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Introducing Informatica Cloud MDM

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Webinar delivered by Informatica in September 2012. With the explosive growth of data in cloud computing and CRM systems, organizations of all sizes must have a strategy to achieve a 360-degree …

Webinar delivered by Informatica in September 2012. With the explosive growth of data in cloud computing and CRM systems, organizations of all sizes must have a strategy to achieve a 360-degree customer view in order to stay a step ahead of the competition. Informatica Cloud MDM increases the value of your salesforce.com investment with better lead conversion, customer targeting and cross-sell outcomes.

For more information, visit http://www.informaticacloud.com/mdm

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  • 1. Introducing Informatica Cloud MDM Darren Cunningham, Informatica Cloud Ravi Shankar, Informatica MDM Michael Dooley, Informatica Cloud MDM Dina Elsokari, Informatica Cloud MDM www.InformaticaCloud.com/MDM1
  • 2. Welcome to Today’s Webinarwww.InformaticaCloud.com/MDM 2
  • 3. Today’s Agenda • MDM and Informatica • Ravi Shankar • Introducing Informatica Cloud MDM • Informatica Cloud MDM Demonstration • Next Steps • Q&Awww.InformaticaCloud.com/MDM 3
  • 4. InformaticaThe #1 Independent Leader in Data Integration• Founded: 1993• 2011 Revenue: $784 million $800• 6-year CAGR: $700 20% per year $600• Employees: 2,554 $500• Partners: 400+ $400 • Major SI, ISV, OEM and $300 On-Demand Leaders $200• Customers: 4,630 • > 70% of the Global 500 $100 • Customers in 82 Countries $0 • Direct Presence in 26 Countries 2005 2006 2007 2008 2009 2010 2011 • # 1 in Customer Loyalty Rankings (6 Years in a Row) 4
  • 5. MDM Delivers ROI in Key Business Imperatives Improve Mergers Governance Acquire & Efficiency Acquisitions Improve Risk Retain & Reduce & Decisions Compliance Customers Costs Divestitures• Improve risk • Faster product • Greater • Improved end- • Better analysis management introduction customer to-end and decision intimacy processes making• Improve • Improve regulatory productivity • Improve • Greater • Better reporting compliance cross-selling / business agility • Reduce up-selling • New operational markets, produ costs • Improve cts, & customer customers retention 5
  • 6. Informatica MDM Cloud Evolution Sources & Targets Cloud MDMwww.InformaticaCloud.com/MDM 6
  • 7. Today’s Agenda • MDM and Informatica • Introducing Informatica Cloud MDM • Michael Dooley • Informatica Cloud MDM Demonstration • Next Steps • Q&Awww.InformaticaCloud.com/MDM 7
  • 8. Informatica Cloud MDM 100% Cloud Pure cloud-based Corporate Strategy & Portfolio #1 – Cloud MDM Offering the first & only cloud-based Master Data Management solution Best Practice Innovation Our solutions combine Best Practices from four Award years of Experience in Data Management Best Quality Our solutions have received Awards and Top Certificationswww.InformaticaCloud.com/MDM 8
  • 9. MDM for the Masses Lockton’s MDM project delivered in just 3 weeks 9
  • 10. Cloud Systems Data Providers On-Premise Systems 10
  • 11. CleanseExtend Integrate Relate Consolidate 11
  • 12. CleanseExtend Integrate Relate Consolidate 12
  • 13. Cleanse: Data Clean-upRemove & ` PreventDuplicates Prevent Invalid Data Fix Inconsistent Data USA United States U.S.A. United States Country: Nowhere US United States • Complete – Leverage data assets to fill in incomplete data ` • Consistent – All data formats are standardized • Duplicate-Free – Each duplicate is merged 13
  • 14. CleanseExtend Integrate Relate Consolidate 14
  • 15. Integrate: Data Movement RDS Your Company • Connect Both On-Premise or Cloud Applications ` • Enables Integrated Business Processes, e.g. Order-to-Cash 15
  • 16. CleanseExtend Integrate Relate Consolidate 16
  • 17. Consolidate: Salesforce OrgsDivision/Brand/ Division/Brand/ Division/Brand/Geography #1 Geography #2 Geography #3 • Customer-Centric View • Allow Global Account Collaboration ` • Enable White-spacing and Trend Analysis • Global Reporting – Forecast, Customer Satisfaction, etc. 17
  • 18. Consolidate: Front-Office/Back-Office Order HistoryPipeline/Forecast Service KPI History Financial Records Activity Open Tickets Days Sales Campaigns ‘Red Tickets’ Outstanding (DSO) • 360° View of the Customer ` • Make Better Decision with Complete & up-to-date information 18
  • 19. Consolidate: 3rd-Party Data Enrichment Account Info Vertical List Address/Cont D&B Num’s Providers act Validation Contacts • Augment Your Existing Customer Data • Identify & Culture Relationship ` • Account Hierarchies • Global Segmentation/Reporting 19
  • 20. CleanseExtend Integrate Relate Consolidate 20
  • 21. Relate: Hierarchies UK US France Canada Germany China Mexico New Zealand 21
  • 22. Relate: Hierarchies ` US McDonalds North Canada America (IL) McDonalds HQ (IL) Mexico UK McDonalds France EMEA (UK) Germany China McDonalds Asia (Japan) New Zealand 22
  • 23. Relate: Dashboards • Engage Dashboards at any level of hierarchy ` • Improve Collaboration/Coordination • Drive best practices/innovation across geographies and brands 23
  • 24. CleanseExtend Integrate Relate Consolidate 24
  • 25. Extend: Social/Mobile Apps • Leverage your VisualForce or APEX ` coding skills • Build Social/Mobile Apps Faster with clean data 25
  • 26. Today’s Agenda • MDM and Informatica • Introducing Informatica Cloud MDM • Informatica Cloud MDM Demonstration • Dina Elsokari • Next Steps • Q&Awww.InformaticaCloud.com/MDM 26
  • 27. Next Steps… www.InformaticaCloud.com/MDM 27
  • 28. Cloud MDM in Two Editions www.InformaticaCloud.com/Editions 28
  • 29. See You at Dreamforce!• Cloud Connect Party on Monday, Sept. 17th!• Visit us at Booth #1313• Join our DF Chatter Group• MDM Breakout Session: Sept. 20th at 12pm PST• Book a meeting with our team! www.InformaticaCloud.com/Dreamforce 29
  • 30. Discussion • Darren Cunningham • Informatica Cloud Product Marketing • Ravi Shankar • Informatica MDM Product Marketing • Michael Dooley • Informatica Cloud MDM Business Development • Dina Elsokari • Informatica Cloud MDM Marketingwww.InformaticaCloud.com/MDM 30

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