MARSHALL MCLUHAN WORDS & WARNINGS

In the electronic age we wear all mankind as our skin

In the electronic age we wear all mankind as our skin

Everything is changing -- you , your family , your neighborhood , your education , your job , your government , your relation to " the others ." And they're changing dramatically .

Everything is changing -- you , your family , your neighborhood , your education , your job , your government , your relation to " the others ." And they're changing dramatically .

The medium, or process, of our time--electric technology-- is reshaping and restructuring patterns of social interdependence and every aspect of our personal life.

The medium, or process, of our time--electric technology-- is reshaping and restructuring patterns of social interdependence and every aspect of our personal life.

The new electronic interdependence recreates the world in the image of a global village.

The new electronic interdependence recreates the world in the image of a global village.

Mud sometimes gives the illusion of depth.

Mud sometimes gives the illusion of depth.

A light bulb creates an environment by its mere presence.

A light bulb creates an environment by its mere presence.

The trouble with a cheap, specialized education is that you never stop paying for it.

The trouble with a cheap, specialized education is that you never stop paying for it.

We shape our tools and thereafter our tools shape us.

We shape our tools and thereafter our tools shape us.

It's misleading to suppose there's any basic difference between education & entertainment. This distinction merely relieves people of the responsibility of looking onto the matter.

It's misleading to suppose there's any basic difference between education & entertainment. This distinction merely relieves people of the responsibility of looking onto the matter.

If it works, it's obsolete

If it works, it's obsolete

There are no remote places. Under instant circuitry, nothing is remote in time or in space. It's now

There are no remote places. Under instant circuitry, nothing is remote in time or in space. It's now

By involving all men in all men, by the electric extension of their own nervous systems, the new technology turns the figure of the primitive society into a universal ground that buries all previous figures .

By involving all men in all men, by the electric extension of their own nervous systems, the new technology turns the figure of the primitive society into a universal ground that buries all previous figures .

There are no passengers on spaceship earth. We are all crew.

There are no passengers on spaceship earth. We are all crew.

People don’t actually read newspapers. They step into them every morning like a hot bath.

People don’t actually read newspapers. They step into them every morning like a hot bath.

Tomorrow is our permanent address.

Tomorrow is our permanent address.

All advertising advertises advertising

All advertising advertises advertising

This information is top security. When you have read it, destroy yourself.

This information is top security. When you have read it, destroy yourself.

With the return to simultaneity we enter the tribal and acoustic world once more. Globally.

With the return to simultaneity we enter the tribal and acoustic world once more. Globally.

One of the nicest things about being big is the luxury of thinking little.

One of the nicest things about being big is the luxury of thinking little.

At the speed of light, policies and political parties yield place to charismatic images.

At the speed of light, policies and political parties yield place to charismatic images.

When a thing is current, it creates currency.

When a thing is current, it creates currency.

The ignorance of how to use new knowledge stockpiles exponentially.

The ignorance of how to use new knowledge stockpiles exponentially.

“ I may be wrong, but I’m never in doubt.”

“ I may be wrong, but I’m never in doubt.”

A road is a flattened-out wheel, rolled up in the belly of an airplane.

A road is a flattened-out wheel, rolled up in the belly of an airplane.

Politics offers yesterday’s answers to today’s questions.

Politics offers yesterday’s answers to today’s questions.

The specialist is one who never makes small mistakes while moving toward the grand fallacy.

The specialist is one who never makes small mistakes while moving toward the grand fallacy.

A road is a flattened-out wheel, rolled up in the belly of an airplane.

A road is a flattened-out wheel, rolled up in the belly of an airplane.

The answers are always inside the problem, not outside.

The answers are always inside the problem, not outside.

Today each of us lives several hundred years in a decade.

Today each of us lives several hundred years in a decade.

With telephone and TV it is not so much the message as the sender that is “sent.”

With telephone and TV it is not so much the message as the sender that is “sent.”

Only puny secrets need protection. Big discoveries are protected by public incredulity.

Only puny secrets need protection. Big discoveries are protected by public incredulity.

Why is it so easy to acquire the solutions of past problems and so difficult to solve current ones?

Why is it so easy to acquire the solutions of past problems and so difficult to solve current ones?

Today the business of business is becoming the constant invention of new business.

Today the business of business is becoming the constant invention of new business.

The price of eternal vigilance is indifference.

The price of eternal vigilance is indifference.

The specialist is one who never makes small mistakes while moving toward the grand fallacy.

The specialist is one who never makes small mistakes while moving toward the grand fallacy.

At the speed of light, policies and political parties yield place to charismatic images.

At the speed of light, policies and political parties yield place to charismatic images.

At the speed of light, policies and political parties yield place to charismatic images.

At the speed of light, policies and political parties yield place to charismatic images.

One thing about which fish know exactly nothing is water, since they have no anti-environment which would enable them to perceive the element they live in.

One thing about which fish know exactly nothing is water, since they have no anti-environment which would enable them to perceive the element they live in.

T HIS PRESENTATION HAS NOT BEEN “COOL”. RATHER “HOT”.

T HIS PRESENTATION HAS NOT BEEN “COOL”. RATHER “HOT”.

LINKS www.uni.edu/chen/mcluhan/mcluhan.htm http://www.marshallmcluhan.com http://www.mcluhan.utoronto.ca/ http://www.mmi.unimaas.nl/ http://www.mcluhan.ca/ http://www.understandmedia.com http://en.wikipedia.org/wiki/Marshall_McLuhan http://archives.cbc.ca/arts_entertainment/media/topics/342/

www.uni.edu/chen/mcluhan/mcluhan.htm

http://www.marshallmcluhan.com

http://www.mcluhan.utoronto.ca/

http://www.mmi.unimaas.nl/

http://www.mcluhan.ca/

http://www.understandmedia.com

http://en.wikipedia.org/wiki/Marshall_McLuhan

http://archives.cbc.ca/arts_entertainment/media/topics/342/

EFL Classroom 2.0 http://eflclassroom.ning.com