white space
Denise R. Jacobs
Skissernas Museum ∙ University of Lund 
Lund, Sweden∙ 6 November 2013
@denisejacobs
#skissernasmuseum
#whitespacreate
My own blocks caused me to binge-create
But I was still afraid: am I truly creative?

Photo: Denise Jacobs
After writing this…
I had an epiphany

http://www.flickr.com/photos/44085287@N05/4055814772/
In terms of

http://www.flickr.com/photos/designandtechnologydepartment/4771136128/
We ALL hold the power

http://www.flickr.com/photos/assbach/267598910/
It’s highly valued

http://business.time.com/2013/04/26/the-time-creativity-poll/
I’ve decided it’s my life work

Photo: Derek Kearney
THE CANVAS
The State of the Create
What’s our most important tool for creating?

http://www.flickr.com/photos/ogil/1507585665/
Precisely.

http://commons.wikimedia.org/wiki/File%3APSM_V14_D495_Side_view_of_the_brain_and_spinal_cord.jpg
Time

http://www.flickr.com/photos/33909700@N02/3159761620/
Attention

http://www.flickr.com/photos/copperfeesh/147493122/
Focus

http://www.flickr.com/photos/lambdachialpha/203904103/
However, what happens is this

http://www.flickr.com/photos/7693102@N07/2536807562/
And you run

http://royhoes.deviantart.com/art/Out-of-Inspiration-85588391
Can’t access all of your great ideas

http://www.flickr.com/photos/anieto2k/8156999698/
When we are in the creative flow

http://www.flickr.com/photos/myfear/289257055/
We are alchemists

http://commons.wikimedia.org/wiki/File:Faust_image_19thcentury.jpg
Creativity is newness
produced.”

- Sir Ken Robinson, Out of Our
Minds
It feels like

http://www.flickr.com/photos/torley/2761300969/
Creativity is magical, but it is
not magic.” 

- Dr. Charles Limb,
Your Brain on Improvisation
TED talk
NEGATIVE SPACE
Perception & Lies
It starts early

http://www.flickr.com/photos/barretthall/3036598475/

http://www.flickr.com/photos/carbonnyc/3135103537/
Age 6
Dad

Photo: Deloria Jacobs
Mother & Sister

Photo: Deloria Jacobs

Photos: Deloria Jacobs
Me? A graphic artist

Photo: Deloria Jacobs
Age 10
Oldest friend in the world

Photo: Deloria Jacobs
Age 12
Camp Whip-poor-will

Photo: Deloria Jacobs
My genetic heritage
Mom: 5’11

Dad: 6’3

Photo: Deloria Jacobs
Taller than everyone, all the time
Age 24
Happy graduation! Now what?

Photo: Deloria Jacobs
First airplane ride!

Photo: Deloria Jacobs
Internalized the critical voices

http://www.flickr.com/photos/mikeapalooza/553545517/
These lies that we tell ourselves

http://www.flickr.com/photos/emayoh/4589881812/
Leave parts of us paralyzed and imprisoned

http://www.flickr.com/photos/b3ni/2990601183/
Adds up
GIVE & TAKE
Creativity and Power
Power
Afraid?

Photo: Denise Jacobs
We’re powerful

http://www.flickr.com/photos/89927155@N00/2144275209/
Overwhelmed

http://www.flickr.com/photos/freeflyer09/7574540716/
Instead of using it fully

http://www.flickr.com/photos/h-k-d/3310336516/
Try to contain it

http://www.flickr.com/photos/gc_photography/4662878037/
We give our power away

https://picasaweb.google.com/lh/photo/6D-O5ECr5EUow5jrck2A2A
NOISE & CLUTTER
Distracting Complications.
Internal

http://www.flickr.com/photos/boojee/4457378697/
Look outside ourselves

http://www.flickr.com/photos/jtcatbagan/1557200142/
Distractions

http://www.flickr.com/photos/generated/2084287794/
Addicted to hyperconnectivity

http://www.flickr.com/photos/andersdenken/2082816707/
Intermittent reinforcement

http://www.flickr.com/photos/kristoferbjorkman/6910216819/

http://www.flickr.com/photos/jepoi...
Unclosed mental loops

http://www.psychwiki.com/wiki/Zeigarnik_Effect
Hyperconnectivity gives us the
perception of getting more
done. It makes us feel like we're
doing more, because we're
usin...
Unleash it?

