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design thinking - Think first diagram

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Design e Sustentabilidade - …

Design e Sustentabilidade -
Diagrama com resolução maior
http://www.eler.com.br/wp-content/uploads/2010/03/briefing_designer_diagrama3-alt.jpg

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  • 1.  
  • 2. DESIGNERS RESOLVEM PROBLEMAS www.eler.com.br
  • 3. DESIGNERS NÃO DEVEM www.eler.com.br PROBLEMAS + CRIAR
  • 4. CRIAR PRODUTOS MATERIAIS www.eler.com.br = QUEM DISSE QUE RESOLVER PROBLEMAS ?
  • 5. "Because they create physical objects, designers think of needs as having tangible shape. And product design tries to anticipate and meet the solid, mechanical needs of users.“ (Form Follows Spirit, lecture, 1994)
  • 6. sua solução de design é SUSTENTÁVEL ? www.eler.com.br
  • 7. ANTES DE PROJETAR Faça estas perguntas: www.eler.com.br
  • 8.  
  • 9. Often, in our enthusiasm for solving the problem in front of us, we fail to see the problems that we create. TIM BROWN / CHANGE BY DESIGN / P194
  • 10. design thinking = design responsável www.eler.com.br
  • 11. design estratégico = pensar a médio e longo prazos = ter pensamento sistêmico www.eler.com.br
  • 12. ;-) mais em: DESIGN, O VERBO www.eler.com.br

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