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twitter training<br />open society institute<br />may 19, 2010<br />materials: http://deannazandt.com/osi<br />deannazandt...
screenshot of twitter<br />
basic vocab<br />
day in the life<br />
water cooler<br />
relationships matter<br />
let them guide you<br />
tune accordingly<br />
begin.<br />
internet economy<br />
don’t<br />be<br />left<br />out<br />
social capital<br />
authenticity matters<br />
your job<br />
social graces<br />
he’s watching you.<br />
transparency=<br />beautiful<br />
in control<br />
not scary.<br />
who am I?<br />
@OpenSociety<br />@OSI_Education<br />@OSI_MediaArts<br />@OSI_Governance<br />@OSI_Rights<br />@OSI_Africa<br />@OSI_Heal...
size doesn’t matter.<br />relationships do.<br />
person one<br />2,000 followers<br />x50retweets<br />x6,000 unique<br />__________________________________<br />600,000,0...
choose metrics carefully.<br />
satisfaction.<br />
satisfaction.<br />authority.<br />
satisfaction.<br />loyalty.<br />authority.<br />
that’s all, folks!<br />http://deannazandt.com/osi<br />deannazandt<br />http://deannazandt.com<br />@randomdeanna<br />
Photo credits:<br /><ul><li>Dictionary: http://www.flickr.com/photos/jaboney/390315232/
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Open Society Institute: Twitter Training

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A workshop given to the Open Society Institute. Notes and materials: http://deannazandt.com/osi

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Transcript of "Open Society Institute: Twitter Training"

  1. 1. twitter training<br />open society institute<br />may 19, 2010<br />materials: http://deannazandt.com/osi<br />deannazandt<br />http://deannazandt.com<br />@randomdeanna<br />
  2. 2.
  3. 3. screenshot of twitter<br />
  4. 4. basic vocab<br />
  5. 5.
  6. 6. day in the life<br />
  7. 7. water cooler<br />
  8. 8. relationships matter<br />
  9. 9. let them guide you<br />
  10. 10. tune accordingly<br />
  11. 11. begin.<br />
  12. 12. internet economy<br />
  13. 13. don’t<br />be<br />left<br />out<br />
  14. 14. social capital<br />
  15. 15. authenticity matters<br />
  16. 16. your job<br />
  17. 17. social graces<br />
  18. 18.
  19. 19. he’s watching you.<br />
  20. 20. transparency=<br />beautiful<br />
  21. 21. in control<br />
  22. 22.
  23. 23. not scary.<br />
  24. 24. who am I?<br />
  25. 25. @OpenSociety<br />@OSI_Education<br />@OSI_MediaArts<br />@OSI_Governance<br />@OSI_Rights<br />@OSI_Africa<br />@OSI_Health<br />@OSI_Justice<br />@OSI_Europe<br />@OSI_MiddleEast<br />@OSI_LatinAmerica<br />@OSI_UnitedStates<br />
  26. 26.
  27. 27. size doesn’t matter.<br />relationships do.<br />
  28. 28. person one<br />2,000 followers<br />x50retweets<br />x6,000 unique<br />__________________________________<br />600,000,000possible impressions<br />person two<br />25,000 impressions<br />courtesy Michelle Greer<br />
  29. 29. choose metrics carefully.<br />
  30. 30. satisfaction.<br />
  31. 31. satisfaction.<br />authority.<br />
  32. 32. satisfaction.<br />loyalty.<br />authority.<br />
  33. 33. that’s all, folks!<br />http://deannazandt.com/osi<br />deannazandt<br />http://deannazandt.com<br />@randomdeanna<br />
  34. 34. Photo credits:<br /><ul><li>Dictionary: http://www.flickr.com/photos/jaboney/390315232/
  35. 35. Day calendar: http://www.flickr.com/photos/koalazymonkey/3861185525/
  36. 36. Water cooler: http://www.flickr.com/photos/rocketlass/317272120/
  37. 37. Sherpa guide: http://www.flickr.com/photos/mckaysavage/497817843/
  38. 38. Equalizer: http://www.flickr.com/photos/keelanj/4341380233/
  39. 39. Typewriter: http://www.flickr.com/photos/mgrap/2261210942/
  40. 40. Levis: http://www.flickr.com/photos/imelda/447925571/
  41. 41. Weaver: http://www.flickr.com/photos/9423754@N03/648808973/
  42. 42. Party: http://www.flickr.com/photos/24062854@N04/2499732296/
  43. 43. Lego boss: http://www.flickr.com/photos/27433628@N05/2596492463/
  44. 44. Butterfly: http://www.flickr.com/photos/gregfoster/3365801458/
  45. 45. Oops: http://www.flickr.com/photos/ktpupp/508647245/
  46. 46. Tattoo: http://www.flickr.com/photos/randomdeanna/1957865947/
  47. 47. Clones: http://www.flickr.com/photos/fawksy/2453971673/
  48. 48. Measurement: http://www.flickr.com/photos/marco1983/3306497259/
  49. 49. Odometer: http://www.flickr.com/photos/entropyer/399353063/
  50. 50. Satisfaction: http://www.flickr.com/photos/zenonline/3431365556/
  51. 51. Loyalty: http://www.flickr.com/photos/randomdeanna/4398369162/</li></ul>Without Creative Commons licensing, this wouldn’t have been possible. Thank you!<br />
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