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Design thoughts for Snippet Writers
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Design thoughts for Snippet Writers

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Cover design is so important to the success of a writer's project. It's critical to invest in a professional's help, or if doing yourself, to consider some of these points covered.

Cover design is so important to the success of a writer's project. It's critical to invest in a professional's help, or if doing yourself, to consider some of these points covered.

Published in Design , Technology , Art & Photos
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Transcript

  • 1. Thoughts on Effective Design for Snippet Writers
  • 2. Head of Design Ben De Rienzo ben@thesnippetapp.com @derienzo777 Changing the way we share stories, ideas and expertise
  • 3. The Snippet Design Manifesto Have the most beautiful and engaging platform on the planet. Every Snippet can be beautiful.
  • 4. First Thoughts Cover design is critical for sales Poor design can repel and confusion Consider investing in professional design
  • 5. Deconstructing a Snippet’s Design
  • 6. Deconstructing a Snippet’s Design Cover TOC Header Chapter Header Chapter Cover
  • 7. Design with the Store in Mind
  • 8. Bold Title. Legible Name. Think Small.
  • 9. What’s the Takeaway?
  • 10. What’s the Takeaway? Even if you cover a lot of different things, what is the one constant in your Snippet? What is the lesson, or message you are passing onto your reader? Summarize your story or Snippet in one sentence, or in 4 words? Communicate that with the cover.
  • 11. Set the tone The cover is the reader’s first impression of what the Snippet is all about
  • 12. Texture Warm Organic Comfy Rich Earthy Clean Cold Polished Hard Fresh Modern Sterile
  • 13. What should a reader feel if they only saw your cover?
  • 14. Keep it Simple
  • 15. http://bookcoverarchive.com • COLOR • FONTS • IMAGERY Simplicity in:
  • 16. FONTS • easy to read • minimal font palette • reliable fonts Simplicity in:
  • 17. Some Reliable Fonts: DIN AVENIR BASKERVILLE TRAJAN PRO http://booksat.scarlettrugers.com/bookcoverdesign/what-font-or-type- faces-should-i-use-on-my-book-cover/
  • 18. Free Fonts? http://theultralinx.com/2013/07/ top-50-free-fonts.html
  • 19. COLOR • great contrast • minimal color palette • no gradients Simplicity in:
  • 20. Color Theory http://abt.cm/1ah4dN Color Psychology
  • 21. IMAGERY • doesn’t interfere with legibility • communicate much with little • represents overall theme Simplicity in:
  • 22. Photo resources Stock: Veer, Getty, Fotolia, iStockphoto Editors: Photoshop, Gimp, Pixlr, Aviary, Picnik
  • 23. Check Out the Market
  • 24. Check Out the Market • Look at books in your genre • How do they use/choose imagery, text & fonts? • If a reader is looking for something in a genre, they might be browsing covers based on their expectations
  • 25. Good Designers Copy, Great Designers Steal —Picasso
  • 26. Additional Resources http://booksat.scarlettrugers.com/bookcoverdesign/ http://www.chipkidd.com/gallery.html Info/Tips Amazing Designers http://mattlehmanstudio.com/Publishing http://thefutureofink.com/killer-ebook-cover/ Blogs http://bookcoverarchive.com/ http://bookcoversanonymous.blogspot.com/
  • 27. thesnippetapp.com