Rugalytics | Ruby Manor Nov 2008

Rugalytics Photo: Archie McPhee Seattle http://flickr.com/photos/archiemcphee/1444560125/

website

Ruby API?

jnunemaker

Statwhore Photo: CARLOS62 http://flickr.com/photos/82887550@N00/352151895/

logged in

Analytics account

grabbed

<XML> reports

hardcoded

accessors

def pageviews end def visits end

wanted

to emerge class definitions from data at runtime Photo: brilarian http://flickr.com/photos/bybri/4443691/

forked

Statwhore

login logic

Google::Base

grabbed

C,S,V reports

#----------------------- # BrowserMiniTable #----------------------- Browser,Visits,% visits IE,89950,0.70787754 Firefox,27980,0.22019359 Safari,5640,0.044384984

made methods

from data

Morph Photo: Salt Fired http://www.flickr.com/photos/saltfired/201998836/

module Rugalytics class Item include Morph

def initialize labels, values

labels.each_with_index do |label, index|

attribute = normalize(label) value = values[index] morph(attribute, value)

under the rug Photo: LizMarie http://flickr.com/photos/perspicacious/104917207/

def morph_method_missing symbol,*args attribute = symbol.to_s.chomp '=' base.class_eval quot;def #{attribute}; @#{attribute}; end; def #{attribute}=(value); @#{attribute} = value; endquot; send(symbol, *args)

> require 'ruby2ruby'

> klass = Rugalytics::Item > y Ruby2Ruby.translate(klass)

class Rugalytics::Item < Object def bounce_rate @bounce_rate end def bounce_rate=(value) @bounce_rate = value end def dollar_index @dollar_index end def dollar_index=(value) @dollar_index = value end def initialize(labels, values, base_url) labels.each_with_index do |label, index| ...

controller

def top_content days profile = Rugalytics.default_profile from_date = Date.today - days report = profile.top_content_report :from => from_date

items = report.items items = items.sort_by { |i| i.unique_pageviews.to_i} items = items.reverse items = items[0..9] if items.size >10 items end

%ul - @top_pages.each do |item| %li = link_to(item.page_title, item.url) %span.page_views =quot;(#{item.unique_pageviews})quot;

lots of reports Photo: CloCkWeRX http://flickr.com/photos/clockwerx/9267076/

def get_report_csv(options={}) options = set_default_options(options) params = convert_options_to_uri_params(options) self.class.get( quot;https://google.com/analytics/ reporting/exportquot;, :query_hash => params) end

def set_default_options(options) options.reverse_merge!({ :report => 'Dashboard', :from => a_month_ago, :to => today, :tab => 0, :format => FORMAT_CSV, :rows => 50, :compute => 'average', :gdfmt => 'nth_day', :view => 0 })

def convert_options_to_uri_params(options) params = { :pdr => quot;#{options[:from]}- #{options[:to]}quot;, :rpt => quot;#{options[:report]}Reportquot;, :cmp => options[:compute], :fmt => options[:format], :view => options[:view], :tab => options[:tab], :trows=> options[:rows], :gdfmt=> options[:gdfmt], :id => profile_id }

> profile.report_names => [quot;ad_versions_reportquot;, quot;adwords_reportquot;, quot;all_sources_reportquot;, quot;average_pageviews_reportquot;, quot;bounce_rate_reportquot;,quot;browsers_reportquot;,quot;campaigns_reportquot;, quot;colors_reportquot;, quot;content_by_title_reportquot;, quot;content_drilldown_reportquot;, quot;content_reportquot;, quot;dashboard_reportquot;, quot;depth_of_visit_reportquot;, quot;direct_sources_reportquot;, quot;entrances_reportquot;, quot;exits_reportquot;,quot;flash_reportquot;,quot;geo_map_reportquot;,quot;hostnames_ reportquot;,quot;java_reportquot;,quot;keyword_position_reportquot;, quot;keywords_reportquot;,quot;languages_reportquot;,quot;length_of_visit_repo rtquot;,quot;loyalty_reportquot;,quot;networks_reportquot;,quot;os_browsers_report quot;,quot;pageviews_reportquot;,quot;platforms_reportquot;,quot;recency_reportquot;,quot; referring_sources_reportquot;, quot;resolutions_reportquot;, quot;search_engines_reportquot;,quot;speeds_reportquot;,quot;time_on_site_repo rtquot;,quot;top_content_detail_keywords_reportquot;,quot;top_content_deta il_navigation_reportquot;, quot;top_content_detail_path_reportquot;, quot;top_content_detail_sources_reportquot;, quot;top_content_reportquot;, quot;traffic_sources_reportquot;, quot;unique_visitors_reportquot;, quot;visitor_types_reportquot;, quot;visitors_overview_reportquot;, quot;visits_reportquot;]

worked

but Photo: moriza http://flickr.com/photos/moriza/72551421/

English

28 August 2008

quot;August 28, 2008quot;

Page Views

item.page_views

Pageviews

item.pageviews

Italiano

28 agosto 2008

Pagine visualizzate

item. pagine_visualizzate

Google: Settings -> Language:

choose UK English

choose US English

Rug rat Photo: Ozyman http://flickr.com/photos/ozyman/465113688/

local server

http://localhost:8888/ top_content_detail_keywords ?url=/mps

serves json

def call(env) path = env['PATH_INFO'].tr('/','') request = Rack::Request.new(env) report_name = (path + '_report').to_sym params = request.GET.symbolize_keys report = @profile.send(report_name, params) data = { :report_name => report.name, :items => report.items} [200, {'Content-Type' => quot;application/jsonquot;}, data.to_json ] end

{ quot;report_namequot;: quot;Entrance Keywords:,/mpsquot;, quot;itemsquot;: [ {quot;bounce_ratequot;: quot;0.0quot;, quot;pageviewsquot;: quot;17quot;, quot;percentage_exitquot;: quot;0.058823529quot;, quot;time_on_pagequot;: quot;21.9375quot;, quot;dollar_indexquot;: quot;0.0quot;, quot;keywordquot;: quot;gordon copelandquot;, quot;unique_pageviewsquot;: quot;10quot;},

greasemonkey script

http://localhost:8888/ top_content_detail_keywords ?url=/mps

http://localhost:8888/ keyword_detail? keywords=party list mps nz &segment=city

http://localhost:8888/ keyword_detail? keywords=party list mps nz &segment=organization

Production?

Future? have fun! wrap an OS analytics lib?

a lytics github.com/robmckinnon rugalytics morph

http://www.pikasoft.com	38
http://localhost	8
http://www.slideshare.net	4
http://tmn-techblog.com	1
http://pikasoft.squarespace.com	1

Rugalytics | Ruby Manor Nov 2008

by Rob on Nov 30, 2008

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Rugalytics | Ruby Manor Nov 2008 — Presentation Transcript