NGO Digital Committee
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NGO Digital Committee

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NGO Digital Committee NGO Digital Committee Presentation Transcript

  • Digital Committee NGO general information
  • The current situation in Ukraine Solving DTV problems
  • DTV as a process •  Signing “Geneve-2006” makes Ukraine to switch to digital before 2015 •  Transition to digital in DVB-T is aimed at leaving the analog standards behind and not to stop on the way to new TV technologies •  The development of Digital TV in the most of possible forms depends on the successful analog switch-off
  • The needs of “digitalization” •  The need of consolidation of TV industry to create the powerful leverage to influence the decision making processes in the government •  The need of educated audience of viewers, that can react and consume the messages about digital TV
  • Decision •  Creation of independent non-government organization aimed at counting the interests of TV viewers, broadcasters, manufacturers and other companies that are on the market
  • New independent structure NGO Digital Committee
  • Digital Committee –  it’s the NGO, aimed to protect the TV viewer during transition of Ukraine to digital terrestrial television
  • Mission of Digital Committee •  Influencing the transparent and democratic implementation of digital TV in Ukraine considering the interests of viewers and TV industry
  • Tasks of Digital Committee TV channels • participation in government workflows • participation in the development of the Program of digital switchover • educational and conference activities Manufacturers of electronics • participation in the particular part of the Program of digital switchover • lobbying the adequate certification program in Ukraine for electronics for digital reception/ transmitting • transparency of donation and subsidy procedures TV viewers • National and regional press-courses “Digitology” (about DTV for journalists of social and general media) • FAQ, TV viewer’s Guide, etc. • Web-site of support • PR campaigns in the regions that are being switched
  • If Your company is… •  Broadcaster, Manufacturer, NGO, or other organization participating/interested in the digital switchover in Ukraine: –  get fresh information about decision making the government –  take part in the development of industry and civil positions –  now invest the resource into forming the market of new services and products
  • Questions and Details Denis Gursky Executive Director +380676448613 gursky@itk.org.ua