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Faculty Role In Donor Development
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Faculty Role In Donor Development

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Basic overview of the impact individuals can have on an organization\'s overall donor development effort.

Basic overview of the impact individuals can have on an organization\'s overall donor development effort.


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  • 1. Chapman University School of Law Presentation to Law School Faculty
  • 2. Why Do Individuals Give?
    • People give because they have the financial ability.
    • People give money to success, not doom and distress.
    • People give to people.
    • People give because they want to give.
    • People give money to help make a difference.
    • People give because they are asked to give.
  • 3. Can you describe the six steps in the cycle of donor cultivation?
  • 4. First you must Identify and Qualify the donor. Is the donor able and inclined to give to the Law School?
  • 5. Then, you must Plan . What is the best way to approach the donor? Who are the natural partners that can connect you to the donor?
  • 6. Then, you must Involve the donor. Get the donor involved in the mission & vision and activities of the Law School.
  • 7. Then, you must Ask the donor. The donor should be presented with an invitation to consider a gift to the Law School.
  • 8. Then, you must Negotiate & Close . Address concerns & objections with the goal of reaching a giving agreement.
  • 9. Then, you must Thank the donor and Plan Ahead . Donor recognition with a plan for further involvement is vital to the future growth of the relationship.
  • 10. Did you know that donor relationships are cultivated in a variety of different ways.
  • 11. Personalized Written Correspondence: Personalized written communication shows the donor that you care about them and their involvement with the Law School
  • 12. Direct Interaction: Regular talks with your donor over the phone is important to the growth of the overall relationship.
  • 13. One-on-One Visits: Meeting your donor over lunch or in other social settings helps strengthen their tie to you and to the Law School.
  • 14. Your Role in Donor Development
  • 15.
    • Help with prospect identification.
  • 16.
    • Assure that the Donor Development effort is adequately supported.
  • 17.
    • Provide referrals to the Law School Development Department
  • 18.
    • Participate in cultivation & solicitation visits if desired.
  • 19.
    • Help in acknowledging & stewarding Gifts and assisting with Donor Recognition.
  • 20. My Mom says that its never too early to start cultivating relationships with prospective donors
  • 21. Thanking Your Donor A Thank you letter: A personalized letter goes a long way towards showing the donor you appreciate their generosity. A Thank you call: A telephone call thanking the donor for their recent gift is an important personalized way of sharing your appreciation. Your Donor Needs:
    • To be recognized
    • To be thanked
    • To be involved in local efforts
    • To be cultivated on
    • an ongoing basis
    Things You Can Do: Your Donor
  • 22. With regard to your ultimate level of involvement in the Donor Development effort.
    • We will work with you every step of the way.
    • We will provide you with training.
    • We will honor your comfort level.
  • 23. Thank you!