White Space Creativity - Frontend Conference CH 2014
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White Space Creativity - Frontend Conference CH 2014



In visual arts and graphic design, white space is fundamental to allowing a creation to exist, by creating delineation and focus. Similarly, in our lives, creativity often sprouts from the "white ...

In visual arts and graphic design, white space is fundamental to allowing a creation to exist, by creating delineation and focus. Similarly, in our lives, creativity often sprouts from the "white space" of time: the moments in our increasingly busy schedules between activities and thoughts that allow the subconscious to better absorb and connect information. Clearly, in order to be more creative, we need to open up this "in-between" space in our lives, but once we've done so, how can we best capitalize upon the brain's natural creative capacities? In this talk, we'll explore several counter-intuitive and potentially subversive methods for leveraging this "white space" to foment innovative thinking creative productivity.



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White Space Creativity - Frontend Conference CH 2014 White Space Creativity - Frontend Conference CH 2014 Presentation Transcript

  • White Space Frontend CH Conference∙ Zürich, Switzerland 28 August 2014 Denise R. Jacobs
  • @denisejacobs @frontendconfch #fec14 #whitespacecreate
  • Wait…what?! Photo: Denise Jacobs Photo: Derek Kearney
  • THE CANVAS The State of the Create
  • How do you feel in the creative flow? http://www.flickr.com/photos/myfear/289257055/
  • We are alchemists http://commons.wikimedia.org/wiki/File:Faust_image_19thcentury.jpg
  • It feels like http://www.flickr.com/photos/torley/2761300969/
  • Creativity is magical, but it is not magic.” - Dr. Charles Limb, Your Brain on Improvisation TED talk
  • However, this happens http://www.flickr.com/photos/7693102@N07/2536807562/
  • We have this amazing tool http://commons.wikimedia.org/wiki/File%3APSM_V14_D495_Side_view_of_the_brain_and_spinal_cord.jpg
  • Time http://www.flickr.com/photos/33909700@N02/3159761620/
  • Attention http://www.flickr.com/photos/copperfeesh/147493122/
  • Focus http://www.flickr.com/photos/lambdachialpha/203904103/
  • You run into road blocks http://www.flickr.com/photos/99301367@N00/8497106802/
  • Can’t access all of your great ideas http://www.flickr.com/photos/anieto2k/8156999698/
  • GIVE & TAKECreativity and Power
  • We’re powerful
  • Instead of using it fully http://www.flickr.com/photos/h-k-d/3310336516/
  • Try to contain it http://www.flickr.com/photos/gc_photography/4662878037/
  • Or give it away https://picasaweb.google.com/lh/photo/6D-O5ECr5EUow5jrck2A2A
  • By doubting ourselves http://www.flickr.com/photos/opensourceway/5445602998/
  • GIVE & TAKEDistracting Complications
  • Internal focus http://www.flickr.com/photos/boojee/4457378697/
  • Look outside ourselves http://www.flickr.com/photos/jtcatbagan/1557200142/
  • Addicted to hyperconnectivity http://www.flickr.com/photos/andersdenken/2082816707/
  • Intermittent reinforcement http://www.flickr.com/photos/jepoirrier/422469526/ http://www.flickr.com/photos/kristoferbjorkman/6910216819/ http://www.flickr.com/photos/foreignoffice/2671039488/
  • Hyperconnectivity gives us the perception of getting more done. It makes us feel like we're doing more, because we're using every free moment of every waking hour.” - Jonathan Fields
  • Distractions http://www.flickr.com/photos/generated/2084287794/
  • Unclosed mental loops http://www.psychwiki.com/wiki/Zeigarnik_Effect
  • Overwhelmed http://www.flickr.com/photos/freeflyer09/7574540716/
  • Afraid? Photo: Denise Jacobs
  • All over the place http://www.flickr.com/photos/figliodiorfeo/2393269886/
  • Channeling this power http://commons.wikimedia.org/wiki/File:Creation_of_Adam_(Michelangelo)_Detail.jpg
  • What if http://www.flickr.com/photos/ogil/1507585665/
  • From thinking Photo: Derek Kearney
  • To creating http://www.flickr.com/photos/spyndle/474122586/
  • Is not in “doing”?... http://www.flickr.com/photos/kenturamon/83083170/
  • Something else? http://www.flickr.com/photos/djgarage/3680441291/in/photostream/
  • Genius is the offspring of the in-between.” - Jonathan Fields
  • The in-between http://www.flickr.com/photos/aguslepe/5512044294/
  • GIVE & TAKECreating and the Focus Paradox
  • Maximize http://www.flickr.com/photos/cblue98/7254347346/
  • A balanced brain http://browse.deviantart.com/?q=left%20brain%20right%20brain&order=9&offset=48#/d10qlpq
  • Integrate http://www.flickr.com/photos/47691521@N07/4639590640/
  • Neurons firing well http://www.flickr.com/photos/lorelei-ranveig/2294885580/
  • Know your Brainwaves
  • Alpha: the gateway to Creativity
  • Being prone http://www.flickr.com/photos/snazzy54/4581347651/
  • Spacing out http://www.flickr.com/photos/frinthy/4680321558/
  • Daydream http://www.flickr.com/photos/fuzzylittlemanpeach/4633972431/
