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Speaking with Impact
 

Speaking with Impact

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You don't get a second chance to make a first impression.

You don't get a second chance to make a first impression.

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    Speaking with Impact Speaking with Impact Presentation Transcript

    • Preparation 1
    • 1. Plan your presentation checklist
    • Don‟t leave it up to chance
    • Structure: 1. Introduction 2. Body 3. Conclusion
    • It is all a matter of writing a „few lines‟: 1. Outline –used to plan the speech 2. Headline – what’s the news in the speech? 3. Front line – what’s the most important point? 4. Sidelines – quotes, poems or humor 5. Bottom line – an ending the audience will remember
    • Anticipate what they want to hear
    • Show them the problem that requires your solution
    • 3 things that make the difference
    • #1. Clarity - starts in your mind 11
    • #2. Brevity - focus on a few simple ideas 12
    • #3. Impact - through visual stories
    • On stage 2
    • Tell them where you are going
    • Challenge them to look for new perspectives 16
    • SalesChannel Europe Get them ready to travel with you ©2009 SalesChannel Europe SARL. All rights reserved
    • Tell them what you want them to see
    • SalesChannel Europe Show them where they are going to end their journey ©2009 SalesChannel Europe SARL. All rights reserved
    • Capture their interest 20
    • Use questions to engage your audience
    • SalesChannel Europe Use questions to engage your audience: 1. Open and closed questions 2. Rhetorical questions (You answer them for the audience) ©2009 SalesChannel Europe SARL. All rights reserved
    • SalesChannel Europe Use „time‟ to engage your audience: 1. Past 2. Present 3. Future ©2009 SalesChannel Europe SARL. All rights reserved
    • SalesChannel Example: Impromptu speech. Europe Trigger word “shopping” Questions using Past, Present & Future • What is the history of shopping? When did it first become part of our daily lives? (Past) • Where do you go to shop today for standard items like clothing and footwear? (Present) • What is the future of shopping for people who live in remote areas? (Future) ©2009 SalesChannel Europe SARL. All rights reserved
    • Delivery Dos and Don’ts 3 25
    • Don‟t #1. Be shy. Tell it like it is
    • Don‟t #2. Hide behind your message
    • Don‟t #3. Be too technical 28
    • Don‟t #4. Add unnecessary complexity
    • Don‟t #5. Practice on a live audience
    • Do #1. Talk to your audience, not your slides
    • Do #2. Let them see the real you
    • Do #3. Communicate clearly 33
    • Do #4. Use stories to add color
    • Do #5. Tell stories that everyone can relate to
    • Do #6. Create a common vision
    • SalesChannel Do #6. Make it fun by having fun Europe ©2009 SalesChannel Europe SARL. All rights reserved
    • Do #7. Describe your vision of their better future
    • Remember: to smile
    • Remember: your audience is a mirror of you 40
    • Remember: it‟s their perception that counts
    • Remember: to bring your subject to life
    • Perception….
    • ….is reality
    • Listen for your audience‟s unasked questions 45
    • Vary your speed of speech
    • Don‟t speak too slowly 47
    • Don‟t speak too fast
    • Create interest by changing direction
    • SalesChannel Europe Exaggerate to make a point ©2009 SalesChannel Europe SARL. All rights reserved
    • Use appropriate drama
    • Content Dos and Don’ts 4 52
    • Audience Buy-in SalesChannel Europe ‘Value’ Focused Attention Audience Buy-in Audience Attention ©2009 SalesChannel Europe SARL. All rights reserved
    • Audience Engagement SalesChannel Europe Us Them NOW Our Their Past Future ©2009 SalesChannel Europe SARL. All rights reserved
    • Connect with both hemi-spheres 55
    • Re-think the words on your slides
    • Create structure for your audience
    • Use transitions to help them see where they are, where they have been and where you are going
    • 1 2 3 Remember: to leverage the power of 3 59
    • Tell real stories 60
    • It‟s not about the Product 61
    • It‟s about the Customer Experience SalesChannel Europe ©2009 SalesChannel Europe SARL. All rights reserved
    • Get your audience excited
    • Ask them this question
    • Conclusion 5 65
    • SalesChannel Europe Create positive clarity ©2009 SalesChannel Europe SARL. All rights reserved
    • SalesChannel Europe • Tell them what you told them • Tell them why it is important (again) • Let them enjoy their new better future ©2009 SalesChannel Europe SARL. All rights reserved
    • Call to Action
    • Remind them that it is their choice. They don‟t have to make a decision to act….
    • End on a forward looking positive note 70
    • Sales David R Ednie President & CEO Performance SalesChannel Europe SARL Ph: +33 676 600 925 Email: david@saleschannel-europe.com Motivation Blog: http://saleschannel.blogspot.com Website: www.saleschannel-europe.com