Launch of the 90 minute business plan - issued 16 Sept 2013

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The 90 minute business plan, the latest Kindle book launched by Fraser Hay, founder of the Grow Your Business Club, scoops the number one download spot on Amazon within 24 hours of launch. …

The 90 minute business plan, the latest Kindle book launched by Fraser Hay, founder of the Grow Your Business Club, scoops the number one download spot on Amazon within 24 hours of launch. http://www.prcoach.co.uk/ http://growyourbusinessclub.co.uk/

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  • 1. For immediate release: Monday 16th September, 2013 Entrepreneur Hits Amazon Top Spot, Again The 90 minute business plan, the latest Kindle book launched by Fraser Hay, founder of the Grow Your Business Club, has scooped the number one download spot on Amazon within 24 hours of launch1 . The book achieved the highest number of downloads for Kindle books in both of the categories in which it is listed: Business Budgeting, and; New Business Enterprises. Designed to support those in, or considering starting, a small service based business; The 90 minute business plan includes a Kindle book as well as video tutorials and resources. It has been designed to help individuals articulate their model, vision and strategy in simple, practical terms. It has been created by Fraser Hay in response to the increasing demand he was facing from clients, those struggling with their businesses and start ups for wider business planning support and resources. Speaking about the success of The 90 minute business plan, Fraser Hay said: “Clients and members told me they wanted to be able to succinctly document their business model, vision and strategy in clear simple practical terms for themselves, their stakeholders and investors. They wanted a simple and practical solution. Achieving the Amazon top spots, with downloads from individuals in nine different countries, reflects the desperate need both new and established businesses have for practical support and resources that can really make a difference and get them moving.” The 90 minute business plan, which is available for download via Amazon Kindle at http://www.amazon.co.uk/90-Minute-Business-Plan-ebook/dp/B00EZ3QW6O/ will enable users to: articulate and quantify the impact of the problems they solve for customers. target prospective customers that could benefit from their products and services. create a prospective customer profile of the businesses that match their ideal criteria - and identify how to find businesses that match that criteria. consider creating new innovative revenue streams for their business and thus, extend the life time value of each customer Fraser is now the author of six books listed on Amazon for Kindle, five of which made it to the number one download spot for their category, on launch. Ends For interviews or further information, please contact: Debbie Leven 07918 680051 (mobile)
  • 2. Email debbie@prcoach.co.uk Notes to editors: 1. Amazon gives authors the opportunity to promote their Kindle books for a limited number of days, per month, for free. Fraser used two of those free days for the launch of The 90 minute business plan, starting 9th September. Screen grabs from Amazon, showing the number one rankings for the categories the Kindle book is listed in, are available here: http://growyourbusinessclub.co.uk/profiles/blogs/testing-testing-testing 2. The 90 minute business plan can be accessed via Amazon Kindle. Those downloading the Kindle book will also receive: A suite of calculators, checklists and useful resources to help quantify and document the thinking, and planning. 7 practical, instructional videos that they can access 24 hours a day, 365 days a year. a companion work book to help take notes and pull it all together. 3. Fraser Hay, entrepreneur, marketing professional and founder of the Grow Your Business® Club, has been in business for over 20 years. He’s a multiple award winner - Scottish Shell Livewire winner; UK Shell Livewire winner; Royal Bank of Scotland and Prince’s Scottish Youth Business Trust winner. 4. The Grow Your Business® Club was founded by Fraser to provide a support community for small businesses and those considering going into business. It offers a range of resources and tools to help members identify, and tackle, what is holding them back from achieving the business success they seek. The club can be found at: http://growyourbusinessclub.co.uk/ 5. Fraser Hay’s Kindle books on Amazon are: Why your marketing isn’t working LinkedIn Marketing: Fifty shades of Hay Quantum marketing Telemarketing for phonephobics The 90 minute marketing plan.