  • Mindless activity http://www.flickr.com/photos/rabi/2499381396/
  • Showers http://www.flickr.com/photos/stevendepolo/3761878381/
  • Cross-channel movement http://www.flickr.com/photos/miguel77/2728104156/
  • Refocus through breath http://www.flickr.com/photos/guiniveretoo/1573049301/
  • Laughing http://www.flickr.com/photos/wickenden/3644297054/
  • Playing/Fun http://www.flickr.com/photos/kkendall/3613416741/
  • When you are playful, you are activating the right side of your brain. The logical brain is a limited brain. The right side is unlimited. You can (do and ) be anything you want.” - Madan Kataria, The Laughter Guru
  • Instead of this http://www.flickr.com/photos/danielsilliman/4489863368/
  • When your brain is supposedly doing nothing, it’s really doing a tremendous amount.” – Marcus Raichle, Neurologist
  • Intend Alpha http://uniteunderfreedom.com/wp-content/uploads/2011/09/Brain-waves.jpg
  • GIVE & TAKEAid from the Unseen
  • Sometimes dabbling in mysticism can be a fun way to understand and solve a problem.” - Carl King, So You’re a Creative Genius, Now What?
  • Natalie http://www.flickr.com/photos/barretthall/3036598475/
  • From the mind of a 4 year old Photo courtesy of Laura Bohill (@LauRARbee)
  • A little help from our (imaginary) friends
  • Travel our internal lands http://archivingthecity.files.wordpress.com/2010/12/maps_of_the_imagination.jpg
  • Your subconscious http://en.wikipedia.org/wiki/File:Themuse.jpg
  • One form of a genius… http://upload.wikimedia.org/wikipedia/commons/0/09/Albert_Einstein%2C_by_Doris_Ulmann.jpg
  • Another form of a genius
  • Daemon http://en.wikipedia.org/wiki/Babel_fish_(The_Hitchhiker%27s_Guide_to_the_Galaxy)#Babel_fish
  • Muses http://es.wikipedia.org/wiki/Archivo:NAMA_3_Muses.jpg
  • Mneme – Memory Melete – Practice or occasion Aoide – Voice The Three Original Muses
  • Muses were thought to be the true speakers for whom an artist is merely the mouthpiece. Muses were also thought to inspire people to do their best.
  • Mneme (Memory) Photo: Denise Jacobs
  • Melete (Practice/Occasion) http://www.flickr.com/photos/kayray/4069381837/
  • Aoide (Voice) Photo: Denise Jacobs
  • The spirit of the idea http://www.flickr.com/photos/generated/3152875826/
  • Ideas want to take form
  • The world is being circled by ideas and creativity that wants to made manifest and are looking for portals to come through…” - Elizabeth Gilbert
  • Ideas use us (not vise-versa)
  • Listen http://www.flickr.com/photos/theory/3193684688/
  • Converse http://www.flickr.com/photos/tojosan/181249465/
  • Trust is everything.” - Scott Berkun, The Year Without Pants
  • Voila! http://www.flickr.com/photos/bohman/174718774/
  • GIVE & TAKEHow will you move forward?
  • The choice is yours http://www.flickr.com/photos/jasoneppink/80772661/
  • How you use your creative brain power “Untitled” by Americo Morales
  • Creative flow lies in-between http://www.flickr.com/photos/sgeithner/5290115839/
  • True. http://www.flickr.com/photos/stealingsand/5563317146/
  • Reclaim our power http://www.flickr.com/photos/anieto2k/8216666102/
  • The future is now http://www.flickr.com/photos/opensourceway/6005503875/
  • Creativity makes day to day experiences more vivid, more enjoyable, more rewarding. When we live creatively, boredom is banished and every moment holds the promise of a fresh discovery.” - Mihali Csikszentmihalyi, Creativity
  • Leverage white space http://www.flickr.com/photos/cdoublew/2663137942/
  • The End…? http://www.flickr.com/photos/imuttoo/232100469/
  • delicious.com/denisejacobs/white space creativity delicious.com/denisejacobs/getunblocked delicious.com/denisejacobs/unfoldyourbrain delicious.com/denisejacobs/creativityhabit delicious.com/denisejacobs/brainoncreativity Always being updated as I find new relevant articles! “Great Resources” almost daily: @denisejacobs on Twitter Resources!
  • netmagazine.com/features/ four-secrets-enhancing- creative-productivity alistapart.com/articles/ reigniting-your-creative-spark/ alistapart.com/articles/ banishing-your-inner-critic/ My articles for further reading
  • And the most recent: webstandardssherpa.com/reviews/breaking-the-perfectionism-procrastination-infinite-loop/ Breaking the Perfectionism- Procrastination Infinite Loop
  • Art & Inspiration: Americo Morales “Untitled 1” Mind map AmericoMorales.net
  • How to find me Photo used with permission: http://www.flickr.com/photos/aarronwalter/4629078087/ DeniseJacobs.com denise@denisejacobs.com Twitter.com/denisejacobs Facebook.com/denisejacobsdotcom Slideshare.net/denisejacobs
  • THE CREATIVE DOSE A Creativity + Innovation Collective “Untitled” by Americo Morales Denise Jacobs, Founder + Creativity Evangelist Creative Thinking & Problem-solving Design Thinking Cultivating & Applying an Innovation Mindset Creative Collaboration Team Communication & Cohesion TheCreativeDose.com – Coming September 2014 (yay!)