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Gaining Credibility Presentation - Aurora Rotary
Gaining Credibility Presentation - Aurora Rotary
Gaining Credibility Presentation - Aurora Rotary
Gaining Credibility Presentation - Aurora Rotary
Gaining Credibility Presentation - Aurora Rotary
Gaining Credibility Presentation - Aurora Rotary
Gaining Credibility Presentation - Aurora Rotary
Gaining Credibility Presentation - Aurora Rotary
Gaining Credibility Presentation - Aurora Rotary
Gaining Credibility Presentation - Aurora Rotary
Gaining Credibility Presentation - Aurora Rotary
Gaining Credibility Presentation - Aurora Rotary
Gaining Credibility Presentation - Aurora Rotary
Gaining Credibility Presentation - Aurora Rotary
Gaining Credibility Presentation - Aurora Rotary
Gaining Credibility Presentation - Aurora Rotary
Gaining Credibility Presentation - Aurora Rotary
Gaining Credibility Presentation - Aurora Rotary
Gaining Credibility Presentation - Aurora Rotary
Gaining Credibility Presentation - Aurora Rotary
Gaining Credibility Presentation - Aurora Rotary
Gaining Credibility Presentation - Aurora Rotary
Gaining Credibility Presentation - Aurora Rotary
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Gaining Credibility Presentation - Aurora Rotary

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Transcript

  • 1. social networking...gaining credibility with linkedin, facebook& twitter
    Rotary Club of Aurora
    August 4, 2010
  • 2. rotary international
    Rotarians help provide service through fellowship and social networking is one of the many ways Rotarians are connecting online. Visit Rotary International’s official networking pages and join the conversation.
    http://www.rotary.org/en/mediaandnews/multimedia/social_networking/Pages/ridefault.aspx
  • 3. LinkedIn
    70+ million users
    Facebook
    500 million active users, HALF log on every day
    Twitter
    Over 105 million registered users
    the numbers
  • 4. who is online?
    46% of American adult Internet users have a profile on an online social network site
    61% of people with online profiles have annual household incomes of more than $50,000
    45% of people with online profiles are college graduates
    54% female, 46% male
    28% use social networking to make new business or professional contacts and/or promote themselves or their work
    ~ Pew Internet & American Life Project Survey
  • 5. who’s online
    Google Ad Planner Data, April 2010
  • 6. why?
    Word of mouth on
    steroids!!
  • 7. it’s all about…
    Relationships,
    Relationships,
    Relationships!
  • 8. tips & techniques
    • Don’t be one-dimensional
    • 9. Be a resource
    • 10. Combine professional & personal posts
    • 11. Don’t let people forget you
    • 12. Grammar, spelling and punctuation DO count!
    • 13. Do not ever lie, swear, tell bad jokes and so on
    • 14. Watch posting too much religion or politics
    • 15. Do not ever post something you don’t want “someone” else to see
  • what it’s not…
    X
    Private
    Personal
    Hidden
  • 16. getting started!
    Research your options
    Set-up account
    User name
    Profile/Bio
    Photo
    Find friends and associates
    Lurk to get used to format
    Start posting!
  • 17. linkedin
    Exists to help you make better use of your professional network and help the people you trust in return
    Over 70 million members in over 200 countries and territories around the world
    A new member joins approximately every second, and about half of members are outside the U.S.
    Executives from all Fortune 500 companies are LinkedIn members
    Average user is over 41 years old and earns more than $100,000 per year
  • 18. linkedin
  • 19. linkedingroups
  • 20. facebook
    More than 500 million active users
    More than 250 million users log on at least once each day
    More than 2/3 of users are not in college
    The fastest growing demographic is 35 years old and older
    Average user has 130 “friends”
  • 21. facebook
  • 22. facebookfan page
    73,656
    people
    “Like”
    this
    page
  • 23. twitter
    A service for friends, family, and co-workers to communicate and stay connected through the exchange of quick, frequent answers to one simple question: “What’s happening?”
    Over 105 million registered users
    Messages can only use 140 characters
    More than 50 million tweets per day
    40% of users earn more than $50,000 per year
  • 24. twitter
  • 25. twitter
  • 26. time management
  • 27. is it worth it?
    YES!!
  • 28. it’s all about…
  • 29. contact info
    Deborah Krier
    (303) 594-8930
    deb@debkrier.com
    www.debkrier.com
    debkrier.wordpress.com
    These slides can be found at:
    www.slideshare.net/debkrier
    ©2010, Wise Women Communications, LLC; unless otherwise noted.

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