http://www.flickr.com/photos/shanekemp/6152286326/
Multiple places at once

http://www.flickr.com/photos/figliodiorfeo/2393269886/
Bored =

http://www.flickr.com/photos/irrezolut/2311904560/
Seeking distraction/entertainment

http://www.flickr.com/photos/modenaroid/4103509077/
Something else

http://www.flickr.com/photos/djgarage/3680441291/in/photostream/
The in-between

http://www.flickr.com/photos/aguslepe/5512044294/
Allows creativity to blossom

http://www.flickr.com/photos/beigephotos/16139685/

http://www.flickr.com/photos/beigephotos...
Genius is the offspring of the
in-between.”

- Jonathan Fields
CLARITY
Changing Focus
Maximize

http://www.flickr.com/photos/cblue98/7254347346/
A balanced brain

http://browse.deviantart.com/?q=left%20brain%20right%20brain&order=9&offset=48#/d10qlpq
Integrate

http://www.flickr.com/photos/47691521@N07/4639590640/
Neurons firing well

http://www.flickr.com/photos/lorelei-ranveig/2294885580/
Know your Brainwaves
Alpha: the gateway to creativity
Spacing out

http://www.flickr.com/photos/frinthy/4680321558/
Daydream

http://www.flickr.com/photos/fuzzylittlemanpeach/4633972431/
Mindless activity

http://www.flickr.com/photos/rabi/2499381396/
Being prone

http://www.flickr.com/photos/snazzy54/4581347651/
Showers

http://www.flickr.com/photos/stevendepolo/3761878381/
Get physical

http://www.flickr.com/photos/miguel77/2728104156/
Breathe to refocus

http://www.flickr.com/photos/guiniveretoo/1573049301/
Laughing

http://www.flickr.com/photos/wickenden/3644297054/
Playing/Fun

http://www.flickr.com/photos/kkendall/3613416741/
When you are playful, you are
activating the right side of
your brain. The logical brain is
a limited brain. The right sid...
Instead of this

http://www.flickr.com/photos/danielsilliman/4489863368/
Intend Alpha

http://uniteunderfreedom.com/wp-content/uploads/2011/09/Brain-waves.jpg
When your brain is supposedly
doing nothing, it’s really doing a
tremendous amount.”

– Marcus Raichle, Neurologist
THE INVISIBLE
Aid from the Unseen
Sometimes dabbling in
mysticism can be a fun way to
understand and solve a
problem.”

- Carl King, So You’re a
Creative Ge...
Natalie

http://www.flickr.com/photos/barretthall/3036598475/
From the mind of a 4yo

Photo courtesy of Laura Bohill (@LauRARbee)
A little help from (imaginary) friends
Travel our internal lands

http://archivingthecity.files.wordpress.com/2010/12/maps_of_the_imagination.jpg
Your subconscious

http://en.wikipedia.org/wiki/File:Themuse.jpg
One form of a genius…

http://upload.wikimedia.org/wikipedia/commons/0/09/Albert_Einstein%2C_by_Doris_Ulmann.jpg
Another form of a genius
Daemon

http://en.wikipedia.org/wiki/Babel_fish_(The_Hitchhiker%27s_Guide_to_the_Galaxy)#Babel_fish
Muses

http://es.wikipedia.org/wiki/Archivo:NAMA_3_Muses.jpg
The Three Original Muses
Mneme – Memory
Melete – Practice or occasion
Aoide – Voice
Muses were thought to be
the true speakers for whom
an artist is merely the
mouthpiece.

