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Open Society Institute: Twitter Training

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A workshop given to the Open Society Institute. Notes and materials: http://deannazandt.com/osi

A workshop given to the Open Society Institute. Notes and materials: http://deannazandt.com/osi

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  • 1. twitter training
    open society institute
    may 19, 2010
    materials: http://deannazandt.com/osi
    deannazandt
    http://deannazandt.com
    @randomdeanna
  • 2.
  • 3. screenshot of twitter
  • 4. basic vocab
  • 5.
  • 6. day in the life
  • 7. water cooler
  • 8. relationships matter
  • 9. let them guide you
  • 10. tune accordingly
  • 11. begin.
  • 12. internet economy
  • 13. don’t
    be
    left
    out
  • 14. social capital
  • 15. authenticity matters
  • 16. your job
  • 17. social graces
  • 18.
  • 19. he’s watching you.
  • 20. transparency=
    beautiful
  • 21. in control
  • 22.
  • 23. not scary.
  • 24. who am I?
  • 25. @OpenSociety
    @OSI_Education
    @OSI_MediaArts
    @OSI_Governance
    @OSI_Rights
    @OSI_Africa
    @OSI_Health
    @OSI_Justice
    @OSI_Europe
    @OSI_MiddleEast
    @OSI_LatinAmerica
    @OSI_UnitedStates
  • 26.
  • 27. size doesn’t matter.
    relationships do.
  • 28. person one
    2,000 followers
    x50retweets
    x6,000 unique
    __________________________________
    600,000,000possible impressions
    person two
    25,000 impressions
    courtesy Michelle Greer
  • 29. choose metrics carefully.
  • 30. satisfaction.
  • 31. satisfaction.
    authority.
  • 32. satisfaction.
    loyalty.
    authority.
  • 33. that’s all, folks!
    http://deannazandt.com/osi
    deannazandt
    http://deannazandt.com
    @randomdeanna
  • 34. Photo credits:
    • Dictionary: http://www.flickr.com/photos/jaboney/390315232/
    • 35. Day calendar: http://www.flickr.com/photos/koalazymonkey/3861185525/
    • 36. Water cooler: http://www.flickr.com/photos/rocketlass/317272120/
    • 37. Sherpa guide: http://www.flickr.com/photos/mckaysavage/497817843/
    • 38. Equalizer: http://www.flickr.com/photos/keelanj/4341380233/
    • 39. Typewriter: http://www.flickr.com/photos/mgrap/2261210942/
    • 40. Levis: http://www.flickr.com/photos/imelda/447925571/
    • 41. Weaver: http://www.flickr.com/photos/9423754@N03/648808973/
    • 42. Party: http://www.flickr.com/photos/24062854@N04/2499732296/
    • 43. Lego boss: http://www.flickr.com/photos/27433628@N05/2596492463/
    • 44. Butterfly: http://www.flickr.com/photos/gregfoster/3365801458/
    • 45. Oops: http://www.flickr.com/photos/ktpupp/508647245/
    • 46. Tattoo: http://www.flickr.com/photos/randomdeanna/1957865947/
    • 47. Clones: http://www.flickr.com/photos/fawksy/2453971673/
    • 48. Measurement: http://www.flickr.com/photos/marco1983/3306497259/
    • 49. Odometer: http://www.flickr.com/photos/entropyer/399353063/
    • 50. Satisfaction: http://www.flickr.com/photos/zenonline/3431365556/
    • 51. Loyalty: http://www.flickr.com/photos/randomdeanna/4398369162/
    Without Creative Commons licensing, this wouldn’t have been possible. Thank you!

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