Social Selling Strategy before Tactics Strategy before Tools and Platforms Synch SM Strategy with Business Goals Some Strategy-building ToolsBe the Captain, not the Clueless Client!
“People often ask, what’s the cost of social media? A more important question is, what is the cost of doing nothing?“The ROI of social media is your business will still exist in 5 years.” Erik Qualman, author Socialnomics
Your Social Media Strategy Consultative Review Focused, one hour session, via Skype or phone, to help you kickstart or review your social media strategy Usually $330* Special offer $247* (till C.O.B. Friday 9.9.2011)• PW bizswap* GST included
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Credits Picture at Mermaid Beach, by Behzad K, via Flickr, CC BY 2.0 Quote “We are at the beginning...” by Brian Solis in his book Engage! The Complete Guide for Brands and Businesses to Build, Cultivate and Measure Success in the New Web, John Wiley, 2010, Preface, xi Word images from Wordle.net Picture at Coolangatta Sunday market, by Des Walsh Images for Social Media Strategy – 4 Quadrant Assessment, Strategy Hexagon, methodology bar, all copyright Social Media Academy, used by permission (Academy alumni) Social Network Users Growth Timeline chart data – from Social Media Growth Timeline at Search Engine Journal http://bit.ly/smgrowth (originating data sources listed and linked there) Research.ly (screenshot) from PeopleBrowsr http://www.peoplebrowsr.com/ Erik Qualman quote from Interview with Erik Qualman on social media by Ray Vellest “We are incredible beings...” by Hugh Macleod, Gaping Void