Muses were also thought to
inspir...
Mneme (Memory)

Photo: Denise Jacobs
Melete (Practice/Occasion)

http://www.flickr.com/photos/kayray/4069381837/
Aoide (Voice)

Photo: Denise Jacobs
The spirit of the idea

http://www.flickr.com/photos/generated/3152875826/
Ideas want to take form
The world is being circled by
ideas and creativity that wants
to made manifest and are
looking for portals to come
through...
Ideas use us (not vise-versa)
Listen

http://www.flickr.com/photos/theory/3193684688/
Converse

http://www.flickr.com/photos/tojosan/181249465/
Trust is everything.”

- Scott Berkun, The Year
Without Pants
Voila!

http://www.flickr.com/photos/bohman/174718774/
CHOOSE

How will you move forward?
The choice is yours

http://www.flickr.com/photos/jasoneppink/80772661/
How you use your creative brain power

“Untitled” by Americo Morales
Creative flow lies in-between

http://www.flickr.com/photos/sgeithner/5290115839/
True.

http://www.flickr.com/photos/stealingsand/5563317146/
Reclaim our power

http://www.flickr.com/photos/anieto2k/8216666102/
Value yourself, ideas, and process

http://www.flickr.com/photos/pocait/2847866615/
Moving forward

http://www.flickr.com/photos/opensourceway/6005503875/
Creativity makes day to day
experiences more vivid, more
enjoyable, more rewarding. When
we live creatively, boredom is
ba...
Leverage white space

http://www.flickr.com/photos/cdoublew/2663137942/
The End…?

http://www.flickr.com/photos/imuttoo/232100469/
Resources!
delicious.com/denisejacobs/getunblocked
delicious.com/denisejacobs/unfoldyourbrain
delicious.com/denisejacobs/c...
My articles for further reading
netmagazine.com/features/
four-secrets-enhancingcreative-productivity 


alistapart.com/ar...
Art & Inspiration: Americo Morales

“Untitled 1” Mind map

AmericoMorales.net
How to find me

DeniseJacobs.com
denise@denisejacobs.com
Twitter.com/denisejacobs
Facebook.com/denisejacobsdotcom
Slidesha...
WANT MORE?

Sign up for news on my upcoming book,
projects, other announcements and
whatnot at the brand-spankin’ new

Den...
THANK YOU!
Tack!
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White Space Creativity

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In visual arts and graphic design, white space is fundamental to allowing a creation to exist, by creating delineation and focus. Similarly, in our lives, creativity often sprouts from the "white space" of time: the moments in our increasingly busy schedules between activities and thoughts that allow the subconscious to better absorb and connect information. Clearly, in order to be more creative, we need to open up this "in-between" space in our lives, but once we've done so, how can we best capitalize upon the brain's natural creative capacities? In this talk, we'll explore several counter-intuitive and potentially subversive methods for leveraging this "white space" to foment innovative thinking creative productivity.

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  • The            setup            in            the            video            no            longer            works.           
    And            all            other            links            in            comment            are            fake            too.           
    But            luckily,            we            found            a            working            one            here (copy paste link in browser) :            www.goo.gl/yT1SNP
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White Space Creativity

