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Ideas for creating positive social media dialogues and sustainable environments.

Ideas for creating positive social media dialogues and sustainable environments.

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  • 1. Social Media Connections
    MUST be “Authentic”
  • 2. Not Intrusive…
  • 3. Think People-To-People
    Nurture Dialogues…
    Moderation can stifle natural connections and growth of influence
  • 4. Enable a natural process of connecting
    What we find most compelling, about social media, is the context identified by the process of connecting…
  • 5. Disrupting the natural progression of social connections and dialogues can eliminate key elements of influence.
    People may also depart from the space and never return…
  • 6. RESPONSE
    The most effective form of reward,
    and essential to sustainable connections
    Create response scenarios that are genuine and truly nurturing
    Relevance is crucial
    Incite _ TRUST_
  • 7. When people invest their time and attention… “response” is required
    An authentic reaction can motivate great interest , trust and loyalty
  • 8. Build realistic impressions…
    from the heart
  • 9. A mix of personal and professional; show that you are emotionally tied to the product/service you represent
    An extension of who we really are…
  • 10. Pick-Me!
    Identify the right time and place to “nurture dialogues”
    Take care not to disrupt the natural process of discussion
    “Social networking has greatly contributed to the shift from strict consumerism to more lively, two-way participation between brands and everyday customers”
    Daina Middleton, CEO of Performics,
  • 11. Give Up Control…
    Enable natural interactions
    And unrefined agendas
  • 12. CO-CREATEbased on observation and shared insight…
  • 13. Defining opportunities for people to participate in, and influence this timeless brand's future initiatives
  • 14. Applaud creative thinking
    “These images are simply incredible”
    MY ideas, My words, My thoughts….
  • 15. Emotional connections are created…
    when people are immersed in the process and the occasion…
  • 16. Be Mobile…
    Adopt a compelling "Get more Now" and
    "TAKEit withyou” solution
    Image Source: Coca-Cola Blog
  • 17. Figure out which problems need solving…
  • 18. Define Perceived Value
  • 19. Moving from a brand-centric attitude to a MY-Brand style takes…
    Passion
    Ambition
    Personalization
    PERFORMANCE
  • 20. Create “Native" Environments
    People LOVE to play
  • 21. Environments that arouse creativethought…
    Source: MINI Space
  • 22. Pallino1021 helps you to identify and connect with people that want to hear from you. Stimulate relevant dialogues and activate a living intelligence ecosystem…defining direction and creating true competitive advantages.