Using Web Analytics Insights To Sell More

3,552 views

Published on

Using Web Analytics Insights to Sell More. 2 Simple Tricks; Participation and Alerts.

Published in: Technology, Business
0 Comments
3 Likes
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total views
3,552
On SlideShare
0
From Embeds
0
Number of Embeds
281
Actions
Shares
0
Downloads
69
Comments
0
Likes
3
Embeds 0
No embeds

No notes for slide

Using Web Analytics Insights To Sell More

  1. Yahoo Web Analytics Using Insights to Sell More YAHOO! CONFIDENTIAL DENNIS R. MORTENSEN | JUNE 2009
  2. Entrepreneur Author Blogger WAA Yahoo!
  3. Using a Revenue Participation metric for content optimization insight DENNIS R. MORTENSEN | JUNE 2009
  4. Standard TOP Content Report
  5. Customizing TOP Content Report DENNIS R. MORTENSEN | JUNE 2009
  6. Expanded TOP Content Report
  7. Expanded TOP Content Report + Visualization Insight
  8. Expanded TOP Content Report + Visualization/Sorting Insight “ABOUT US” Touched 23% of revenue in < 1% of visits
  9. “About Us” missing from your traditional funnel optimization
  10. Using ALERTS for Search Phrase opportunity insight DENNIS R. MORTENSEN | JUNE 2009
  11. Standard TOP Search Phrase Report
  12. Customizing TOP Search Phrase Report DENNIS R. MORTENSEN | JUNE 2009
  13. Expanded TOP Search Phrase Report
  14. Filtered TOP Search Phrase Report
  15. TOP Search Phrase Report ALERT DENNIS R. MORTENSEN | JUNE 2009
  16. Email ALERT
  17. Want to know more about Analytics and Marketing? VisualRevenue.com/blog
  18. Thank you Dennis R. Mortensen, Director of Data Insights at Yahoo! | dennis.mortensen@yahoo-inc.com Blog: http://visualrevenue.com/blog Book: http://visualrevenue.com/blog/yahoo-analytics-book Twitter: http://twitter.com/DennisMortensen

×