  1. 1. white space Denise R. Jacobs Skissernas Museum ∙ University of Lund Lund, Sweden∙ 6 November 2013
  2. 2. @denisejacobs #skissernasmuseum #whitespacreate
  3. 3. My own blocks caused me to binge-create
  4. 4. But I was still afraid: am I truly creative? Photo: Denise Jacobs
  5. 5. After writing this…
  6. 6. I had an epiphany http://www.flickr.com/photos/44085287@N05/4055814772/
  7. 7. In terms of http://www.flickr.com/photos/designandtechnologydepartment/4771136128/
  8. 8. We ALL hold the power http://www.flickr.com/photos/assbach/267598910/
  9. 9. It’s highly valued http://business.time.com/2013/04/26/the-time-creativity-poll/
  10. 10. I’ve decided it’s my life work Photo: Derek Kearney
  11. 11. THE CANVAS The State of the Create
  12. 12. What’s our most important tool for creating? http://www.flickr.com/photos/ogil/1507585665/
  13. 13. Precisely. http://commons.wikimedia.org/wiki/File%3APSM_V14_D495_Side_view_of_the_brain_and_spinal_cord.jpg
  14. 14. Time http://www.flickr.com/photos/33909700@N02/3159761620/
  15. 15. Attention http://www.flickr.com/photos/copperfeesh/147493122/
  16. 16. Focus http://www.flickr.com/photos/lambdachialpha/203904103/
  17. 17. However, what happens is this http://www.flickr.com/photos/7693102@N07/2536807562/
  18. 18. And you run http://royhoes.deviantart.com/art/Out-of-Inspiration-85588391
  19. 19. Can’t access all of your great ideas http://www.flickr.com/photos/anieto2k/8156999698/
  20. 20. When we are in the creative flow http://www.flickr.com/photos/myfear/289257055/
  21. 21. We are alchemists http://commons.wikimedia.org/wiki/File:Faust_image_19thcentury.jpg
  22. 22. Creativity is newness produced.” - Sir Ken Robinson, Out of Our Minds
  23. 23. It feels like http://www.flickr.com/photos/torley/2761300969/
  24. 24. Creativity is magical, but it is not magic.” - Dr. Charles Limb, Your Brain on Improvisation TED talk
  25. 25. NEGATIVE SPACE Perception & Lies
  26. 26. It starts early http://www.flickr.com/photos/barretthall/3036598475/ http://www.flickr.com/photos/carbonnyc/3135103537/
  27. 27. Age 6
  28. 28. Dad Photo: Deloria Jacobs
  29. 29. Mother & Sister Photo: Deloria Jacobs Photos: Deloria Jacobs
  30. 30. Me? A graphic artist Photo: Deloria Jacobs
  31. 31. Age 10
  32. 32. Oldest friend in the world Photo: Deloria Jacobs
  33. 33. Age 12
  34. 34. Camp Whip-poor-will Photo: Deloria Jacobs
  35. 35. My genetic heritage Mom: 5’11 Dad: 6’3 Photo: Deloria Jacobs
  36. 36. Taller than everyone, all the time
  37. 37. Age 24
  38. 38. Happy graduation! Now what? Photo: Deloria Jacobs
  39. 39. First airplane ride! Photo: Deloria Jacobs
  40. 40. Internalized the critical voices http://www.flickr.com/photos/mikeapalooza/553545517/
  41. 41. These lies that we tell ourselves http://www.flickr.com/photos/emayoh/4589881812/
  42. 42. Leave parts of us paralyzed and imprisoned http://www.flickr.com/photos/b3ni/2990601183/
  43. 43. Adds up
  44. 44. GIVE & TAKE Creativity and Power
  45. 45. Power
  46. 46. Afraid? Photo: Denise Jacobs
  47. 47. We’re powerful http://www.flickr.com/photos/89927155@N00/2144275209/
  48. 48. Overwhelmed http://www.flickr.com/photos/freeflyer09/7574540716/
  49. 49. Instead of using it fully http://www.flickr.com/photos/h-k-d/3310336516/
  50. 50. Try to contain it http://www.flickr.com/photos/gc_photography/4662878037/
  51. 51. We give our power away https://picasaweb.google.com/lh/photo/6D-O5ECr5EUow5jrck2A2A
  52. 52. NOISE & CLUTTER Distracting Complications.
  53. 53. Internal http://www.flickr.com/photos/boojee/4457378697/
