Website marketing strategies 3 things you must do

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Website marketing strategies 3 things you must do

  1. 1. Website Marketing Strategies 3 Things You Must Do 1 www.fasttrackyoursales.co.uk 08452570073 email: support@fasttrackyoursales.co.uk
  2. 2. Website Marketing Strategies 3 Things You Must DoWebsite marketing strategies are becoming the favourite strategies for online marketers acrossthe globe. The truth is it is not so much about the marketing and more about the selling. Iknow because I market online too.To be in a position to sell products in the first place you need to get found, then traffic. Thefinal result will then be a flood of clients or perhaps even salesSo 3 steps to get you going:1. Research Your KeywordsThis is still something many people miss out on. Remember Google wants to connect you withyour customers.Your customers open their PC or laptop and start searching using keywordsthat often depict the state they are in!Head over to the Google keyword tool it is a great first start.Think of your “root” keyword andplace that in the search box. If you are a solicitor just add in that word. This will then provideyou with a list of terms to stimulate your imagination. SolicitorsThe red boxes show the keywords that Google delivers for the UK as a local market. If you clickthe image it will be larger on your screen.Then choose one of the keywords it delivers. Next add that in and Google will kleep drillingdown for you. This will unearth nuggets for you to use. The next question is where you usethem. 2 www.fasttrackyoursales.co.uk 08452570073 email: support@fasttrackyoursales.co.uk
  3. 3. 2. Add Keywords into Your Website or blog.There is much debate about this and yet our experience is add your keywords into 3 key placesand Google will recognize and reward you for it. You could even go the whole hog and get anexact match domain, to the keyword you want to rank for.The goal remember is to dominate the search engines particularly page one for your chosenkeyword. They need to be in your title, your description and your keywords. If you have a blogthis is made really easy using a plug-in called the all in one SEO pack.So what next?3. Build LinksNot particularly sexy I know and yet it works. The more links you have that “depict” what youdo the better. For instance you need to build links around the keywords you want to rank for.The techie term for this is anchor text. So lets say you are a solicitor in London. Ideally youwant to come close to the top of page one Google if people search on this keyword or term.The way to do it is have plenty of links pointing to your site with that keyword or anchor textincluded.If you use these 3 strategies on your website your website marketing strategies are almosttaken care of. It is just a case of rinse and repeat and more of itThe truth is not everybody still in 2011 does this. Probably because they don’t appreciate thevalue.The good thing is you do.To You and Your Online SuccessDenise and Sharon 3 www.fasttrackyoursales.co.uk 08452570073 email: support@fasttrackyoursales.co.uk
  4. 4. About Fast Track Your SalesWe are a web marketing company based in the UK we help our clients get more salesleads.We provide a range of services:  Marketing and Sales Strategy  Product Launch Planning and implementation  Copywriting  Sales letter creation  Lead Generation Website  Affordable Websites  SEO  Social Media MarketingTo find out more either email us or call us at the numbers belowEmail: support[at]fasttrackyoursales[dot]co.ukTel: 08452570073 4 www.fasttrackyoursales.co.uk 08452570073 email: support@fasttrackyoursales.co.uk

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