Pinterest - Presented for SEFLIN 9/2012

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Pinterest is one of the fastest growing social media sites. It has grown to over 103 million users and it has become one of the top 30 websites in the US within months of its debut. Pinterest users show more engagement, time on the site and click through than many other social media sites combined making it a highly effective marketing tool for libraries.

In this introductory course to this Join us to learn more about this exciting new site, including how to:
• Get started pinning
• Effectively use Pinterest as a tool for your library through ideas, best practices, and examples
• Discuss some of the copyright issues with Pinterest

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  • Pinterest - Presented for SEFLIN 9/2012

    1. 1. NEFLIN- Tech TuesdayPresenter: Diana SilveiraNovare Library Services
    2. 2. *
    3. 3. ** Getting Started – what’s the fuss?* Best Practices* Benefits for Professional Development* Your Library on Pinterest* Copyright issues on Pinterest
    4. 4. ** A PUBLIC “Virtual Pinboard” to “organize and share all the beautiful things you find on the web.”* A discovery and sharing tool for images
    5. 5. * http://www.mediabistro.com/alltwitter/social-media-users_b22556
    6. 6. Who uses Pinterest primarily?• Woman• 35-44 * http://www.mediabistro.com/alltwitter/social-media-users_b22556
    7. 7. * http://www.mediabistro.com/alltwitter/social-media-users_b22556
    8. 8. *
    9. 9. * Repin (post it to your board)* Comment (start a discussion)* Like (like it ) *
    10. 10. * * Browser buttons and Appshttp://pinterest.com/about/goodies/
    11. 11. * * Post from the original source * Pin from permalinks * Give credit and a thoughtful Pin description * Create boards* * No need to follow everyone who follows youTip: drag and drop images toGoogle Images to find originalsource http://pinterest.com/about/help/ Meme - http://kmohman.tumblr.com/post/15512852428/pin-all-the-things
    12. 12. Source: http://bit.ly/LPga5Q
    13. 13. * Source: http://bit.ly/LPga5Q
    14. 14. ** Reading* Find/Share Infographics
    15. 15. *
    16. 16. * Share pictures * @ your library * In Your Community * Archival/Special Collections * Get InspiredCheck Out: Ringling, St Johns County, Collier,
    17. 17. *
    18. 18. * What’s New* Book Lists* Recommended Reading ** Book Club Selections
    19. 19. *
    20. 20. * • Slideshare, • YouTube, • Flickr, • Etsy and more
    21. 21. *
    22. 22. * * Add Pinterest to all social media advertising * Link Facebook and Pinterest and cross post* * Promote Pinterest through contests and cross promote Most important – WOMM!
    23. 23. *
    24. 24. * * Collaborate with Users * Create a Contest * Gather pics from an event/user feedback * Create a “Shared Board”
    25. 25. * * Virtual Brainstorms * Inspiration Boards * Wish Lists * Share Books, Resources, and more
    26. 26. *
    27. 27. ** Analyze repins, likes, followers, comments, referrals & adjust* Space postings* Set-up your library’s profile – and tie-it to other social media* Write Descriptions – link back to your site, blog,* Add Pinterest to your overall Social Media PlanMost Importantly:* Play, Experiment and HAVE Fun Image source: http://bit.ly/LODctm
    28. 28. ** Copyright Responsibility is the users* Copyright Policy with information on how to have your content removed* “NoPin” Code blocks images from being pinned* Is “Kelly v Arriba Soft Corporation” enough? (Thumbnail Case)
    29. 29. ** Private Pinboards* Official APIs* Advertising?* Competition?
    30. 30. *
    31. 31. Diana Silveira diana@novarelibrary.com slideshare.net/dee987 delicious.com/dee987/pinterest http://pinterest.com/dee987/www.novarelibrary.com www.learnsurge.com

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