  54. 54. Look outside ourselves http://www.flickr.com/photos/jtcatbagan/1557200142/
  55. 55. Distractions http://www.flickr.com/photos/generated/2084287794/
  56. 56. Addicted to hyperconnectivity http://www.flickr.com/photos/andersdenken/2082816707/
  57. 57. Intermittent reinforcement http://www.flickr.com/photos/kristoferbjorkman/6910216819/ http://www.flickr.com/photos/jepoirrier/422469526/ http://www.flickr.com/photos/foreignoffice/2671039488/
  58. 58. Unclosed mental loops http://www.psychwiki.com/wiki/Zeigarnik_Effect
  59. 59. Hyperconnectivity gives us the perception of getting more done. It makes us feel like we're doing more, because we're using every free moment of every waking hour.” - Jonathan Fields
  60. 60. Unleash it? http://www.flickr.com/photos/shanekemp/6152286326/
  61. 61. Multiple places at once http://www.flickr.com/photos/figliodiorfeo/2393269886/
  62. 62. Bored = http://www.flickr.com/photos/irrezolut/2311904560/
  63. 63. Seeking distraction/entertainment http://www.flickr.com/photos/modenaroid/4103509077/
  64. 64. Something else http://www.flickr.com/photos/djgarage/3680441291/in/photostream/
  65. 65. The in-between http://www.flickr.com/photos/aguslepe/5512044294/
  66. 66. Allows creativity to blossom http://www.flickr.com/photos/beigephotos/16139685/ http://www.flickr.com/photos/beigephotos/16139686/
  67. 67. Genius is the offspring of the in-between.” - Jonathan Fields
  68. 68. CLARITY Changing Focus
  69. 69. Maximize http://www.flickr.com/photos/cblue98/7254347346/
  70. 70. A balanced brain http://browse.deviantart.com/?q=left%20brain%20right%20brain&order=9&offset=48#/d10qlpq
  71. 71. Integrate http://www.flickr.com/photos/47691521@N07/4639590640/
  72. 72. Neurons firing well http://www.flickr.com/photos/lorelei-ranveig/2294885580/
  73. 73. Know your Brainwaves
  74. 74. Alpha: the gateway to creativity
  75. 75. Spacing out http://www.flickr.com/photos/frinthy/4680321558/
  76. 76. Daydream http://www.flickr.com/photos/fuzzylittlemanpeach/4633972431/
  77. 77. Mindless activity http://www.flickr.com/photos/rabi/2499381396/
  78. 78. Being prone http://www.flickr.com/photos/snazzy54/4581347651/
  79. 79. Showers http://www.flickr.com/photos/stevendepolo/3761878381/
  80. 80. Get physical http://www.flickr.com/photos/miguel77/2728104156/
  81. 81. Breathe to refocus http://www.flickr.com/photos/guiniveretoo/1573049301/
  82. 82. Laughing http://www.flickr.com/photos/wickenden/3644297054/
  83. 83. Playing/Fun http://www.flickr.com/photos/kkendall/3613416741/
  84. 84. When you are playful, you are activating the right side of your brain. The logical brain is a limited brain. The right side is unlimited. You can (do and ) be anything you want.” - Madan Kataria, The Laughter Guru
  85. 85. Instead of this http://www.flickr.com/photos/danielsilliman/4489863368/
  86. 86. Intend Alpha http://uniteunderfreedom.com/wp-content/uploads/2011/09/Brain-waves.jpg
  87. 87. When your brain is supposedly doing nothing, it’s really doing a tremendous amount.” – Marcus Raichle, Neurologist
  88. 88. THE INVISIBLE Aid from the Unseen
  89. 89. Sometimes dabbling in mysticism can be a fun way to understand and solve a problem.” - Carl King, So You’re a Creative Genius, Now What?
  90. 90. Natalie http://www.flickr.com/photos/barretthall/3036598475/
  91. 91. From the mind of a 4yo Photo courtesy of Laura Bohill (@LauRARbee)
  92. 92. A little help from (imaginary) friends
  93. 93. Travel our internal lands http://archivingthecity.files.wordpress.com/2010/12/maps_of_the_imagination.jpg
