Personal Information
Organization / Workplace
Dallas/Fort Worth Area, BC United States
Occupation
Global Market Planner at Pizza Hut International
About
- Application of geographical information systems (GIS) for retail chain development
- Design of tools and methodologies for store development
- Project management of the new cross-functional software implementation
- Market planning and mapping
- Site selection, trade area analysis, territory analysis
- Geomarketing campaign planning
- Site estimation, site evaluation, store sales forecast
- Design and development of geodemographic segmentation systems
- Customer segmentation and demographic profiling
- Business intelligence and market research
- ArcGIS, MapInfo, Google Earth, Photoshop, SPSS, Google Fusion Tables, MS Office
- Strong analytical skills mindset
- Exc...
Tags
geomarketing
geodemographics
gis
classification
marketing
segmentation
retail
site selection
real estate
qsr
population
arcgis
kfc
mapping
maps
market planning
clusters
methodology
opent
usa
software
branding
region branding
russia
place marketing
promotion
massachusetts
customer
site
area
trade
selection
malls
See more
Presentations
(6)Likes
(9)Retail Location Intelligence Predicting and positioning with location analytics
Thomas Lejars
•
11 years ago
Mcdonald vs kfc
Chindavanh Vilivong
•
12 years ago
A geodemographic classification of London primary schools
GISRUK conference
•
14 years ago
Making your Corporate Website Relevant
Jeremiah Owyang
•
13 years ago
Mobile Social Networks And Location Based Services Meng Seminar Claudio Schapsis
Claudio Schapsis
•
14 years ago
Retail 2.0 - a New Paradigm for Location Analysts
Steven Feldman
•
15 years ago
Trading-Area Analysis
akira9515
•
15 years ago
DBS CAMEO Guide
luke.senior
•
16 years ago
DBS
luke.senior
•
16 years ago
Personal Information
Organization / Workplace
Dallas/Fort Worth Area, BC United States
Occupation
Global Market Planner at Pizza Hut International
About
- Application of geographical information systems (GIS) for retail chain development
- Design of tools and methodologies for store development
- Project management of the new cross-functional software implementation
- Market planning and mapping
- Site selection, trade area analysis, territory analysis
- Geomarketing campaign planning
- Site estimation, site evaluation, store sales forecast
- Design and development of geodemographic segmentation systems
- Customer segmentation and demographic profiling
- Business intelligence and market research
- ArcGIS, MapInfo, Google Earth, Photoshop, SPSS, Google Fusion Tables, MS Office
- Strong analytical skills mindset
- Exc...
Tags
geomarketing
geodemographics
gis
classification
marketing
segmentation
retail
site selection
real estate
qsr
population
arcgis
kfc
mapping
maps
market planning
clusters
methodology
opent
usa
software
branding
region branding
russia
place marketing
promotion
massachusetts
customer
site
area
trade
selection
malls
See more