCENARIOSBenchmarking is the process of comparing performance against that of others in an effort to identify areas for improvement. 21/46基准衡量是一个对于不同性能进行比 USER INTERACTION DESIGN 较的过程,以 定出可以进行改善 的方方面面。
    • USABILITY MEASURESrate of errors by users USER RESEARCH & SCENARIOSHow many and what kinds of errors* do people make in carrying out the benchmark tasks? 22/46 USER INTERACTION DESIGN
    • USABILITY MEASURESerror | 过失 USER RESEARCH & SCENARIOSFailure of a planned action to be completed as intended or use of a wrong plan to achieve an aim;某项举措没有按照计 来完成或采用 23/46 一个错误的计 来完成某一目标; USER INTERACTION DESIGN
    • USABILITY MEASURESretention over time USER RESEARCH & SCENARIOSHow long after users perform a task they can still remember how to do them? One hour? One day? One week? 24/46 USER INTERACTION DESIGN
    • USABILITY MEASURESsubjective satisfaction USER RESEARCH & SCENARIOSHow much does the user enjoys using the various aspects of the system? 25/46 USER INTERACTION DESIGN
    • USABILITY MOTIVATIONS USER RESEARCH & SCENARIOSAs designers, we must always be aware of the users needs and wants for any given system: different users might have different expectations* regarding a particular system; 26/46 USER INTERACTION DESIGNDifferent systems might have different uses, therefore, users might have different motivations* for using them.
    • USABILITY MOTIVATIONSexpectations | 期望值 USER RESEARCH & SCENARIOSBelief about (or mental models of ) the functioning and feedback of a system/ product which the users consciously or unconsciously expects to see. 27/46对于用户有意识或无意识地所期望看 USER INTERACTION DESIGN 到的对于某一系统或产品具有的功 能和反馈(或者智力模式)的信 心。
    • USABILITY MOTIVATIONSmotivations | 动机 USER RESEARCH & SCENARIOSThe reason(s) behind the users actions which causes them to react or act in the way they do.导致用户以某 方式反应或行动的背 28/46 后动因。 USER INTERACTION DESIGN
    • USABILITY MOTIVATIONSLife-Critical systems USER RESEARCH & SCENARIOSApplications air traffic, nuclear reactors, military, emergency dispatchRequirements/Needs 29/46 reliability and effective (even under stress) USER INTERACTION DESIGNNot as important cost, long training, satisfaction, retention
    • USABILITY MOTIVATIONSIndustrial and Commercial Use USER RESEARCH & SCENARIOSApplications banking, insurance, inventory, reservations.Requirements/Needs 31/46 short training, ease of use/learning, USER INTERACTION DESIGN multiple languages, adapt to local cultures, multiplatform, speed.
    • USABILITY MOTIVATIONSOffice, Home, and Entertainment USER RESEARCH & SCENARIOSApplications E-mail, games, education, search engines, cell phones/PDARequirements/Needs 33/46 Ease of learning/use/retention, error rates, USER INTERACTION DESIGN satisfactionDifficulties cost, size.
    • ACTIVITY #4usability motivations USER RESEARCH & SCENARIOS1. Each group must analyze their own product and identify which category does it fit in: life-critical system; industrial/commercial use; 35/46 office, home & entertainment. USER INTERACTION DESIGN2. According to the personas created last week, identify the users’ expectations and motivations.
    • SCENARIOShow to write one? USER RESEARCH & SCENARIOSThe designer shows and/or tells an engaging short story, about a fictitious person using the interactive product or interacting with the "smart" architectural space, artwork, 36/46 or virtual environment (from a web USER INTERACTION DESIGN page to immersive virtual reality experience).
    • SCENARIOShow to write one? USER RESEARCH & SCENARIOSTo write a scenario, describe in simple language the interaction that needs to take place.It is important to avoid references to 37/46 technology, except where it USER INTERACTION DESIGN represents a design constraint that must be acknowledged.
    • SCENARIOSexamplescenarioIts Friday afternoon; Joe is in Shanghai and he is flying back to Sydney. He doesnt have enough money for a taxi to the airport, and hes running late.He goes to the nearest ATM to withdraw money, so that he can pay the taxi.
    • SCENARIOSexamplescenario needsIts Friday afternoon; Joe is in Shanghai and he ease of use is flying back to Sydney. He doesnt have enough money for a taxi to the airport, and multiple hes running late. languagesHe goes to the nearest ATM to withdraw money, so that he can pay the taxi. speed
    • SCENARIOSexamplebehaviorJoe goes to the nearest ATM and inserts his bank card; the machine asks what language he wishes to get served with (English/Chinese)He identifies himself, by typing his password.He specifies that he wants $100 from his savings account. Hed like the money in $20 notes so that he can give the taxi driver the correct change.He doesnt want a printed receipt, as he doesnt bother keeping track of transactions in this account.
    • SCENARIOSexamplebehavior featuresJoe goes to the nearest ATM and inserts his bank card; the machine asks what language he select language wishes to get served with (English/Chinese)He identifies himself, by typing his password. input passwordHe specifies that he wants $100 from his savings withdraw account. Hed like the money in $20 notes so select account that he can give the taxi driver the correct specify change change.He doesnt want a printed receipt, as he doesnt bother keeping track of transactions in this print receipt account.
    • ACTIVITY #5scenarios USER RESEARCH & SCENARIOSCreate 3 (three) scenarios -- one for each persona you’ve created-- according to the template handed in class; 42/46The Scenarios must include: USER INTERACTION DESIGN -Scenario description; -User needs; -System/product features; -User behavior.
    • LESSON 03:USER RESEARCH & SCENARIOSsummary USER RESEARCH & SCENARIOSIn today’s class, we’ve covered:Conducting user research: -Tasks & Task Analysis; 43/46Usability: USER INTERACTION DESIGN Definition, Measures, Motivations and Expectations;Scenarios: -How to write one;
    • HOMEWORK [ GROUPS ]interactive products USER RESEARCH & SCENARIOS1. In your groups, write -- at least -- 3 (three) scenarios for each persona created last week: 9 (nine) scenarios.2. Each scenario must include -- at least -- 44/46 1 (one) different feature: USER INTERACTION DESIGN 9 (nine) features.
    • HOMEWORK [ INDIVIDUAL ]sketchbook USER RESEARCH & SCENARIOS1. Choose 5 (five) words marked with asterisks (*) you’ve seen in this class and create 5 (five) posters -- one for each word -- on separate pages of your sketchbook; 45/462. Each poster must include: USER INTERACTION DESIGN -The word chosen, with its English definition; -3 (three) pictures; -2 (two) websites; -Your comments/impressions of the definition.
    • tags HOMEWORK [ INDIVIDUAL ]USER INTERACTION DESIGN USER RESEARCH & SCENARIOS 46/46