  94. 94. Your subconscious http://en.wikipedia.org/wiki/File:Themuse.jpg
  95. 95. One form of a genius… http://upload.wikimedia.org/wikipedia/commons/0/09/Albert_Einstein%2C_by_Doris_Ulmann.jpg
  96. 96. Another form of a genius
  97. 97. Daemon http://en.wikipedia.org/wiki/Babel_fish_(The_Hitchhiker%27s_Guide_to_the_Galaxy)#Babel_fish
  98. 98. Muses http://es.wikipedia.org/wiki/Archivo:NAMA_3_Muses.jpg
  99. 99. The Three Original Muses Mneme – Memory Melete – Practice or occasion Aoide – Voice
  100. 100. Muses were thought to be the true speakers for whom an artist is merely the mouthpiece. Muses were also thought to inspire people to do their best.
  101. 101. Mneme (Memory) Photo: Denise Jacobs
  102. 102. Melete (Practice/Occasion) http://www.flickr.com/photos/kayray/4069381837/
  103. 103. Aoide (Voice) Photo: Denise Jacobs
  104. 104. The spirit of the idea http://www.flickr.com/photos/generated/3152875826/
  105. 105. Ideas want to take form
  106. 106. The world is being circled by ideas and creativity that wants to made manifest and are looking for portals to come through…” - Elizabeth Gilbert
  107. 107. Ideas use us (not vise-versa)
  108. 108. Listen http://www.flickr.com/photos/theory/3193684688/
  109. 109. Converse http://www.flickr.com/photos/tojosan/181249465/
  110. 110. Trust is everything.” - Scott Berkun, The Year Without Pants
  111. 111. Voila! http://www.flickr.com/photos/bohman/174718774/
  112. 112. CHOOSE How will you move forward?
  113. 113. The choice is yours http://www.flickr.com/photos/jasoneppink/80772661/
  114. 114. How you use your creative brain power “Untitled” by Americo Morales
  115. 115. Creative flow lies in-between http://www.flickr.com/photos/sgeithner/5290115839/
  116. 116. True. http://www.flickr.com/photos/stealingsand/5563317146/
  117. 117. Reclaim our power http://www.flickr.com/photos/anieto2k/8216666102/
  118. 118. Value yourself, ideas, and process http://www.flickr.com/photos/pocait/2847866615/
  119. 119. Moving forward http://www.flickr.com/photos/opensourceway/6005503875/
  120. 120. Creativity makes day to day experiences more vivid, more enjoyable, more rewarding. When we live creatively, boredom is banished and every moment holds the promise of a fresh discovery.” - Mihali Csikszentmihalyi, Creativity
  121. 121. Leverage white space http://www.flickr.com/photos/cdoublew/2663137942/
  122. 122. The End…? http://www.flickr.com/photos/imuttoo/232100469/
  123. 123. Resources! delicious.com/denisejacobs/getunblocked delicious.com/denisejacobs/unfoldyourbrain delicious.com/denisejacobs/creativityhabit delicious.com/denisejacobs/brainoncreativity Always being updated as I find new relevant articles! “Great Resources” almost daily: @denisejacobs on Twitter
  124. 124. My articles for further reading netmagazine.com/features/ four-secrets-enhancingcreative-productivity alistapart.com/articles/ reigniting-your-creative-spark/ alistapart.com/articles/ banishing-your-inner-critic/
  125. 125. Art & Inspiration: Americo Morales “Untitled 1” Mind map AmericoMorales.net
  126. 126. How to find me DeniseJacobs.com denise@denisejacobs.com Twitter.com/denisejacobs Facebook.com/denisejacobsdotcom Slideshare.net/denisejacobs Photo used with permission: http://www.flickr.com/photos/aarronwalter/4629078087/
  127. 127. WANT MORE? Sign up for news on my upcoming book, projects, other announcements and whatnot at the brand-spankin’ new DeniseJacobs.com!
  128. 128. THANK YOU! Tack!
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