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Presentation-in-Anthem Global


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Presentation-in-Anthem Global

Presentation-in-Anthem Global

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  • 1. EVERY CONNECTION has a starting point. Jasmine de Gaia Product Management WorldCat Consumer Discovery Social Networking &
  • 2. Social networking is now mainstream Widespread adoption of social networking! Library of Congress • Expanded on its successful 15.7M views Flickr experiment and is now posting material at iTunes and YouTube. Museums / Special Libraries • Conversations with curators and content providers National Science Foundation • $15M grant program for social computational systems Fastest growing demographic on Facebook? Women over 55!
  • 3. Strategy Strategy Create a worldwide web-scale, end-user centered presence for libraries driven by three key objectives: 1. Raising global awareness and find-ability of libraries 2. Increasing library relevancy by providing more access, content and value 3. Connecting users, both physically & online, to libraries & library services
  • 4. Driving Usage of Libraries via Connect to Libraries Provide Value Generate Traffic Libraries
  • 5. Driving Usage of Libraries via Connect to Libraries Provide Value Generate Traffic Libraries
  • 6. People are twittering about us!
  • 7. WorldCat Downloadable Widgets – Search Box
  • 8. WorldCat Downloadable Widgets – Keyword Search
  • 9. List Widget
  • 10. Google Books
  • 11. Facebook Ad Campaigns
  • 12. YouTube Videos Citations Tool – over 16,000 downloads! Hackathon List creation Videos created by others Why I love WorldCat – coming soon!
  • 13. Driving Usage of Libraries via Connect to Libraries Provide Value Generate Traffic Libraries
  • 14. Demo Detailed record redesign Reviews & Ratings Lists List watching Saved search Tags
  • 15. WorldCat Hackathon Held at NYC Public Library, Nov. 7-8, 2008 Over 35 participants 2nd session held in Amsterdam last week Generated lots of creative ideas & helped inform our product plans
  • 16. Created by Mark Matienzo at NYPL Visualizing WorldCat Holdings
  • 17. Driving Usage of Libraries via Connect to Libraries Provide Value Generate Traffic Libraries
  • 18. Demo Library affiliation Library profile page – new!
  • 19. Find in a Library through your Android Phone
  • 20. Mobile Web Applications
  • 21. WorldCat Mobile pilot Over 14,000 downloads since Jan. 2009! Download at
  • 22. Using to Build Web-scale for Libraries aims to provide unique value by: 1. Embedding libraries in the internet on your behalf 2. Providing unique & aggregated content for all library users 3. Driving more usage of libraries (local, regional & global)
  • 23. numbers – Good news for libraries Traffic continues to grow at an impressive rate! Over 500 million click-throughs to 16 million page views per month Over 27 million click-throughs to library services (OPAC, ILL, OpenURL, etc.)
  • 24. • Enhanced digital material search & access • Library search • Further internationalization efforts • Authoritative content • More widgets • Additional strategic partnerships What’s Next?
  • 25. Open Discussion Are we on the right track? What do you like / dislike? What other features would you like to see? What are your patrons asking for? Thoughts on emerging trends or mashups? Thanks for your feedback!