Mission Party Patrol Productions Inc produces Bad Girls on Film to feed the insatiable hunger of adult reality fans with original content filmed at the wildest parties across North America featuring girls of all sorts being naughty in so many ways. We will seek out and find the hottest girls doing the craziest things and deliver it to our customers around the world for their viewing pleasure in the form of nicely packaged DVDs. Each month we will deliver sexy, original footage in new releases to our subscription members. Our desire to entertain the masses with our brand of adult reality has us always seeking to broaden our horizons and expose some of our wildest behavior.
Market Analysis Summary Revenue for adult DVD sales and rentals totaled over 3.6 billion dollars in 2006. Reality shows have become the most popular form of entertainment on television today. The adult reality genre has very few producers and only one true mass distributor in today's market, Girls Gone Wild (GGW). In 2007, Girls Gone Wild grossed nearly 100 million dollars in revenue primarily from DVD sales achieved through late night TV commercials in various markets across the U.S.. Consumers of this product love the mainstream appeal of it's packaging and reputation. Besides it's being a fixture in modern pop culture, this product provides a form of sensual adult entertainment without the adult taboo. With over 18 million direct web searches for 'Girls Gone Wild' last year alone, it's obvious their method of branding is very effective and this also reflects the markets hunger for such a product. With GGW only able to produce a limited amount of new titles each year, there is a huge demand for additional products along this line.
Competitive Edge Bad Girls On Film's competitive edge comes from us being the new guys on the scene with crazier, more realistic content, provided at a better price. We have been able to get more out of the events we have filmed even with our extremely popular competitors present. What we lack in staged content temporarily, we more than make up in alternative entertainment from the events. From girl fights, to police beat downs, we have much more than just girls flashing, kissing, and showering together. There's no doubt, that with enough investment to add scripted performances to our productions and heavily advertise our product, we can easily approach the success Girls Gone Wild has attained.
Financial Plan We want to finance growth through a combination of short term debt and cash flow. Purchase of the more commercial air time will be covered by sales profits with-in the first 3 to 4 months. Additional advertising in new markets will be financed with cash-flow.
Objectives <ul><li>The Objectives of Party Patrol Productions: </li></ul><ul><li>Launch Bad Girls On Film DVD series and subscription program with TV ad campaign in November of 2008. </li></ul><ul><li>Run late night TV ads on ten targeted markets in the first month, adding additional markets each month thereafter. </li></ul><ul><li>Reach a gross sales totaling of over ($USD) 9.4 million in the first full year of operation. </li></ul><ul><li>Build compounding subscription base of monthly DVD consumers. </li></ul><ul><li>Build brand recognition by producing popular reality spots, securing sponsors, and marketing apparel. </li></ul>
Milestones The accompanying table shows specific milestones, with responsibilities assigned, dates, and budgets. The milestones represented in this plan are those which we have determined to be the most important. Budgets demands can be met over time based upon their.
Keys to Success <ul><li>The keys to success for Bad Girls On Film are: </li></ul><ul><li>Reaching our target audience by flooding late night television with our advertisements. </li></ul><ul><li>Attracting customers with provocative ad campaigns that are entertaining to watch. </li></ul><ul><li>Build a solid subscription customer base by providing quality DVD releases. </li></ul><ul><li>Keep legal costs low by following strict protocol in the process of gathering content. </li></ul>