Podcamp 08

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At Podcamp Boston 3 we discussed business models and how to sustain the fun

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  • Podcamp 08

    1. 2. How Do You Think About Money?
    2. 3. Inspiration From Information
    3. 8. New Way of Thinking
    4. 10. traction v. friction 3x overvalue of your own product -3x value of your product v. installed base
    5. 11. The Right Thing
    6. 13. Forces on your Business Model
    7. 14. Basic Business Model <ul><li>Start with the value you offer your customers </li></ul>
    8. 15. Quadrants Rule to Assess Many Options
    9. 16. Consider Your Big Picture for Ideas
    10. 18. Distractions - Competitors - Partners - Customers
    11. 19. Evolution of Online Advertising • 1996 - Web Sites • 1998 - Display • 2000 - Search • 2002 - Contextual • 2004 - Exchanges • 2005 - Lead Gen • 2006 - Behavioral • 2008 - Social …?
    12. 20. Crowd Sourcing With Revenue $haring
    13. 21. What does Lego make? <ul><li>Little plastic bricks, right? </li></ul>
    14. 22. The lesson : <ul><li>Lego found smart people outside their organization who would do their work for free </li></ul><ul><li>Lego encouraged and incentivized the best of those people, bringing them inside </li></ul>
    15. 23. Remote access app support marketplace www. HelpGuest .com
    16. 24. Inspiration From Information
    17. 25. Thank You! Find This at Eatmedia.com David Cutler Taller One Oasis Jim Dowd Smarter One HelpGuest

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